Amazing appearance in 47 seconds! This Chengdu Universiade promotional video is simply the best in appearance

Chengdu in the context of the Universiade

How many ways are there to express it?

Let’s take a look at this

An urban blockbuster that combines science fiction with national trends

On the bank of Qinglong Lake, an intelligent robot dressed as a Sichuan Opera actor, Dancing gracefully on the balance beam in gymnastics clothes;

In the open-air music park, the Sichuan Opera actor who changes his face and spits fire leaps and turns, hits the flaming basket and completes a difficult dunk;

Under the Twin Towers of the Financial City, Runners wearing AR glasses are running towards the future on the "cyberpunk" urban greenway, symbolizing the powerful power that technology has injected into the construction of park cities -

Does this picture make you feel like you are in a dream?

But as long as you take a closer look, it is not difficult to find that real-life objects that are very familiar are used throughout the film: the sun bird, bronze masks, city landmarks, Universiade elements...

Can you imagine, the dream-like scenes are all shot in real scenes.

Chengdu has a history of urban civilization of more than 4,500 years and a history of city construction of more than 2,300 years. How can we use the park city as the background color and the events as the rhythm to combine the beauty of the picture with the beauty of sports while uniquely displaying unique Connotation?

The land of abundance is vast and fertile.

From Dujiangyan to Chongzhou, from Wuhou Temple to Kuanzhai Alley, from Dong'an Lake Sports Park to the open-air music park... the beautiful natural beauty, the endless places of interest, and the endless charm of Chengdu.

Chengdu under the lens has not only the picturesque natural landscape, but also the sports vitality and fireworks of the modern city.

How to express the beauty of Chengdu in a cosmopolitan way?

The video uses wild imagination and extreme aesthetic shots to depict the characteristics of Chengdu under the background of the Universiade from point to point. The sun bird has turned into "lights" scattered around the city; the golden mask has turned into a swordsman's masked artifact; the Sichuan opera actress has turned into an intelligent robot with flashing lines; a face-changing actor puts on a jersey and takes a layup... various symbols as The structural elements throughout the film condense a unique Chinese style aesthetic expression.

The concept of "sports conveys aesthetics and poetry creates capital" runs throughout the film.

The sense of time travel and technology have a wonderful reaction with the profound charm of ancient Shu.

With such trendy yet ancient beauty, why not Chengdu? Why not the world?

The ancient kingdom of Shu thousands of years ago, the smart city of today, and the imaginary city of the future are all vibrating at the same time.

This "poetry" dedicated to the Chengdu Universiade summarizes Chengdu's sports vitality, innovative technology, and cultural background that has been brewing for thousands of years.

Are you attracted by Chengdu under the lens? Why not come and see for yourself.

Photography/Jia Nan