Traditional Culture Encyclopedia - Photography and portraiture - Wang Yitao’s personal information
Wang Yitao’s personal information
1 While studying in the Film and Television Management Department of Beijing Film Academy, Wang Tao began to participate in short film shooting and commercial advertising shooting. 2 In my junior year, I worked as an intern at Phoenix TV for half a year, working as a reporter and director for the column "Entertainment Storm", and as a photographer for "Beauty's Private Kitchen".
3 Worked at Beijing Poly Group Huayi Alliance Film and Television Investment Co., Ltd. as director of film distribution. Planning and promoting movies such as "The Quiet Mani Stone", "Crazy Fan King", "Tough Guys", "The Beginning of Spring", TV series "Behind the House", "Poor Dad Rich Dad", "Behind the House", "Heavy Rain", etc. Held numerous press conferences and wrote several press releases.
·When he started working for the first time, he was independently responsible for the distribution of the literary film "The Quiet Mani Stone". He independently planned to hold a "New Year Blessing" event at the CBD store of Beijing Wanda International Cinema City, and invited Tibetan Living Buddhas to attend. . It set a record of 6,000 yuan for a single film on the first day, and achieved a distribution result of 70,000 yuan for a single copy.
·During the preparation of the movie "Tough Guy", I was responsible for the review of the film, so I was familiar with the co-production application process and related procedures. This also enabled me to get to know various staff members of the co-production company.
·During the working period of "Crazy Fan King", we worked with well-known domestic theaters such as New Cinemas, Wanda Cinemas, Singmei Cinemas, Shanghai United Cinemas, China Film Southern Cinemas, Guangdong Pearl River Cinemas, etc. The movie theater chain maintains close contact and cooperation, and visits movie theaters in various places during work, so he is familiar with the distribution of movie theaters in Beijing, Shanghai, Guangzhou, Shenzhen and other places as well as the general situation of the movie theaters.
·Participated in the 2007 Shanghai Film and Television Program Exhibition, 2007 Shanghai Film Festival, and 2007 Beijing Film and Television Program Exhibition, and contacted many film and television companies, TV stations and exhibition companies, and has maintained contact to this day.
·Participated in the promotion and distribution of Gu Changwei's film "The Beginning of Spring" produced by Poly Group. 4 Work as a marketing manager at Beijing Wanda International Cinema, mainly responsible for cinema management, market development, film-related publicity, and writing press releases (for details, please refer to SINA, Tencent, Legal Evening News, Beijing Youth Daily and other well-known websites and newspapers , the above report on Wanda’s activities). Familiar with press conferences, meet-and-greets, interviews and other program types (has participated in planning many celebrity meetings, such as "See the Dragon Disarm", "Red Cliff", "Xinyue Fairy Tale", "Jingwumen", etc.).
·I am familiar with the 2007 version of Fire Phoenix Cinema Management System. I once had no text operating system for half a year due to damage to the system font library.
·During his tenure, he held alliance merchant activities with multiple merchants in Shijingshan Pedestrian Street (such as Big Singer and Big Player) to bring customer flow to the cinema. We also cooperated with China Mobile West District to complete a single group ticket of 180,000 yuan, and held activities during the Spring Festival, which received good social response. This event was also selected as a Wanda marketing case.
·In the annual celebration of Beijing Shijingshan Amusement Park in 2009, many media paid attention to it and government leaders participated. In the annual celebration, only 30 movie tickets were exchanged for "on-site display racks". It has become a classic marketing cooperation case through many publicity channels such as "distribution of on-site leaflets", "serve as a judge", "host dictating sponsoring units", etc.
5 While at Ciwen Media, he participated in the sponsorship of the German film "Fire" with Mercedes-Benz and independently wrote the cooperation plan.
6 Joined China Film Group Digital Cinema Co., Ltd. (now renamed China Film Digital Cinema (Co., Ltd.)) in early 2010
· Was responsible for digital film distribution and once managed Hebei Digital distribution work in 6 regions including Tianjin, Inner Mongolia, Shanxi, Hunan and Shandong. Responsible for the management of 8 theater lines including China Film Digital Cinema Line, Hebei Zhonglian Cinema Line, Tianjin Yinguang Cinema Line, Beijing Red Carp Cinema Line, Hunan Chuxiang Cinema Line, Hunan Xiaoxiang Cinema Line, Inner Mongolia Nationalities Cinema Line, and Jiangxi Galaxy Cinema Line. of digital film distribution. It has managed nearly 300 cinemas in total. Currently responsible for the management of theaters in 8 regions of the digital cinema chain.
· Currently responsible for theater franchise negotiations, project inspections, theater operation guidance, etc. of China Film Digital Cinema Line.
· While working at China Film Digital Cinema, he compiled and compiled the "China Film Group Digital Cinema Franchise Theater Training Manual", which became an important material for future theater opening training. He is also one of the editors of the theater publication "Digital New Cinema".
·While working at China Film Digital Cinemas, he wrote books such as "My Opinions on Movie Marketing" and "From First Hearing Crying to Babbling - Recording the Growth of Digital Cinemas in One Year", etc. article. It also publishes the "Digital Cinema Market Inventory" consultation every week and every month.
·Have provided opening guidance training for many theaters, with more than 100 people participating in the training. Currently, the box office of theaters participating in the training is particularly good.
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