Traditional Culture Encyclopedia - Photography and portraiture - What is the difference between media advertising design and advertising design?

What is the difference between media advertising design and advertising design?

One of the differences between media advertising design and production advertising design is the constantly updated advertising design of TV, radio and Internet, as well as the traditional rigid advertising design such as outdoor large-scale advertising. Traditional print advertising production; The progress of media technology such as Internet makes the design of media advertisements diversified.

Media advertising design-The traditional "four major advertising media" are television, radio, newspapers and magazines. In the advertising industry, TV media and broadcast media are called broadcast media. Newspapers and magazines are called print media. PTV is interactive network TV, digital TV, mobile TV, blog and podcast. ...

Making advertising designs—

Outdoor advertising: With the increase of people's travel and leisure activities and the wide application of high technology, outdoor media has become the new favorite of advertising industry, and its growth rate is much higher than that of traditional TV, newspapers and magazines. Especially after the successful listing of Nasdaq, a series of drastic mergers and acquisitions have been launched, and the market value has hit record highs. "Outdoor media" has become the new focus of venture capitalists. 2 1 century, outdoor advertising has already broken through the single type of billboards, and more new outdoor media have appeared-car body advertising, bus shelter advertising, subway station advertising, elevator advertising, high-rise column advertising, three-sided advertising, wall advertising, rooftop advertising, neon lights, LED display screens and so on. With the reform and opening up of the city, outdoor advertising has bid farewell to extensive and entered a new development stage of optimization and integration.