How does WeChat marketing suck powder?

How does WeChat marketing suck powder?

Recently, many friends are worried about the problem of WeChat attracting accurate fans. It seems that they can't find a good way ... so how does WeChat marketing suck powder? Let's have a look!

First, prepare a surprise gift.

This gift is related to yourself or your product, so as to attract accurate fans. For example, if I want to attract fans who like photography, I can prepare a book, such as "50 Tips for Novice Photographers", or prepare a lens or other small gifts.

Second, temptation.

Send a message to WeChat friends circle or QQ space. As long as someone recommends 100 fans (the number depends on the number of fans), you must give this gift. The number of gifts should be limited, such as only two, which will be obtained first to increase competition and gambling. In this way, many people who follow the gift will participate, but only two will get the gift, so the final actual effect is far greater than the fans brought by the two gifts.

Third, arouse enthusiasm.

If you want others to attend, you must send exciting gifts. In order to achieve exciting results, you need to use some skills.

1, creating scarcity: there are only two gifts, and there are no more, and there are no more in the world. I don't want to buy them.

2. Create preciousness: if it is a knowledge-based gift, it is the accumulation of all your experiences; Physical gifts can be made by yourself, which is unique.

3. Urgent: This activity only lasts for three days, and 15 will expire. It is imperative to get others involved as soon as possible. Don't let him drag his feet. If he procrastinates for a while, he will soon lose his enthusiasm, so it is wisest to sell something and let him place an order at once.

Fourth, participation should be simple.

Don't make it too complicated. Try to reduce the difficulty of the other party's operation. Don't let the other person take screenshots, but also let the other person praise and recommend friends. This operation is too difficult and the steps are cumbersome ... in the simplest terms, it is like buying things in a grocery store. Pay and you take it. How simple is it? Give the method, prepare the copy, let the participants copy it, and then send it to the circle of friends, and it will be done. This is the simplest, not difficult at all.

Five, give each other extra points

What you ask others to help promote should not be too low or too boastful to force you to see at a glance that it is a fool. Try to be honest, low-key and reliable. Sending a circle of friends can't make the other person feel ashamed ... if you send it, it will be shameful. Who will do it? You can't let people in the other person's circle of friends know that he is promoting for your little gift, so you can't mention the gift in the recommendation, otherwise you will lose all the integrity of others. It is best to let others recommend you happily, and recommend that you still have the feeling of light on your face, and that will be perfect.

Objective: To put it simply, increase the number of fans and don't try to catch them all. This method is absolutely effective. Please feel free to use. Don't be stingy, don't fool, and really send something.

Further reading: don't use business thinking to market.

In the marketing industry circle, peers meet, "How is business?" , has become a meaningless but often used in meaningful places. Commerce is popularly interpreted as a commercial activity for profit. Business is a kind of intentional feeling, vague and approximate, and it has different feelings because of different evaluation standards.

Marketers use words such as business is good, business is poor, and business is almost bad to answer oral and unintentional questions, so as to measure their work income and satisfaction and the brand sales situation in their responsible areas. As a marketer, it is extremely dangerous to take some extensions of work as a kind of business, whether subconsciously or as a working principle, so that marketing work will be distorted by the narrowness of business and greed of desire, and it is difficult to achieve the purpose of marketing work, which will lead to the lack of marketing efficiency. Marketing is the means and tools of products and services. Compared with the improvement of brand reputation, the increase of turnover and the improvement of marketing efficiency-cost ratio, the result of business activities is profit. As the implementer and creator of marketing work, what profit do marketers have? How to calculate the profit? If wages and profits are confused and marketing is operated as personal business, then the dimension of marketing is the level of business. If you stand on the business level, marketing expenses, as the basic funds of marketing work, will also become a part of income, which will be eaten, taken, stuck and needed, thus causing the decay of marketing agents!

In the cooperation between manufacturers, the common difference is the difference between business dimension and marketing dimension. As an agent and cooperation with manufacturers as a regional support point, he measures the corresponding marketing activities from a commercial point of view. Brand's marketing practice aims at increasing market share and sales volume and promoting the brand. There are similarities between them, but there are also differences. For example, the increase in sales will inevitably lead to an increase in commercial profits. However, when carrying out special sales promotion activities, it will inevitably bring resistance for agents to reduce profit margins from a business perspective. When there are differences, marketers should not communicate from the marketing level, but should decompose the corresponding marketing strategies, focusing on the short-term or long-term profits brought by marketing activities from a commercial perspective, so as to know people and get the support of dealers. As a distributor, the core point is to do their own business well, and the key point is to use the corresponding marketing activities of brand owners to improve profits and develop their business. There has never been a businessman doing brand marketing! Many marketers quit marketing rivers and lakes and started their own businesses to become businessmen, just because their marketing awareness is too strong and their commercial value is indifferent. They often do some marketing activities that brands should invest in, and in the end they always win praise and their business is unknown!

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