Property Mid-Autumn Festival activities planning activities content

Mid-Autumn Festival property activities plan: family photo contest, Mid-Autumn Festival networking activities.

First, the family photo contest.

Purpose of the activity: Through this photo contest, show the efforts that xx has been making for the lives of xx people, and take this opportunity to show consumers the beautiful landscape resources created by xx New Town.

Activity theme: Show the theme of family harmony and warm and happy life through photography.

Activity content: Collect family-oriented photography works from the whole city of xx, select the winning works and publish them in the media.

Activity execution:

1. In order to expand the influence of this event and fully mobilize media resources, it is suggested that this event be jointly held with relevant government departments. The specific measures are sponsored by relevant government departments and undertaken by xx Photography Association. Xx is the main sponsor and the real event controller, and co-organized this event.

2. The activity starts from the Mid-Autumn Festival, and the collection time is one month.

3. Publish the competition information on the major media in xx city, and use the xx landscape belt to provide photography venues for the contestants. It is recommended that the contestants.

4. Professional photographers can be arranged to shoot works showing xx landscape belt to participate in the competition. As a backup, if necessary, they can be arranged to win some awards in order to be published in the media as award-winning works.

5. Rich prizes can inspire more people to participate. The first prize proposal is a 30-inch LCD TV and vip gold card in xx New Town (you can enjoy a 98% discount when buying a house in xx).

Second, Mid-Autumn Festival networking activities.

Activity purpose:

Through the Mid-Autumn Festival, a traditional festival that China people attach great importance to, we will hold grand activities to socialize with the owners, show xx's excellent after-sales attitude, enhance the social reputation and influence of enterprises, and also promote the purchasing determination of potential customers.

Theme: xx Mid-Autumn Festival Association of Owners.

Activities: The Mid-Autumn Festival invites the owners of xx New Town to enjoy the moon and tea in the newly-built landscape area of xx and spend the night together.

Activity execution:

1, the site, mainly xx Square, extends to various components of the landscape belt.

2. Website layout:

(1) The main stage is set in xx Square.

(2) In order to protect the green space, it is suggested to cover the green space with green carpet.

(3) Moon cakes, tea and other drinks and foods are placed around the activity site for the owners to eat.

3. Participants:

Xx owners are all eligible to participate, but considering the capacity of the event site, it is suggested to publish the event information in the media, indicating that the first 65,438+000 registered customers will get the opportunity to participate in the event at a specific time and receive an invitation letter from xx New Town, with a limit of three people per person. Other customers will get a mooncake gift box provided by xx New Town.

4. Live performance. Employees and customers of xx New Town will perform on stage (singing, dancing, etc. ) Consider hiring a live band.

5, an activity, inviting owners to participate in some family-oriented interactive games on the stage.

(1) Parents and children are at the two ends of a long table, separated by a board, so that they can't see each other. Three kinds of food are placed in front of parents, and children eat one of them, and then show their parents the expression of eating this food. Parents can guess what kind of food their children eat.

(2) Some simple activities, such as stepping on balloons, can well render the atmosphere of the scene.

6, prize setting, live interactive games to give prizes to all participants on the stage, there is little difference between winners and winners. It is suggested that the champion prize is dvd and the others are rice cookers.

Matters needing attention in Mid-Autumn Festival planning

First, determine the theme.

The themes of Mid-Autumn Festival activities can be "reunion", "offering sacrifices to the moon" and "enjoying the moon". On the one hand, the determination of the theme is conducive to the promotion of activities, on the other hand, it is also conducive to the design of activities and the formulation of programs.

Second, the form of activities

There are many activities in Mid-Autumn Festival, such as Mid-Autumn Festival Gala, Mid-Autumn Festival literary competition and Mid-Autumn Festival display. In addition, Mid-Autumn Festival solve riddles on the lanterns, moon party and barbecue party are also good choices. Different forms need to consider factors such as venue, number of people and budget.

Third, the program arrangement

Mid-Autumn Festival activities need a variety of program support, including dance, songs, allegro, cross talk, magic, opera and other cultural programs. These programs need to conform to the theme and make participants more engaged and immersed.

Fourth, give gifts

Giving gifts during Mid-Autumn Festival is one of the important links in Mid-Autumn Festival activities. You can prepare moon cakes, gift boxes, fruits, red wine and other gifts, and choose appropriate ways to give them, such as lottery and discount coupons. Need to pay attention to the grade, quality and quantity of gifts.

Verb (abbreviation of verb) strengthens propaganda.

In order to make the event better publicized, various methods can be adopted, such as posters, event previews, WeChat tweets, and event introductions. You can also post event information on social media and invite everyone to participate in Mid-Autumn Festival activities.