First show of photography

Yang Tianzhen, who is only 35 years old, has been in the business for ten years and has repeatedly broken the rules in the entertainment circle and established his own survival rules. Her three highlights tell us that nothing is really impossible in this world.

Yang Tianzhen, whose real name is Yang Siwei, is a stage name she gave herself. In order to warn herself, being naive is not stupid, and she should always follow her heart. The manager and boss of an entertainment company gave himself a stage name. Yang Naizhen is so different.

Yang Tianzhen, born in 1985, has a strong curiosity since he was a child, and has a natural charm of being ready to deal with it. The college entrance examination had a chance to be sent to Peking University, but was mistakenly admitted as a director by China Communication University.

In middle school, Yang Tianzhen had no outstanding talent. When she went to college, she found that the strength and domineering in middle school did not work very well in college. Need the real thing, so she madly brushed movies, learned photography from scratch, and stayed up late to study the script. But in the end, she found that these were not what she was good at and learned quickly, but they were not so handy and theoretical to use.

As a result, she deeply explored her talent in organizational planning and finance. In the words of ordinary people, she can plan, and this talent has become her necessary skill.

Cost is the economic lifeline of a work. College students who haven't experienced society need to spend money to make money. What they are most worried about is to engage in activities to pull funds, but Yang Tianzhen thinks it is not difficult. She visited the shops around the school one by one, even the snack bar.

So in her junior year, she successfully won the best party award in the 2004 School Art Festival with "Drama Night", and CCTV's "Behind the Scene" column reported the whole party. That year, Yang Siwei's name began to be known and talked about by the industry. It seems that this fearless little girl can really make an uproar, but that's the truth.

Finding a job after graduating from college is almost everyone's only way. When everyone stands at the same crossroads, Yang Naizhen can take a different step.

Yang Tianzhen used to be a star-chasing girl, but she was not chasing a star, but Wang Jinghua, the gold medal agent at that time. If she wants to find a job, she must find the best job and work with Wang Jinghua.

So she dug up Wang Jinghua's mobile phone number and flew a short message: "Hello Xiaohua, my name is Yang Siwei, and I really want to work with you." Simple and clear, no nonsense.

Fortunately, Wang Jinghua saw the news. As a result, while students are still struggling to find jobs, Yang Tianzhen has successfully worshipped Wang Jinghua as a top broker and joined orange sky entertainment under her recommendation.

She is a gold medal agent and created Ye Fan.

The so-called master leads the door and practices in the individual. Yang Tianzhen, who joined orange sky entertainment, started with the promotion of artists. In 2007, this little girl in her early twenties, with a plain appearance and a little chubby, completed a textbook version of the third-line artist's comeback.

It was a commercial activity of an international jewelry exhibition, and the organizers invited Fan Bingbing and Conway. At that time, Fan Bingbing was already a first-line player, while Kong Wei was just a drama actor, and their tea tables were not at the same level. The company didn't expect Kong Wei to shine in that show either, it was just a routine job.

But in Yang's eyes, nothing is a routine. Since it is an activity, the merrier the better. What the media needs is hot spots. Fan Bingbing's manuscript is not well written, so it is a bit different.

So, Yang Naizhen suggested that the organizer give Kong Wei a birthday at the scene. This seemingly unreasonable request was only reluctantly agreed by the organizer under the soft grinding and hard foam of Yang Naizhen. The cake was made temporarily, ugly and no one ate it, but the entertainment version showed Kong Wei the next day.

This is a beautiful battle. At this time, Yang Naizhen actually realized that keeping fresh topics forever is the way to survive and manage this circle.

This marketing not only marketed Kong Wei, but also herself, because she caught Fan Bingbing's attention. In 2008, Fan Bingbing set up a studio, and the first person who came to mind was Yang Tianzhen, so the 23-year-old Yang Tianzhen became the propaganda director of Fan Bingbing's studio.

However, Fan Bingbing, who just started his own business, is not going well. At that time, many of these wastes and fake melons, which were now neglected, were deep-water bombs in the entertainment circle. As long as there is a lack of information, it will be reported by major media, and people who eat melons are willing to pass the boring time.

Yang Tianzhen faced such a dilemma as soon as he took office. At first, she actively refuted, clarified, went to the media to whitewash, and initiated judicial proceedings against several media with false reports, with the intention of suppressing public opinion, but the effect was not satisfactory.

However, she quickly caught another message. A small wave of fans praised the masculine ice ice and called her "Ye Fan", which quickly inspired Yang Tianzhen, so there was the cover of Esquire Fan Bingbing's haircut. The best way to really clarify those false scandals is to prove that she doesn't need a man at all.

The marketing effect of this wave is very good. Under the marketing of Yang Naizhen, Fan Bingbing perfectly holds the title of "Ye Fan" and has the golden sentence of "I don't need a giant, I am a giant myself" and "You may not dare to wear my dragon robe".

Some people say that Yang Tianzhen showed all his ambitions through Fan Bingbing. Indeed, Yang Tianzhen never hides his ambition. Her principle is to give up because she is afraid of failure, and say she doesn't want it because she is afraid of not getting it.

She wants more.

During his six years in Fan Bingbing's studio, 29-year-old Yang Tianzhen has accumulated a lot of experience and contacts, and loudly declared that "I can build 100 Fan Bingbing", and set himself a new challenge-self-reliance.

The people who eat melons didn't see the old drama of tearing their faces off. Fan Bingbing gave a high-profile blessing, and Weibo personally promoted it for her. In 20 14, CreditEase Entertainment started singing as a brand-new comprehensive entertainment company integrating screenwriter, director and actor. The first starring role of this drama was Lu Han.

At that time, the word "Liu" didn't exist, and Lu Han didn't return to China, but Yang Tianzhen had this confident entertainment circle that was about to turn upside down. Sure enough, less than a year after Lu Han returned to China, he became the king of mainland traffic with all his heart, thus opening the traffic era in the entertainment circle.

Regardless of whether traffic, popularity and data have disturbed the ecological environment of the entertainment circle, it seems that Yang Tianzhen's marketing methods at that time were very successful. Everyone seems to have a bad hand, all of which were played by Yang Tianzhen's strong execution.

Yang Tianzhen has a strong desire to win or lose, just like her partner Lu Yao said, she is a person who will win whenever and wherever. She once said that innocence is her greatest weapon. Her innocence is not simply plain, but always follows her heart. When she makes up her mind to do something and take a road, she must do it and finish it.

Today, 35-year-old Yang Tianzhen has once again started a new life course. On June 1 day, 2020, Yang Tianzhen officially announced that he had left all the artist brokerage business and moved to the popular live broadcast industry.

On July 25th, Yang Tianzhen staged his first live show on the platform, which was watched by 480,000 people. Many netizens entered the live broadcast room with the mentality of eating melons, but surprisingly, Yang Tianzhen is very professional, with product information, similar comparison and price advantage. The first live broadcast brought 7.36 million goods.

There are too many voices in this world. Many times, what we need is to constantly amplify the inner voice, drown out those noises, and then walk firmly in the established direction. Yang Tianzhen has always been like this, never looking back.