Traditional Culture Encyclopedia - Photography and portraiture - Teach you how to write high-quality micro headlines (20~4)
Teach you how to write high-quality micro headlines (20~4)
Teach you several practical methods:
Everyone loves to hear stories, write micro-headlines with a wonderful story, and then bring some opinions and comments to readers according to the story. Such micro headlines are very popular with readers.
For example, there is an author in today's headlines who once wrote such a story.
He said that an employee of a company accidentally broke a vase of the company, which happened to be seen by the company boss. The boss quickly asked the employees if they were injured, and comforted them that it doesn't matter if the vase is broken, as long as people are fine. As a result, when the boss returned to the office, he went to the administrative manager to deal with the employee.
The story is written here, and many people can't wait to finish it, because they are curious. Why did the boss do this? After the author finished the story, it turned out that the boss wanted to play the good COP himself and let his subordinates play the bad COP, and the boss wanted to set up a good image to facilitate future management.
The author told a wonderful career story and taught many people a truth, so this high-quality content helped him gain more than 6,000 fans.
So you can also refer to this model, starting with a good story and ending with dry goods.
Of course, the story here can be a news hotspot or a hot event that many people are paying attention to in daily life.
We should quickly arouse readers' desire to read by telling stories, and then publish our core views so that readers can think and feel our views.
As we said before, high-quality micro-headlines should bring information increment to readers and give them a sense of gain. Therefore, sharing your own dry goods and experience in a certain field can make other readers gain something.
For example, if someone is good at photography, he can share his photography skills, how to pose and how to find an angle, and readers can learn it immediately after reading it. This is the sense of gain.
For another example, there is a hot topic in today's headlines: Can expectant mothers with high myopia give birth naturally?
A doctor answered this question for everyone with his professionalism, which was praised and forwarded by many people and gained a large number of fans.
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