The concept of visual communication

Visual communication design refers to the design that uses visual symbols to convey all kinds of information. The designer is the sender of information, and the object of communication is the receiver of information. Visual design for short.

What is visual communication?

Visual communication is the communication between people in the form of "seeing", which is expressed and spread through visual language.

The way. People from different regions, colors, ages, genders and languages communicate through vision and media.

Information communication, emotional communication, cultural communication, visual observation and experience can all cross the barriers of language barriers.

, you can use "pictures"-images, graphics, patterns, pictures, pictures, charts, schemas-to eliminate different obstacles of words.

Visual knowledge is understood and interacted.

Visual communication includes two basic concepts: "visual symbol" and "communication"

The so-called "visual symbols", as the name implies, refer to human visual organs-symbols that can express certain attributes of things, such as photography, television, movies, plastic arts, architecture, various designs, urban architecture, various sciences and people, including stage design, music, heraldic, ancient coins and so on. What you can see with your eyes belongs to visual symbols.

The so-called "communication" refers to the process in which the information sender uses symbols to transmit information to the receiver. It can be communication within individuals or between individuals, such as communication between all living things, between man and nature, between man and environment, and between man and body. It includes four procedures: who, what, to whom, effect and influence. )