Traditional Culture Encyclopedia - Photography and portraiture - Is Glory's mobile phone technology researched by itself or by Huawei?
Is Glory's mobile phone technology researched by itself or by Huawei?
Glory belongs to Huawei. It's a family. Who learned it?
At the 6-year conference of Glory Play, Zhao Ming made this statement about the current relationship between Glory and Huawei brand: "The dual-brand strategy of Huawei terminals is real, not only in terms of product definition, product planning, and even marketing channels, but also in terms of proprietary technology platforms. The company is also very aware of this and requires glory to survive in its own way. It's like learning to swim and throwing you into a swimming pool. The lifebuoy is still there. Now the lifebuoy is thrown away. In the second half of 20 15, all glory products will be withdrawn from Huawei mobile phone stores. "
In terms of sales channels, Zhao Ming said that Glory has created the most balanced omni-channel sales model online and offline. So far, the two are basically very close. Currently 55% online and 45% offline. It is very likely that the online and offline sales ratio of glory will reach half to half this year.
It is clear from the above that glory and Huawei are only supply channels and patents.
Before glory left Huawei, it was a. Glory is a sub-brand of Huawei! Now that you are independent, that's another story! I always believe that Huawei, which is independent and self-reliant and has mastered the core technology, is commendable! I hope China's high-tech products will enter the European, American, Japanese, Korean and Australian markets better and better! Come on!
Huawei and Glory have different consumption orientations, so the research institutes are also different. Glory flagship series is developed by Huawei Beijing, and low-end series is developed by Xi 'an. Huawei's P series and Mate series are both released by Shanghai. In fact, they just have different work emphases and technology is not isolated.
What exactly is not clear. As glory said at the beginning, glory is shared by both the patented technology platform and Huawei. It can be seen from this that the glory technology is actually provided by Huawei. In fact, we can see the shadow of Huawei from the products of glory, and glory is just a brand of Huawei. Is it really necessary to build a dual R&D platform?
Among them, Wan Biao, chief operating officer of Huawei's consumer business, will be the chairman of the new company, Zhao Ming, president of Glory, will be the CEO of the new company, and Fang Fei, former vice president of Huawei's consumer business product line, will be the president of the new company's product line, responsible for the planning of the new glory product line; Yang Jian, the former head of Huawei's China consumer business retail management department, will be the president of New Glory Retail Management, responsible for global retail work and some channel management; According to informed sources, "In addition to Wan Biao's arrival with many second-level cadres, at least 6,000 Huawei supply chain employees have joined the new glory."
It can be seen that the strength of the new company is not to worry about. Basically, they are all people before Huawei, and their combat effectiveness is still very strong. Although it is not as good as Huawei in technology, it is no problem to be a mass market with glorious positioning. Therefore, there is no need to jump to conclusions about the glorious future. Let's take a look at its actual performance. Time will give us the answer. Perhaps glory will bring different things to everyone after Huawei needs to consider its previous brand positioning. It is a good thing to have one more player in the mobile phone market. At least, it can give consumers one more choice. Don't rush to deny it, but don't be too optimistic.
I won't be wordy. Let me make it easy for you to understand. Xiaomi is the first to launch a sub-brand. At that time, the Redmi series was launched, which impacted the thousand yuan machine market at that time. At that time, I was engaged in hunger marketing. Of course, other manufacturers will be jealous when they see it. So Huawei also launched its own sub-brand glory series to impact the thousand yuan machine market and its own sales. Of course, Redmi and Glory are getting bigger and bigger now, even going out independently and launching their own flagship machine. Nominally independent, but in the final analysis it is still a company. Although HONOR was renamed magic UI, it was only to distinguish it from Huawei's EMUI. Therefore, as soon as Huawei comes up with new black technologies, Huawei mobile phones will use glory machines, and even some black technologies will be used on glory machines first. Glory and Huawei are the first to sell, so the two companies are still one company in essence.
I hope my answer above can help you!
Separation should be a strategy to reduce the inaction sacrifice of external sanctions!
Become each other's family
I often play all kinds of big games. The new game suggests buying apples. Just a few tencent games or small games, Android is much easier to use.
It must be technological enjoyment.
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