How to design enterprise picture books

First, establish a structure that best reflects the strength of the company.

Second, choose materials closely related to the concept.

Third, photography, design and printing can not be ignored.

After the above-mentioned "building the structure that best reflects the strength of the company" and "selecting materials closely related to the concept", the picture quality of the album as the basis of the album can not be underestimated. We know that now is the era of "reading pictures". On many occasions, pictures are the main way to reflect problems, and words only play an auxiliary role. In this case, we must work hard on photography and design. Please ask the most suitable photographer to take pictures in the early stage and the most suitable designer to do it later. Of course, the paper and printing technology used in the album are also very important. If you are not careful, your previous efforts may be in vain.

However, photography, design and printing in the process of album design and production are only relatively procedural links with mature technology. As long as you choose carefully, there will generally be no problem. The key link of album design and production is the overall "planning" of the album. It can be said without hesitation that in order to improve the quality of album design and accurately reflect the strength of the company, we must take the road of "differentiation" under the condition of clear positioning of the company.

With the help of excellent "planning", the album design is "open"