What are the specialties of Tsinghua Academy of Fine Arts?

Chinese painting, advertising, product design, ceramic art design, art design, art history, clothing and costume design, industrial design, visual communication design, animation, public art, environmental design, art and technology, painting, arts and crafts, photography, digital media art, sculpture, digital media art.

1, Chinese painting

Chinese painting major belongs to literature and art. Students can get a Bachelor of Arts degree after completing the required courses. Chinese painting art is a visual art category with a long history, profound cultural accumulation, inclusive and innovative artistic spirit, complete high-level academic theory system support and humanistic pursuit in the history of human art.

2. Advertising major

Cultivate advertising senior professionals with advertising theory skills and extensive cultural and scientific knowledge, who can engage in advertising management, advertising planning creativity and design, marketing planning and market research and analysis in the advertising department of news media, advertising companies, market research and information consulting industries and enterprises and institutions.

3. Product design

Product design specialty is a comprehensive subject which combines humanities and computer technology. This major trains high-quality skilled talents with comprehensive quality, good industrial product artistic modeling design literacy and quality, basic theoretical knowledge necessary for product modeling design specialty and strong practical application ability.

4. Ceramic art design

Ceramic art design is another discipline different from ceramic art (pottery). Ceramic art design is a branch of industrial design; This major pays attention to the basic skills of industrial designers and a full understanding of the application of ceramic materials. The main categories of ceramic art design research include: daily-use ceramic (tea set, tableware) design; Sanitary ware design; Architectural ceramic design; Art porcelain design.

5. Art design

Art design majors train professionals who have the knowledge and ability of art design teaching and research, and can engage in art design teaching, research and editing in art design education, research, design, publishing and cultural and cultural institutions.

Baidu Encyclopedia-Tsinghua University Academy of Fine Arts