Do you shoot the short video yourself or find a professional?

The essence of short video platform is content-oriented, and the content positioning of each platform is different. Tik Tok's position is to record a better life. You can shoot a good short video without talent and face value. Friends who often brush Tik Tok will find that the content on Tik Tok is no longer the first in the face value list, so the face value is only a plus item. As for talent, everyone has his own advantages.

If you want to make a short video, you need to establish a personal image. At present, many rural aunts and grandfathers have also taken Tik Tok, and many ordinary people are also sending short videos of positive energy transmission. Find your own position and determine the target group, and the content will naturally stand out.

Shooting equipment: If you want to shoot a higher level short video, the grade must be high. In particular, the overall style of Tik Tok is cool and young, and it has certain requirements for image quality and shooting skills. There must be at least a SLR camera: the picture quality needs to support 4K, the performance is anti-shake, and the camera can be changed if conditions permit. Tripod, fill light, radio, all kinds of props needed for shooting scenes.

Shooting skills: basic skills such as lens, scene, angle, composition and lens movement should be solid.

Preparation for shooting: props selection and placement, lighting selection and lighting, actors, etc. And then it depends on the shooting technique.

Editorial consciousness: material arrangement, application methods of various editing techniques.

Video release: finally, the cover, title copy and promotion channel of the video.