Tips on business card printing

1. Knowledge about business cards

Business cards, also known as cards (written in Cantonese as business cards), are small cards used for interviews, visits or visits, with a person’s name, Address, title, phone number, email address, etc. It is also a way to promote and introduce yourself to the other party.

In ancient China, name thorns are pieces of paper that indicate the name and the organization, company unit and contact information to which it belongs. Business cards are the fastest and most effective way for new friends to get to know each other and introduce themselves. Exchanging business cards is the first standard official action in business interactions.

Four times: "I accidentally forgot to bring my business card today, please forgive me." Wang Xiyan wrote in "Melancholy and Disaster in the Ancient City": "He left in a hurry, and turned back as soon as he heard that you were not at home, without even leaving a business card. ”

2. How to print business cards

There are many types and printing methods of business cards. I will briefly introduce a few: 1. Color business cards are printed directly with a printer and use Dutch white cardboard. That’s it. After typing, use scissors or a paper knife to cut it and use it. If possible, you can also use a board cutter or a special cutter for business cards.

In addition, you can also cover it with a layer of plastic film, which is usually a relatively thin special paper. 2. Another method is to use a laser printer to print the logo, and the other parts to be printed with a color printer. Then the logo part can be gilded or silver, and the rest of the process is the same as above.

The above two types of business cards are suitable for small quantities, or business cards that are used in a hurry, or that have loose requirements. One box (100 cards) is suitable. 3. The single-color business card machine is a relatively popular production machine on the market. Generally, two machines are prepared in different colors, such as black, red, blue, etc., and the finished business card paper can be overprinted with each other.

However, the production process is relatively complicated, generally requiring plate making and film release. The finished product is generally priced at more than 10 yuan, suitable for about 2-5 boxes. 4. Four-color business card machines. Larger professional card printing institutions generally have such machines, which can not only print color business cards, but also print various certificates.

Generally, the minimum printing is 10 boxes. Depending on the quantity and the number of front and back colors, each box costs between 15-25 yuan. However, this kind of printing also has great advantages. The first is that the printing effect is good, and the second is that the color part can be printed first. Names and phone numbers can be printed freely. If several people in a unit use the same pattern of business cards , this is the most cost-effective.

5. Go directly to the printing factory for printing. You can consider it when the quantity is particularly large. The total number is more than 100 boxes and less than 20 types (20 people). Since the initial printing cost is relatively high, it should only be considered unless the unit is particularly large and the usage is relatively large.

6. Special business cards, metal business cards are corroded by plate making, there are also engraved business cards, handwritten business cards, etc. There are many softwares for designing business cards. It depends on the design content and your own usage habits. Generally, vector graphics software such as CorelDRAW, Illustrator, FreeHand, etc. are used in conjunction with Photoshop. Of course, there are also some specialized software such as Business Card Master on the market to choose from.

3. Some common sense about the classification of business card printing: What do color inkjet, color printing, offset printing, and four-color mean?

Color inkjet means color inkjet printing, not printing; it can only For temporary use.

Color printing generally refers to color laser printing, not printing. It can be used in small quantities, but the unit price is relatively expensive. The cost of printing in large quantities is too much.

Offset printing is ordinary color printing, which needs to be printed on a printing machine and is suitable for mass printing.

Four colors, the current color printing and the basic colors of color printing, are composed of four colors, that is, red, blue, yellow, and black; other colors are composed of these four basic tones. of.

Coated paper should be said to be the most common printing paper. Magazines on the market today, such as Ruili and Fashion, are all printed on coated paper. Coated paper is divided into glossy paper and matte paper. , is the bright side of the paper surface. Just like glossy photo paper versus matte photo paper.

White cardboard is also a type of printing paper. Generally, the two sides of white cardboard are different, one side is white and the other side is rough.

4. Knowledge about printing

The traditional appearance of printed matter conceals the connotation of technological innovation: traditional printed matter and traditional printing technology.

Compared with the past, a book, a picture album, and a cardboard box may be of higher or lower quality now, but they are still traditional printed materials and there is no difference. However, in the past, it was inevitable to escape the "lead and fire" ” is now available at the fingertips of a computer. therefore.

Although printing is still a traditional form, the traditional craftsmanship and technology used in production have long been replaced, and production efficiency has also been greatly improved. Therefore, behind the traditional printed matter that has remained unchanged in appearance, a large number of technological innovations are hidden, and many of them have undergone radical changes throughout pre-press and post-press.

1. Let us understand the printing industry: 1. What are our main printing methods currently? (1) Offset printing (very widespread in China, with stable quality and process, such as newspapers, books, packaging, PVC, self-adhesive) (2) Gravure printing (cigarette labels, wine labels, instant noodle bags, candy wrappers, etc. printing quality requirements High, prints with large printing quantity) (3) Screen printing (according to the printing characteristics, the quantity that can be printed is very small, dozens of sheets can be printed, and the shape of the printing plate can be changed, for example: curved surfaces can be printed , a wide range of substrates! The printing ink layer is thick and the mesh size cannot be changed, so you can use mercerized ink, Binghua Shantou ink and UV for special effects!) (4) Flexographic plates (printing packaging products, substrate materials are relatively wide! Especially It has unique advantages for plastic products and corrugated boxes) (5) Inkjet printing (previously mainly used for printing anti-counterfeiting barcodes, now it can also perform better for finer prints, especially for short runs) The biggest development in the market is its use in digital proofing. In addition, the printing format can be almost unlimited! Its application in the market has a relatively stable market) (6) Pad printing (the principle is like stamping, it can be printed) The shapes of the substrates are also diverse, such as toothpaste printing, which is faster than silk screen printing!) (7) Digital printing (the more representative ones are HEIDELBERG's DI series, ROLAND's DICO Yu, and HPINDIGO) ; Some products of Xerox (people often put inkjet printing into this category) are characterized by short printing preparation time, which has unique advantages for short-run printing.

Of course, the market trend is not the same. It goes without saying). In fact, there are many other printing methods, but they all produce some special effects on printing due to their own characteristics. For example, lithographic printing can have a good artistic effect on printing Chinese paintings on rice paper! Offset printing: 2. What are our common printed materials? Classification of printed matter (based on final product classification): (1) Office type: refers to office-related printed matter such as letter paper, envelopes, and office forms. (2) Promotional category: refers to a series of printed materials related to corporate or product promotion, such as VI brochures, posters, promotional leaflets, promotional samples, product manuals, desk calendars, wall calendars, invitations, and paper bags.

(3) Production category: refers to packaging boxes, self-adhesive labels and other large quantities of printed matter directly related to the production of products. 3. What is the workflow of printed matter? Printing process: (1) Pre-press refers to the work in the early stage of printing, generally referring to photography, design, production, typesetting, film release, etc.; (2) Pre-press refers to the work in the middle stage of printing, the process of printing the finished product through the printing press; (3) Post-printing refers to the work in the later stages of printing. It generally refers to the post-processing of printed matter including cutting, laminating, die-cutting, bagging, mounting, etc. It is mostly used for promotional and packaging printed matter.

4. What are the current main printing-related equipment? (1) Pre-press equipment: film sorting machine, proofing machine, computer, color inkjet machine, laser scanner, etc. (2) Printing equipment: Rotary printing press: prints newspapers, books, magazines, and picture albums, both domestically produced and imported; according to the size of the printing format, it can be divided into full-open printing presses, folio-opening machines, four-opening machines, and eight-opening machines; The number of printing colors of printing machines is divided into single-color printing machines, two-color printing machines, four-color printing machines, etc.

Printing equipment is also divided into manual operation, mechanical operation, and computer-operated equipment. (3) Post-press equipment: page splitters, paper cutters, hot stamping machines, embossing machines, die-cutting machines, coding machines, laminating machines, binding machines and other post-press processing equipment.

(4) Other printing equipment: professional self-adhesive printing machines, computer-specific coupon printing machines, business card special machines, speed printing machines, photocopiers, packaging, carton printing machines, etc. 5. What are the mainstream printing equipment in the domestic printing industry? Take the four-color machine as an example: Heidelberg (Original place of origin: Germany), KBA (Original place of folio: Germany), Komori (Origin: Japan), Ryoaki (Original place of four: Japan), Manroland (Origin: Germany), Guanghua (Origin: Shanghai), one of the European and American printing press manufacturers, has become the global leader in printing presses and related equipment with its cutting-edge product technology, comprehensive printing solutions and high-quality services.

6. What is a four-color printing machine? (1) What is four-color printing? The four-color printing process generally refers to a printing process that uses three primary color inks of yellow, magenta, cyan and black ink to reproduce various colors of color originals. (2) What is spot color printing? Spot color printing refers to the use of yellow, magenta, and cyan.

A printing process that uses inks other than the four-color black ink to replicate the color of the original. In packaging printing, spot color printing technology is often used to print large-area background colors.

(3) What products must use four-color printing technology? Photos taken by color photography that reflect the rich and colorful changes in nature, painters' color art works, or other pictures containing many different colors must go through an electronic extension due to technical requirements or economic considerations. Or use a color desktop system to scan the color separations, and then use a four-color printing process to copy them.

7. How much paper is used for printing? (1) Unit of paper: A. Gram: the weight of one square meter of paper; B. Ream: the unit of 500 sheets of paper (factory specification); C. Ton: the same as the usual unit, 1 ton = 1000 kilograms, used for calculation paper price.

(2) Paper specifications and names A. There are four most common specifications of paper: ① Positive paper: 1092 mm long and 787 mm wide; ② Large paper: 1194 mm long and 889 mm wide; ③Carbonless paper: There are positive and generous specifications, but they are divided into upper paper, middle paper and lower paper. The paper prices are different, and the middle paper is more expensive. B. The most common name of paper: a. Typing paper (color type paper): 28g. Specifications: used for coupons and forms. There are seven colors: white, yellow.

5. Who can give me some information on business card printing?

Complete knowledge of business card design 1. Business card size 1. Standard size of business cards: 90 x 54mm.

However, with the bleed of 2mm on the top, bottom, left and right, your production size must be set to 94 x 58mm. 2. If the size of your finished product exceeds the size of a business card, please indicate the correct size you want, with a bleed of 2mm on the top, bottom, left and right.

3. Leaflet size: 210 x 285mm. However, with the bleeding of 2mm on the top, bottom, left and right, your production size must be set to: 214 x 289mm.

4. There is no need to draw cross lines and cutting lines when the manuscript is completed. 2. Text (number) part: 1. The layout of the copy should be more than 3mm away from the cutting line to prevent text from being cut during cutting.

2. After the manuscript is confirmed, the text should be converted into curves or outlines to avoid garbled characters due to inability to find fonts during output plate making. 3. Please do not use system characters when inputting text. If you use it, there will be white nodes at the intersection of strokes.

At the same time, please do not set the text to overprint fill. 3. Drawing part: 1. For all input or self-drawn lines, color blocks and other graphics, the thickness of the line frame must not be less than 0.

1mm, otherwise the printed product will be broken or unable to appear. 2. If the wireframe is set to "scale with the image", please check it carefully after finishing the draft, otherwise irregular wireframes may be formed when output and printing.

3. When the gradient object is placed in the frame for precise cutting, please convert it to a bitmap, because if the placed frame is grouped with other objects and then rotated, the gradient will Layer directions do not rotate together. 4. The "edge width" cannot be set for any gradient object. Because the output machine has different interpretations, sometimes the edge of the gradient will not be filled enough.

4. Color part: 1. The printing color of the finished product cannot be determined by the color of the screen or printing. The color filling must be determined according to the percentage of the CMYK color chip when creating the file. 2. When the same image is printed at different times, there will be some color differences. It is normal for the color difference to be within 10%.

3. The setting of the shading or background color should not be less than 5%, so as not to fail to show up when printing the finished product. 4. Images and photos should be produced in CMYK mode and saved in TIFF file format. Do not import them in PSD file format.

If you use CoreIDRAW to design business cards, please convert all input images, POWERCLIP objects, separate drop shadows and fill them with transparency or filter materials, and then convert them to bitmaps again. The color setting is CMYK32-bit, the resolution is 350dpi, and anti-aliasing compensation and transparent background use color profiles are all checked to avoid the need to rotate the composition output sometimes and cause mosaic images.

If you reduce the size of the bitmap by adjusting nodes, please also convert the bitmap again to avoid partial coverage during output. 5. Other parts: 1. Please do not use traditional Chinese characters when saving files.

2. If you use magnetic disks or CDs by mail, please attach the color manuscript, order form, and indicate the quantity, whether it is post-processed and the shipping method to facilitate work efficiency and avoid errors.

3. For double-sided bifold business cards, please mark the fold line and front and back sides. The same applies to special sizes. 4. If you order from the Internet, you can correct the color of the uncolored draft. In addition, all business cards are printed in large format. If there are strict color requirements, we cannot guarantee that there will be no color deviation.

After completing the above precautions, a final check must be made. Click "Text Information" in the options of the CorelDRAW file to display all the data of the image file. If all the text has been converted to curves, the text The statistical items will show: There are no text objects in this file. The bitmap object should be imported CMYK-32 bit, whether the color filling and outer frame are completely in CMYK color mode, whether the outer frame still has the setting of "scaling with image", etc.

6. Knowledge about printing

Original publisher: pannianqun1223

Introduction to basic printing knowledge: Advertising design is a visual art, and many things must be very precise. To express it intuitively, as a designer, you must also understand printing and process and overall printing quality. Prepress work refers to the preliminary work of the printing process, including typesetting, color separation and scanning.

The importance of their work mainly lies in proficiency in computer software used in pre-press operations, familiarity with the basic workflow of the printing process, and good graphics and image processing capabilities. At present, there is a very serious problem with prepress operations in China: prepress operators are basically not printing professionals; students from printing schools basically do not know much about prepress work. This creates a contradiction: how to handle the combination of desktop system operation and printing expertise. For designers who want to transfer from the computer graphic design industry to pre-press work, the first task is to master printing expertise at all costs after contacting pre-press work, otherwise they are very likely to be unable to carry out work. Section 1 Printing Classification and Process 1. Printing is currently generally divided into: 1. Letterpress printing: resin version, carton version, typeface, engraving printing, mostly used for single-color books, paper supplies, cartons, extra-large posters, advertisements, etc.; 2. Lithographic printing (offset printing): currently the most popular paper, film, and pre-transfer printing. 3. Gravure printing: The printing level is the best, but the plate making is too expensive. 4. Screen printing (stencil printing), the most common is screen printing; mostly used for cloth, leather, toys, glass and surface processing of local UV, frosting, glitter, etc. 5. Others: hot stamping, transfer printing, pad printing (mainly screen printing, letterpress printing), watermarking (letterplate printing, large-size printing, such as large posters). 2. Printing process 1. Computer graphic production and design (files, such as AI, PDF, CDR, etc.), proofing and confirmation.

2. Release the film (transfer the artwork