How can physical stores attract customers?

The method of attracting and promoting physical stores is as follows:

1. Free attracting

The method of free experience attracting is compared with the leisure and entertainment industry where the unit price of trial customers is slightly higher. For example: children's training, swimming fitness, wedding photography, KTV trial operation, etc., used to collect customer information.

2. Ultra-low price to attract traffic

This is a very common method of attracting traffic both online and offline.

3. Super gifts to attract traffic

This method sounds amazing, and it can shock consumers and merchants!

4. Customer forwarding to attract traffic

This method is also relatively common: give me a like, help me negotiate a price, these are all routines! This method has unlimited potential if used well, but there are many key points, such as: how to set up benefits, where to find promotion channels, how to write copy, how to design fission posters, how to design fission transformation processes, how to control success, etc. It is not easy to do it well.

Things to note when driving traffic

First: Choose a platform that suits you. Suitability mentioned here has two meanings. One is that it is suitable for your own project, and the other is that it is suitable for your own abilities and habits. If you are used to writing articles, you can choose Zhihu; if you are used to videos, you can choose Douyin; if you are used to speaking, you can record audio. If you are just getting started, then Xiaohongshu is more suitable for you than Zhihu; if you are just getting started, it is suitable to try a platform that suits you first; if you are just getting started, then being able to quickly attract traffic and monetize will keep you going. Go down.

Second: You must be familiar with the platform rules. We all know the simplest principles of getting on the road, such as stopping at a red light, going at a green light, and using a crosswalk to cross the road. However, many people do not familiarize themselves with the platform rules before they start to attract traffic, so they start to act blindly. As a result, their accounts are blocked and the accounts they have worked so hard for are reset to zero.