Fuzhou college students make big money part-time as online models?

Monthly income of tens of thousands of yuan is no longer new. Now the highest daily income can reach 50,000 yuan, which is equivalent to half a year’s income of an ordinary white-collar worker in first-tier cities. What can earn such a high income is one of the most popular professions for young girls nowadays - online store modeling.

Internet models have become a popular new profession

They are not only beautiful but also have a variety of styles, including European and American style, Korean style, Japanese style, British style, white-collar style, etc.; they are becoming more and more professional The more subdivided, there are ten new types of face molds, eye molds, leg molds, hand molds, mouth molds, waist molds, foot molds, breast molds, ear molds, and buttock molds, which are favored by jewelry and cosmetics merchants. There are 3,200 people working in the new type of online models, accounting for 10% of the online models. They started taking photos of down jackets and furs in June, and they are the first to be exposed to the next season's fashion. Their clothes have become An important basis for ordinary girls to understand fashion and dress up.

Who are they? They are Taobao girls, also known as online store models!

The so-called online store model is an emerging profession that has gradually become popular with the popularity of online shopping in recent years. The job of the online model is to wear the clothes to be sold in the online store, pose in various poses, and have the photos taken by photographers and displayed in the online store to create an intuitive sense for the products in the virtual store. Excellent online models have a great impact on product sales. If an online store suddenly replaces the original model, sales are likely to drop sharply.

So, how popular are these online store models now?

The output value data released by the Tao Girl platform in the first half of this year shows that its output value in the first half of this year has exceeded 1.1 billion yuan. The platform currently has 34,689 employees, and on average, nearly a thousand people want to join this group every day. On the Tao Girl platform, more than 7,000 online models recommend and share products every day, and more than 1 million consumers are their loyal fans every day. Their incomes are very high. It is no longer new to earn tens of thousands of yuan a month. Now the highest daily income can reach 50,000 yuan, which is equivalent to half a year's income of ordinary white-collar workers in first-tier cities.

The prospects for online models may be better in the future. Last year, Taobao opened about 10,000 new stores every day. The largest category was clothing products. The annual market size reached tens of billions of yuan, so the demand for online models will grow. In addition, the demand for models in other categories such as jewelry, cosmetics, etc. is also rising, and the online model market is considerable.

Fuzhou online models started late but their income is not low. Nowadays, any business selling clothes with a certain scale will use models. Even if there is no more money, the shop owner can personally go into battle. ?Yesterday, Mr. Lin from the Fuzhou Internet Business Alliance told reporters.

Mr. Lin told reporters that under the e-commerce model, the role of online models has also changed. They are different from ordinary models. They are not only models, but also have the nature of personal media, which plays a decisive role in the sales of an online store.

The survey found that about 70% of sellers use real models to take pictures and display them in online stores, which has a positive effect on business; about 65% of consumers believe that using real models to take pictures will produce more sales. Emotional and more vivid consumption reality. Because of this, online models are becoming more and more popular nowadays.

The reporter learned that compared with Beijing, Shanghai and Guangzhou, the network model industry in Fuzhou started late. However, as a city with many online stores and developed e-commerce, Fuzhou's online model market also has its own characteristics.

Businessmen told reporters that at present, online models in Fuzhou are basically part-time workers. They are generally under 35 years old, mostly 20 to 25 years old. Most of the charges are calculated by the hour. Generally, a photo shoot takes half a day, and each session It lasts three to four hours and costs from a few hundred to several thousand yuan. If you are a newbie, the remuneration will be about 200 yuan per time. Those with graphic model experience will be charged higher.

Unlike professional models who have dedicated agents and brokerage companies, most of the models in Fuzhou are college students, and their job channels are mainly through online recruitment. ?Because they are all on camera and do not require physical catwalks, online models do not have to be very demanding as long as they look decent. However, generally everyone likes to use thinner ones. ?Fuzhou clothing seller Zhang Ruxue said that sellers of Japanese and Korean clothing like girls with big eyes, sweetness, and good pretending; sellers of home clothes like mature and charming young women in their 30s; and models of youth clothing include *** The same standard is to be able to open your eyes, pouted, and pursed your lips. ?Girls who submit their resumes will 100% provide a standard selfie photo of themselves with their heads lowered at 45 degrees and their mouths pouting. ?Zhang Ruxue said.

During the interview, the reporter also learned that online modeling, an industry that was considered to be an industry only for girls in the past, is now also entered by boys. ?Contrary to what most people think, men’s clothing especially needs models to display, because boys and girls are different, and few men can imagine what they will look like just based on photos of clothes. Mr. Lin said that there are very few male online models now, but there will definitely be more and more in the future.

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