Related introduction to the 12th China Changchun Film Festival

(1) Purpose of the activity: friendship, exchange and development.

(2) Activity theme: Gather the power of Chinese films to realize the dream of Chinese films.

(3) Activity goals: By carrying out professional and authoritative Chinese film awards and colorful mass film cultural activities, gather the power of Chinese films in the world, continuously improve the professional and international level of Changchun Film Festival, and transform Changchun The film festival has become an important platform for developing the film industry, prospering cultural undertakings, promoting cultural exchanges, and displaying "Beautiful Jilin" and "Happy Changchun". (1) Held time: August 24-31, 2014.

(2) Sponsors: State Administration of Press, Publication, Radio, Film and Television, Jilin Provincial People's Government, Changchun Municipal People's Government.

(3) Undertaken by: Film Bureau of the State Administration of Press, Publication, Radio, Film and Television, and Changchun Municipal Culture, Radio, Television, Press and Publication Bureau.

(4) Co-organizers: China Film Group Corporation, China Film Co., Ltd., China Film Co-Production Company, China Film Archive, State Administration of Press, Publication, Radio, Film and Television Film Channel Program Center; China*** Jilin Provincial Party Committee Propaganda Department, Jilin Provincial Press, Publication, Radio, Film and Television Bureau, Jilin Provincial Department of Culture, Changying Group Co., Ltd., Changying (China) Rural Theme Film Base; Changchun Municipal Party Committee Propaganda Department; Wanda Cinema Line Co., Ltd. .

(5) Working organizations: The 12th China Changchun Film Festival Organizing Committee, the 12th China Changchun Film Festival Executive Committee. (1) Film Awards

1. Scope of Awards:

The participating films are Chinese-language feature films produced from July 1, 2012 to June 30, 2014 and released in theaters. .

2. Jury:

The Jury Committee of the 12th China Changchun Film Festival is composed of celebrities and experts in the film industry, with 1 chairman, 1 vice-chairman and 7 judges People, a total of 9 people.

3. Award method:

Chinese-language film producers who meet the requirements will sign up to participate in the specific award competition of the "Golden Deer Award"; the preliminary review will be composed of people from the film industry entrusted by the organizing committee The team will conduct a preliminary evaluation of the films registered for the competition and determine the shortlisted films; the shortlisted films will be submitted to the Golden Deer Award Committee for final evaluation.

(2) Film screening

1. Screening of participating films

Excellent films participating in this film festival will be screened in major theaters in the city.

2. Chinese Film Retrospective

Carry out a retrospective of Shaw Brothers Films; invite representative new film directors to come and conduct centralized screenings and promotions of newcomers and new works. ; Screening of outstanding Hong Kong, Macao and Taiwan film works produced in the past two years.

3. International Film Screening

Select outstanding films produced abroad and screen them in major movie theaters in Changchun City, and invite some of the creative staff to participate in the screening ceremony.

(3) Mass film cultural activities

1. "Farmers into the Cinema" activity

Organize farmers around Changchun to go to county cinemas to watch movies, so that the majority of farmer brothers Enter the cinema and experience the charm of modern film art.

2. Movie viewing activities for special groups

Invite some special social groups such as urban subsistence allowance households, migrant workers, sanitation workers, model workers, disabled soldiers, and disabled people to watch the movie for free .

3. Film Festival Discount Movie Viewing Activities

During the film festival, all major theaters in Changchun will implement uniformly discounted movie ticket prices to ensure that every citizen can enjoy the first Time, conveniently and quickly learn the film schedule and screening information of the "Preferential Movie Weekend", allowing more Changchun audiences to enter the theater and watch excellent films.

4. Everyone sings movie songs

Organize the community to hold a movie song singing competition and hold an award ceremony.

(4) Opening Ceremony and Closing Awards Night

1. Opening Ceremony

The opening ceremony is scheduled to be held in Changchun on August 24, 2014. The opening ceremony reflected the spirit of frugality and professional and simple style. After a brief ceremony, a representative outstanding domestic feature film was screened.

2. Closing Award Ceremony

The closing award ceremony is scheduled to be held in Changchun on the evening of August 31, 2014. The ceremony consists of two parts: a red carpet show by celebrities and actors and an awards ceremony. Highlighting the characteristics of elegance and professionalism, the program is broadcast live on the Film Satellite Channel of the State Administration of Press, Publication, Radio, Film and Television, Jilin TV Station, Changying Channel, and Changchun TV Station.