Traditional Culture Encyclopedia - Photography and portraiture - How to write the employment and entrepreneurship plan?

How to write the employment and entrepreneurship plan?

I theme: entrepreneurship and employment

Two. Activity background:

1. Executed object: intuitively convey all the students in Class Two.

2. Development reasons: The problem of college students' entrepreneurship and employment is one of the hot topics that have attracted much attention in recent years. The 17th National Congress of the Communist Party of China clearly put forward the development strategy of expanding employment, so as to promote employment through entrepreneurship. We should attach great importance to this, and we can take it as the theme of the Communist Youth League life, encourage the majority of student members to cultivate their awareness of self-employment and establish a correct view of employment.

3. Influence on everyone: centering on the education of ideals and beliefs, aiming at the all-round growth of league members, and guided by Deng Xiaoping Theory and Theory of Three Represents's theory, we will guide the majority of league members to study and practice Scientific Outlook on Development in depth, promote the construction of excellent study style by strengthening the construction of league spirit, enhance students' employment competitiveness, and further enhance the appeal, cohesion and vitality of league branch work.

Three. Purpose and significance:

1. Guide college students to change their employment concept and establish a correct concept of employment and job selection.

2. Promote college students to know themselves better.

3. Through imparting and practicing knowledge, comprehensively cultivate and edify college students' career planning, social skills and value orientation, and help them recognize their own strengths and weaknesses, so as to change their employment concept and choose a career development path that suits them.

4. Members can learn about the frontier academic development and current situation in their professional fields through activities, and plan their academic and career plans accordingly.

5. Through the social practice exchange on holidays, we realize the problems faced by employment and

How to solve the problem in the future.

4. Resource requirements: The Publicity Committee is responsible for publicity and the Organizing Committee is responsible for attendance.

Verb (abbreviation for verb) Prepare before the activity:

1. Arrange students to come down and choose relevant materials.

2. Tell me about your summer social practice in the dormitory.

Development process of intransitive verbs:

1. The lecturer will tell the participants about the problems faced by modern college students in employment and entrepreneurship. Including some data and some short videos related to employment and entrepreneurship.

2. Taking the dormitory as a unit, talk about your summer social practice, the problems you face and how to solve them.

3. Students speak and talk about their feelings and views on college students' employment and entrepreneurship. All the students participated in the discussion. After the activity, participants write their own employment feelings or employment plans, and submit the materials in writing.

Seven. Event leaders and participants:

1. Principal: XXX

2. Participants: visually convey all the students in Class Two.

Visual Communication Design Class Two League Branch 20xx165438+1October 22nd

Chapter II: Employment and Entrepreneurship Plan

Employment and

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Department: Department of Mechanical and Electrical Engineering Class: 12 Machine class Name: Jun Guo is the student number: 12 1 102049.

Business plan

I. Analysis

First, judge whether you have the basic conditions for starting a business.

First of all, I am a newly graduated college student and a member of Gansu Youth Photography Association. I have basic photography skills and image processing skills, as well as the ability of film and television production. According to the national policy, college students can start their own businesses and are eligible to apply for loans. Moreover, the space required by the studio is not very large, and there are not many people in need, so I have the basic conditions for starting a business.

Second, choose a good business idea.

Nowadays, with the rapid development of modern society, photography seems to be indispensable to all industries and people's real society. So it is a good choice to set up your own studio. When new techniques and means of photography are constantly introduced, especially when computer special effects are applied to photography creation, photographers can exert their imagination and use artistic creation ideas beyond ordinary people to create novel, exaggerated, deformed and unpredictable works, which will bring infinite imagination space and visual aesthetic stimulation to viewers. It should be said that computer special effects have injected new vitality into photography creation and photography art, and it has given photographers unlimited artistic creative space. Using computer technology, photographers can easily apply their creative imagination to the processing of their works, thus making the works more artistic, expressive, artistic and rich in connotation.

The third market survey belongs to consumer products such as wedding photography and children's photography in today's society, and it also belongs to the tertiary industry chain, and customers' consumption is very casual. According to relevant statistics, about 9 million couples get married every year in China, and only13 of them take wedding photos. Our potential consumer market is very large, and it has not been fully developed under the relatively good economic situation.

There are two views on the estimation of wedding photography and children's photography market:

One argument is that the world financial turmoil will not have much impact on China's consumer market. Because Americans exceed consumption, it is to amplify the crisis caused by debt. Instead of saving money, they borrow money. Grandpa uses his children's money to spend first and then pay off his debts. People in China are grandfathers, and their parents save money for their children and grandchildren. Most of them buy houses for weddings, and the seniors take out the money and use it, which has little impact.

The second argument is that consumer confidence is declining, money is tight, and money is waiting to see. The bursting of the China stock market bubble caused the loss of China shareholders to reach 3/4 (from more than 6,000 points to 1700 points). Some time ago, the whole people bombed.

As far as I know, many people who have a little savings have invested their money in the stock market. In addition, according to statistics, more than 200,000 small and medium-sized enterprises closed down in June of 5438+0-/kloc-0. Recently, nearly one million laborers have returned to their hometowns in Chongqing, Sichuan. Because of the large quantity and wide spread, the money in the hands of ordinary people will be tighter and they will not buy bulk consumer goods easily, so it will have an impact on the consumer industry.

The fourth step is the personnel organization of the enterprise

The photography studio needs three photographers, three assistant photographers, two stylists and two lighting engineers, all of whom are full-time and have their own team leaders. Everyone is managed by each team leader, who is directly managed by the general manager.

Fifth, choose the legal form of the enterprise.

The legal form of an enterprise is the enterprise form stipulated by law. To start an enterprise, you can only choose the enterprise organization form stipulated by law, and you can't shape any enterprise form at will. However, the legal form of enterprises is not static, and it has changed in different periods. The organizational forms of enterprises stipulated by law are classified according to different standards. For example, enterprises are divided into state-owned enterprises and non-state-owned enterprises according to different investors; According to the different functions undertaken, enterprises are divided into competitive enterprises and non-competitive enterprises; Enterprises are divided into legal person enterprises and unincorporated enterprises according to whether they independently enjoy rights, assume obligations and responsibilities. An enterprise that meets the requirements of a legal person and has obtained legal person status according to law is a legal person enterprise; An enterprise that does not have the qualifications of a legal person is an unincorporated enterprise. In modern society, corporate enterprises occupy a dominant position in social and economic life, and unincorporated enterprises are also very common. A company is a typical corporate enterprise, while branches, sole proprietorships and partnerships are unincorporated enterprises. To sum up, choose non-state-owned enterprises and corporate enterprises.

Sixth, the legal responsibility of enterprises.

Enterprise legal risk, to be exact, can also be called legal risk, which refers to the possibility that an enterprise must bear legal responsibility because of the difference between its expected and future actual results, and thus cause losses to the enterprise. Risk and income are two basic issues that entrepreneurs pay attention to. Only when entrepreneurs pay equal attention to risks and benefits can they ensure the continuous preservation and growth of enterprise value.

Looking at the risks of photography enterprises, there are nothing more than commercial risks and legal risks, and commercial risks are often legal risks to a certain extent, or are finally manifested in the form of legal risks. Therefore, legal risk has become one of the most common risks with the highest outbreak rate, and the damage it brings to enterprises is often unbearable. Legal risk has become one of the important reasons for the failure of enterprises in China. At present, most enterprises do not pay much attention to the prevention of corporate legal risks, and only when there are legal risks will they think of it.

Legal remedies, in fact, legal risks can be prevented and avoided in advance. Preventing legal risks of enterprises can avoid unnecessary losses for enterprises.

The seventh forecast of start-up capital

Eighth forecast profit

Second, planning.

(A) the development prospects of the market

One of the most important reasons why photography is unique among many art categories and becomes the most attractive and potential art form in modern art in the future is that photographers constantly accept modern consciousness and modern aesthetic concepts, constantly pursue artistic innovation, and constantly dig out philosophical connotations reflecting the spirit of the new era from their lives. In a word, it is the inevitable result of photographer's artistic creativity in photography creation. Photography is an open concept, which will inevitably change with the progress of modern science and technology and the development of society. Its life lies in innovation. It can be said that the development process of photography art is a process of continuous innovation. Any conventional photography can only make photography stop and lose its value and significance.

Nowadays, new technologies and means of modern photography are constantly being introduced, especially when computer special effects are used in photography creation. Photographers can use their imagination to create novel, exaggerated, deformed and unpredictable works, which will bring infinite imagination and visual aesthetic stimulation to viewers. It should be said that computer special effects have injected new vitality into photography creation and photography art, and it has given photographers unlimited artistic creative space. Using computer technology, photographers can easily apply their creative imagination to the processing of their works, thus making the works more artistic, expressive, artistic and rich in connotation.

The cultural orientation style of wedding photography enterprise lies in the overview of shooting concepts such as Korean aestheticism, European luxury, natural outdoor shooting and travel style, as well as the pursuit of market cultural trends. Facing the market trend, the small wedding photography studio obviously has the advantages of short, flat and fast transition to the fashion wedding photography trend. On the whole, the wedding photography market has been copied from the early model to the present contending, product innovation and quality assurance, which reflects the overall development level and maturity of the industry!

(B) Analysis of the industry situation

1. opponent analysis

An Xiaofeng, general manager of Vivian's wedding photography, said that the future development trend of wedding photography will be more and more advanced services, facilities and technology. In response to the activities of some peers in the industry, An Songxiao said that as long as the activities are not false and really useful to the public, it is good to engage in more activities. This will not only benefit the public to the maximum extent, but also promote yourself through this platform.

Ping Li, general manager of Golden Queen Wedding Photography Shop, believes that Xuchang wedding photography should incorporate fashion elements in its future development, conform to the changes of the times and keep up with the progress of the times, because a wedding photography shop will be eliminated by the market if it does not keep pace with the times; Many wedding photography does not adapt to the trend, and wedding photography will become a "sunset industry" and decline.

General Manager Liu, the new bride, said that it has been 14 years since 1996. For many years, they have been following the "brand" route, because "brand is a kind of ability and a symbol of identity". As a brand enterprise, we should be willing to invest and meet the most advanced fashion requirements in the world. The future development of the new bride will take the "one-stop" "industrial park", and no longer let the couple rush about for marriage, and all problems can be solved here. Moreover, the purpose of the new bride is not only to let the new couple take the most fashionable wedding photos, but also to be the "messenger of love" of the new people and stabilize the development of this brand in love.

analyse

Product advantages:

(1) Professional Services _ Rich experience in wedding photography and post-production can make your wedding photography exquisite and perfect with few mistakes.

(2) tacit cooperation _ Every wedding photography, the photographer will choose the best position for you and shoot the best results for you.

(3) Worry-free _ Provide one-stop service, and wedding photography and makeup will make you worry-free.

(4) Price concessions _ Each set of products is rich in content and has a large number of clothes, so you can experience the happiness of different styles of marriage and the fun of wedding photography.

Product disadvantages:

(1) The store is small and the scale is small, so the equipment that cannot carry out large-scale wedding photography activities is not advanced enough to meet the requirements of more elaborate and demanding wedding photography.

(2) The small number of staff can't cope with a long time or peak season, which limits the provision of quality services.

chance

Chapter III: Entrepreneurship and Employment Plan

Team member: Home Accessories Business Plan

Communication 070 1 Zhang 0 120709320XX6.

Communication 070 1 Zhou Xiaoyun 0 120709320 x4.

Communication 070 1 Yujin 0 120709320 x7

Communication 070 1 Fan Xiaoling 0 120709320 x4

Communication 070 1 Su Zhihong 0 120709320XX6

December 10th, 2009

Business plan for home accessories

With the progress of society, people's housing conditions in modern society are getting better and better, and the decoration at home is becoming more and more elegant, generous and simple. Even in some big cities, real estate developers help customers decorate their houses. But people in modern society are pursuing individuality more and more, which needs home to supplement!

There are many kinds of homes, so why should I choose creative home accessories? Because the products are novel and creative, people will feel very comfortable when they see them at home, just like bringing some children to like toys! Therefore, we should put our products in a good position, make new ideas and creativity profitable, and let us lead the fashion and bring creativity into our ordinary and simple life. The difficulties we are facing at present are: first, the choice of stores; Second, the choice of supply and product style; Three, before and after the official opening design shop name and shop decoration, display, publicity and management methods.

First of all, the choice of shops. A lot with a large flow of people and developed economy is equivalent to giving us a ladder. Let's put it this way: the flow of people brings purchase quantity, and the purchase quantity brings capital flow! Let's see what the fundamental goal of opening a store is. Our goal is to make a profit and accumulate original funds! To do this, we must buy in large quantities, and what can bring purchase is passenger flow!

In addition, we must locate our customer base. Creative products have many associations. Imagine that such a large customer base belongs to the customer base before the age of 40 and is a well-educated customer base! Therefore, it is also a very good choice to find such a concentrated shop in a lot with large secondary traffic! There is an article called shop location making business circle map, which is like this:

1. Investigate local sporting goods stores and mark their locations on the map. Look at their site selection characteristics, such as the radius of the surrounding crowded areas, the total population, and the distance from other similar enterprises. And calculate their exclusive market radius, that is, the scope of the business circle.

Mark the places you like according to the map.

3. Draw your own business circle with compasses around the selected place according to the previously measured business circle radius.

4. Determine whether there are competitors in the business circle, weigh each other's strength, and then decide whether it is necessary to change positions.

5. Understand the population, demographic characteristics, purchasing power and other related information in the business circle to help you understand the customer base.

6. Draw a street or bus route that can walk to your store to find out whether customers can easily get there.

Looking at this map, we can see at a glance whether the address we chose is in the right business district. When choosing a store, we might as well learn from others, draw the business circle of our city, and try to find a good store as planned and purposefully as possible! Then there is a saying on the location of business, that is, it is not necessary to have a large flow of people to open a store, but you can also choose to find your ideal store in an area that has become a city. And in line with this, it is the scope of IKEA decoration square near Ximen. If the store is placed there, the overall feeling of grade has also improved! I estimate that the facade rent is affordable within 3000 yuan. The location of high-rent shops and the flow of people are definitely high, which is in direct proportion. Personally, I think the investment in rent should be willing to spend money.

In a word, if our big family can agree in Qi Xin, we are confident to run this store well, no matter how difficult or tiring it is. After all, this is the first step of our ideal life, and we will try our best to overcome the difficulties ahead to complete this cause!

Finally, the name of the design shop before and after the official opening, as well as the decoration, display decoration, publicity means and management mode of the shop. The idea of the name of the store-a very popular Korean TV series with romance all over the city. The name is chosen not only to make people remember our store name easily, but also to bring a very warm and romantic feeling to consumers. Let our products decorate their huts, embellish their lives and integrate romance into all the decorations of their huts! Shop decoration should be carried out in accordance with the principles of generosity, fashion and brightness, so that customers feel comfortable when they come in and have a sense of high-grade for our shop. When decorating, we should also consider vacating a customer's leisure area (a place for customers to rest and communicate with us). In short, the longer customers stay in the store, the more likely they are to spend with us. The display of products can be roughly divided into several areas, such as watch accessories area, plush toys area, bedding area, lighting products area, photo frame area and so on. Do everything possible to make the product display regional and not compact, so that customers can choose their favorite products at a glance. I have several sets of propaganda ideas. Before and after the opening, I will find manufacturers to design some store advertisements on the packaging of wallet-like facial tissues, and then find some people to distribute them. When opening, you can engage in some preferential activities, such as giving away 100 discount cards, and customers with discount cards can buy home accessories and give small gifts. As a gift, I'm going to choose the all-round product of animation, which has some connection with our own products and the price is relatively cheap. Business model I'm going to take the two-legged model of physical store retail and store wholesale to develop. Physical stores are aimed at the retail of consumers in this city, while virtual stores are mainly aimed at those operators who do wholesale in order to find a source of goods or a net name.

The physical store takes the form of a specialty store, and the goods are marked with price tags and commodity names, and the price is clearly marked, and the counter-offer is declined. On the one hand, it can avoid price friction with customers, on the other hand, it can improve its own grade invisibly. When we communicate with customers, we should always grasp their consumption psychology and product demand, and we can go shopping for some old customers. Let them tell us the product style we want, and we will find the source from the internet or wholesalers, and then sell it to them at a lower profit of 10%-20%.

The above are the preliminary ideas and ideas in preparation, of course, the actual situation may be different. We should gradually solve all the problems with the mode of small-scale flexible operation. In the later stage, the store plans to wholesale this piece in the store, and transform it into a wholesaler of creative home accessories in Hunan Province with the wrinkles of retailers. The following are some risk assessments and cost estimates.

In view of the current home furnishing industry, our city has also begun to take shape and has certain competition. We must always do our own positioning, have a vision in product selection, and gain a place in the home market with the business philosophy of creative profit and creativity integrated into life! The risks we face are the price of products, the uniqueness and style of products, the backlog of products after purchase, the aesthetic ability of consumers in this city and the acceptance of our products. About the cost budget:

(1) Monthly expense statement:

Remarks on expenditure amount of expenditure items

In-station production and publicity expenses ¥ 6000 ÷1February =500 yuan will share it equally on a monthly basis.

Store rent is about 30 square meters.

Employee salary ¥ 1 clerk

Tax and utility tax are fixed taxes.

Decoration cost ¥ 15000 Yuan12 months = 1250 yuan, which will be shared within one year.

The total expenditure is RMB.

1, sales profit

Based on the actual daily flow of people, our store is located in the important passage of the first-class business circle in our city. Although it is in the alley, it is still conspicuous to hang a signboard. The daily traffic through this alley is expected to reach more than 10000 people. 30% of 10000 people are target consumers, and the target population is 3000; 20% of them enter the store, and the number of people entering the store every day is 600; Among them, 20% people are interested in goods, and there are 120 potential consumers; 120 people, through introduction and recommendation, the purchase rate reached 10%, so the actual number of buyers was 12. If the average price of goods is 50 yuan/piece, the daily sales =50× 12=600 yuan, and the annual sales =600 yuan× 365 = 210000. The annual gross sales profit is: 2 10000×50% profit = 105000 yuan. Every year, all expenses of the shops without goods are 4750 yuan × 12=57000 yuan, and the annual retail net profit of the shops is = 105000 yuan -57000 yuan =48000 yuan. Plus the most conservative estimate of wholesale is two orders per month 1000 yuan, and the profit is about 20% = 20xx 20% = 400 yuan x12 = 4,800 yuan. The net profit of all sales in that year was 48,000+48,000 = 52,800 yuan. After deducting uncertain factors such as taxes and miscellaneous fees, the annual profit is more than 40 thousand.

2. The store's monthly breakeven point:

The total monthly expenditure is 4750 yuan/50% (gross profit margin) =9500 yuan (only 9500 yuan per month will break even).

Daily breakeven point: 9500 yuan /30 days =3 17 yuan.

3. Investment recovery:

If the monthly sales amount reaches 10000 yuan, the full cost can be recovered in one year. Calculation standard: [15000 (decoration fee

) +6000 (station production and publicity expenses)+18000 (one-year rent)+120XX (one-year tax and utilities) +6000 (one-year employee salary) +3000 (miscellaneous expenses) ]⊙50% (gross profit margin) ÷.

(2) Investment risk analysis:

The initial investment is ten thousand yuan (including the following):

The decoration fee is 10 thousand yuan.

The initial purchase cost is 20000 yuan.

Rent, utilities, 6000 yuan

The publicity cost is 4000 yuan.

I believe that through our joint efforts, there will be a world that belongs to us in the near future!