Traditional Culture Encyclopedia - Photography and portraiture - How can the wedding photography industry adapt to the current e-commerce era?
How can the wedding photography industry adapt to the current e-commerce era?
20 15-2020 China wedding industry market research and investment forecast analysis report
In recent years, with the rapid growth of China's national economy, the improvement of living standards of urban and rural residents, the continuous improvement of people's requirements for quality of life, and people's pursuit of modern social fashion, the wedding customs in public life are also constantly changing, thus giving birth to a wedding market with a certain scale in line with China's national conditions.
At the same time, the wedding industry is experiencing the homogenization competition of modes and processes.
A few days ago, M-BOX, an integrated mobile marketing aggregation platform, launched a "micro-wedding" industry solution for wedding merchants, which became the "toon" of the wedding industry. In view of the special needs of the wedding industry, the "micro-wedding" mobile industry solution is mainly aimed at wedding photo studios, wedding planning and other enterprises, tailoring apps, micro-websites and micro-malls, and deeply connecting with multiple platforms to realize the functions of commodity management, order management, membership management, WeChat payment, distribution, background management, marketing management, brand promotion and so on.
This innovative model has flexible application services, and also realizes the template tailored for enterprises. For example, banquet guest management, blessing wall management and so on. It can be seen that today's wedding planning has also begun to have a perfect combination of online and offline.
Generally speaking, in addition to the wedding industry, such innovative mobile applications also cover more than ten industries such as catering, real estate, automobiles and tourism, providing customized products for different enterprises in different industries and realizing cross-border integration of traditional industries and the Internet.
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