Your own propaganda copy pictures and advertising language are always copied. How can you protect your rights?

First of all, you should judge the possible channels for the infringer to obtain your pictures according to the forms of infringement (such as internet, television, printed matter, etc.). ). If you have authorized others to use these pictures, you should also confirm whether they include the above purposes. Secondly, if you want to ask the other party to stop the infringement and make compensation, you should also judge the basic situation of the infringer: whether it is for commercial use and its compensation ability. This will determine whether you are worth paying the subsequent rights protection costs. On the basis of the above premise, the following measures can be taken:

1, evidence preservation-in order to prove the existence of infringement facts, you need fixed evidence of infringement. Take the common network infringement as an example, you can download the infringement page from the notary office and complete the evidence preservation in the form of notarial certificate;

2, ownership evidence-you need to use evidence to prove that you are the owner of the infringed picture. The legal evidence of the ownership of photographic works in the early copyright law includes: under the premise of no evidence to the contrary, the negative owner of photographic works and the author who signed the works when they were published can be regarded as copyright owners. In the era of digital and internet, this is actually not said, unless you really still use a film camera. The above-mentioned "publications" are also limited to so-called official publications with the qualification of national publishing houses. It is almost impossible to give evidence in these two ways, so you can understand that there is no legal evidence for the ownership of photographic works, which really brings a lot of trouble to the protection of the rights of digital photographic works. As a professional photography organization, our usual practice is for your reference:

3. Original image digital file-a RAW (or other original format) file stored in the camera memory card, which can retain complete technical parameters in addition to the image;

4. Copyright registration of photographic works-At present, Beijing Copyright Bureau can carry out this business free of charge and register the obligee to leave the country;

5. Other auxiliary evidence-shooting-related materials that can prove the creative facts, such as: actor agreement, venue certificate, and pictures in the same group.