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Development course of wedding photography

Wedding photography began to appear in Chinese mainland from 1992, and a large number of wedding photography shops appeared in 1994. The wedding photography industry in Tainan has developed rapidly. In 2007, in just 10 years, it has changed from a luxury to a necessity for marriage, similar to the three major items of early weddings. Some wedding photography brands are also very artistic, fashionable and imposing, and this stage is dominated by the photo studio. 1 With the development of the trend, wedding photography began to appear in the mainland from 1992, and a large number of wedding photography shops appeared in 1994. The wedding photography industry in Tainan has developed rapidly. In 2007, just a short 10 year, it changed from a luxury to a necessity for marriage, similar to the three major items of early weddings. Some wedding photography brands are also very artistic and fashionable. With the development of equipment and photographic equipment, wedding photography has undergone several rounds of upgrading, from the earliest ordinary film to 120 film machine, to high-end digital cameras, photo albums and photo frames with tens of millions of elements. With the appearance of new tricks, wedding souvenirs in wedding halls and new houses are gradually enriched. After the 20th century, electronic photo albums reappeared. Through the editing of video software, two-dimensional photos are put into the designed template to generate CDs that can be played on VCD and DVD. Wedding Photography In the past two years, a digital equipment company has launched a digital photo frame, which has enriched the content of wedding photography. Wedding photography has also undergone several changes in style: first, blunt records, then fashionable and beautiful, then realistic and close to life, individual plot shooting, scene shooting, picturesque style, and so on. In 2007, Xiamen Qingcheng Wedding Photography Co., Ltd. launched comic wedding photography. Taking photos according to the plot and then creating cartoons has pushed a new milestone for the wedding photography industry. With the development of science and technology, in 2008, "Fashion Generation" introduced the product V-Shadow from Europe and America to China, and at the same time, "Fashion Generation" was also the first V-Shadow trademark registration agency in China. The subversive development of wedding photography-cinematography and 3D-was officially launched, which opened the curtain for wedding photography to enter the history of cinematography. Unify the messy product names such as wedding films, wedding art films, wedding mv and 3d wedding films on the market. The high-end personal image product is named "Wedding V Shadow", which represents the high-end personal image product with film quality. The products are fashionable, noble and impeccable. The chaotic brands in the market adapt to the low-end market, and the fashion generation has achieved a new era of wedding photography in the new era. In 2008, Shanghai Macchiato Wedding Photography Co., Ltd. went further, completely cinematic wedding photography, and directly photographed the love stories of new people with professional cameras, leading the fashion trend of Shanghai wedding photography industry. I believe that with the development of science and technology, the wedding photography industry will also bring new surprises to consumers. With the development of a generation, many people like to take outdoor wedding photos. Guangzhou develops visual location wedding photography, shooting personalized wedding photos with Chinese mainland characteristics, leading the industry fashion. With the development of shooting style, wedding photography in Tainan has gradually transformed from studio to studio. The assembly line operation of the traditional photo studio, a photographer and a makeup artist shoot several pairs of guests a day, with the same background, the same theme, the same makeup and photography techniques. Let the wedding photos become less and less personalized, and more deja vu. A new generation of young people, mainly born after 1980s, advocate personalized wedding photos. The resulting photography studio is more in line with the trend of young people. For example, from the wedding creative competition of Shang Ya Photography Creation Agency (Studio), it can be seen that 80% of young people are looking forward to taking some photos with their own unique memories at Tainan Wedding Company. Studio, a photographer, a makeup artist, a commercial vehicle and a one-to-one mode in one place are more in line with young people's ideas. Now there are also a group of visionary studio owners who set up another photography brand, absorb the advantages of one-on-one studios, and set up studios with small funds, so that customers can find a balance between studios and traditional studios. The wedding dress in Taichung is like the V2 horizon in Chengdu, and the wedding dress in Chengdu. So far, some large wedding photography buildings have provided consumers with personalized private love movies. One is to let the newcomers be actors and interpret their own love stories, and the wedding photography company appreciates them as directors. It rises in China and Taiwan Province province. In 2008, it has 30,000 square meters of wedding film and television production gallery and English villa. After the studio, it is practicing the third concept of wedding photography-super-large base. A "splendid china" and "World Park" specially built for photography. According to the size of the real scene, wedding photography has restored 24 movie and television scenes, including Notre Dame de Rome, Aegean Sea in Greece, Venice Watertown, Roman Church, Champs Elysé es in Paris, Yuan Ye in England, European Bar Street, church wedding and Cinderella Castle, which has become another feat in the wedding industry. At this stage, studios and photo studios coexist.

References: 1 Jiang zairong 1996 advanced black-and-white photography, Taipei: lion publishing 2 Ashin and Fu Huaihui 2004 Study on the lifestyle and consumption behavior of wedding photography consumers 3 Study on the information search behavior of intangible service consumers in Li Huihui 1998- Taking the wedding photography industry as an example.