Traditional Culture Encyclopedia - Photography and portraiture - Five problems that flower shops need to consider.
Five problems that flower shops need to consider.
Flower shops can't be opened casually, and there are many things involved, so what problems should flower shops consider? The following are five questions about flower shops compiled by Bian Xiao, hoping to help everyone. 1. Floriculture training is a craft first. There are many training institutions with prices ranging from tens of thousands to thousands, but the quality is uneven, the positioning is different and the pertinence is different. The technology of some training institutions is ok, but the color and packaging are khaki, and the aesthetic feeling is still from the last century. Some training institutions can mix colors, with average technology and high price. After graduation, students will still know nothing. 2, flower shop decoration. What's your first impression of customers? It is also important to make customers like to catch their eyes at first sight. Flower steps, etc. 3. Learn photography. You have to be a florist, but if you want to learn to take pictures and make beautiful works, you must have good camera equipment, suitable background cloth and shooting props: colored candles, candlesticks, dyed ribbons, marble trays, wooden tables and so on. 4. How to price the flower shop? First of all, according to your city location, your positioning and your constraints. If your shop is in a residential area (high-end residential area or ordinary apartment, of course), the price is average and the cost performance is high. The important thing is high cost performance. If you live in the love letter area, the price will naturally be high. But according to the global practice (I know it myself), the price of flowers is basically 35 times the purchase price. There are few flowers in the product sales around flowers, but they are quickly damaged. Adding some products around flowers and plants will reduce the operating pressure of flower shops. For example, you can add some eternal flowers, music boxes, key chains and couplers (this can be done by yourself, or you can directly choose finished product suppliers and share channels with sellers later. In addition, flower shops can also sell banana products, such as banana cores and incense sticks.
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