Self-media beginner's course

Since the media novice tutorial, in real life, the media is also a hot industry at present, but with more people competing, it becomes more difficult to do a good job in the media. Then let's share a tutorial for beginners in media.

From the media novice tutorial 1 1, get a preliminary understanding.

Beginners want to get started with the media, you must have a preliminary understanding of the whole process of the media.

Let's talk about what is self-media, including what aspects and what areas. It is necessary to have a preliminary understanding and understanding of the media, read more relevant books, or learn about the operation and writing of the media through the Internet. Understand the core knowledge points of the media and its operation mode.

Newcomers to the media industry should be down-to-earth if they want to succeed. The most important thing is execution and effective strategies. Blind and fruitless, understanding and analyzing problems is the key.

Step 2: Preparation stage

In the preliminary preparation stage, first choose the venue, and then register the account.

For example: entertainment, emotion, movies, food, fashion, science and technology, history, news, music, design, photography, cars and so on. The field suggests choosing what you are interested in in order to get started better.

3, material preparation

Doing self-media requires a lot of material every day. Where to find it? There are two ways. One is to buy some HD videos directly from Taobao or other paid video websites.

The second method is to search and download from Baidu, which can be downloaded from video websites, Youku, LeTV and iQiyi. , or from foreign websites.

4. Operation stage

Title and content are the basic elements of an article. Don't be a title party. It is not optimistic to attract people's attention only by the title without making content. Be sure to create original content. The more valuable the content you share, the more you gain.

There are many details, including the number of words in the article, whether the title of the article is consistent with the content, the pictures of the article and the content of the article. Only by continuous learning can we know which method is the most effective.

Matters needing attention

1. What is a high-quality self-media article? It's fast, simple and curious. Users enjoy reading in the process of reading. After reading it, users can resonate and even vent their dissatisfaction with life. After spitting a few words, they immediately forgot the content.

2. It's not that it's bad to have deep and long articles. Only at this stage, the reading ecology of media platform users determines the writing content of media authors. How the future ecology changes, so will our media writers. Therefore, as a media writer, we should constantly analyze users' preferences and changes in the platform, and more importantly, we should diligently practice our internal skills and improve our ability.

Self-media novice tutorial 2 What basic knowledge do you need from the media?

In the early stage, you must choose your favorite field according to your own specialties and hobbies. For example, if you are interested in music and know something about it, you can choose music-related ones.

After determining the direction, consider the content and operation, which is more important. After all, high-quality content and correct operation will make the works cover more people, thus generating benefits.

At present, it is relatively easy to be a novice from the media. Many headlines are not novices from the media for a long time, probably because there are problems in the writing field of the article, and the article competes with others in a certain field, so you only need to write in your own good field.

The characteristics of the media:

1, diversification. The main body of self-media communication comes from all walks of life, which can be said to have a wider coverage than the ability of traditional media practitioners to understand a single industry.

2. Civilization. The subject of self-media communication comes from the bottom of society, so the disseminator of self-media is defined as "grassroots class". Compared with the practitioners of traditional media, these amateur journalists are more unprofitable, their participation lacks preset positions and prejudices, and their judgment of news events is often more objective and fair.

3. Generalization. The most important function of the media is: it gives the right to speak to the grassroots and ordinary people, it publicizes itself, helps the growth of personality, casts individual values and embodies public opinion.

Since the media novice tutorial 3 1, what is the media?

Since the media is a personal media, it can also be understood as reporting its own media. At present, there are many self-media platforms in China. In the old days, the media were newspapers and television. With the rapid development of Internet and mobile terminals, the era of digital and wireless content has arrived, which makes information content spread faster and more personalized, such as today's headlines, Himalayan, Youku video and so on.

Since we know what self-media is, how can we become self-media?

2. How to become a self-media?

First of all, you have to register a self-media account, probably an ID card and a mobile phone card.

You just need to constantly publish exciting content on the self-media platform to attract fans and viewers to pay attention to your self-media account. When your fans reach a certain level and have a certain influence, then you are from the media.

3. How to make profits from the media?

Roughly these two kinds

1. Earn platform advertising fee: Like platform advertising sharing, this is a way for 80% of self-media people to earn self-media income. By placing advertisements in articles or videos, they can earn income according to the reading volume of your content.

2. Fan economy: Fan economy attracts traffic from major media platforms, and then sells products by rewarding or self-built shopping malls, Taobao shops, WeChat merchants, etc., to realize the realization of fans.

Of course, there are many ways to make money from the media, such as trading accounts and publishing books. There are many ways to make money from the media, dozens of which are not many, but I generally recommend the above two methods to novices.

4. What should I do from the media?

1, first of all, make sure whether you want to be a self-media or not, and whether you can stick to it.

Because you earn more money from the media, you may only earn a few hundred yuan this month and tens of thousands next month. Familiar with the media operation, it is not impossible to earn a monthly income of100000.

2. think about which field to do.

This field is very important. If you want to do it easily for a long time, then you must choose a field carefully. First of all, of course, I suggest that you choose your favorite and interested fields, and it is best to choose a field that can be updated for a long time, so that you can continuously output content.

Step 3 register an account

This is very simple. Registering an account is nothing more than using your ID card, mobile phone number and auxiliary materials. Just one mobile phone number is enough for today's headlines. Others may be a little troublesome. If you have any questions, you can communicate with me. I'm happy to help you.

4. Publish content

Publish content according to your chosen field, of course, not casually, but those that attract users to click. So what should we do? First of all, we should have a good title, then the content should be controversial and valuable, and we can also chase hot spots, such as the Didi incident that has attracted a lot of attention recently.