Traditional Culture Encyclopedia - Photography and portraiture - How does Nanyang Wancheng Guangshu Photography Studio locate customers?

How does Nanyang Wancheng Guangshu Photography Studio locate customers?

1. Residents: The photo studio may mainly face the residents of Wancheng District and its surrounding areas, because these people are more likely to be exposed to the publicity and service information of Guangshu Photography Studio.

2. Age: The photo studio may provide different types of photography services for customers of different ages. For example, wedding photography services are provided for young couples, family portrait photography services are provided for babies and children, and family gatherings or anniversary photography services are provided for the elderly.

3. Spending power: The positioning of the photo studio may also consider the spending power of customers. For example, the studio may be divided into high-end and ordinary grades to meet the needs of customers with different economic levels.

4. Customer preference: The studio may obtain customer positioning through market research or observing customer needs. For example, if young people are found to be more interested in creative photography, the studio may focus on providing creative photography services.

5. Competition analysis: The studio may need to consider the market competition when positioning its own customers. For example, if there is a lack of professional wedding photography studio in Wancheng District, Guangshu Photography Studio may take customer orientation as a wedding photography client.