How can movie posters have artistic characteristics?

1. The combined use of images and text

Pictures and text are the first visual language and can quickly convey various information. The visual impact produced by the coordinated combination of the two is far greater than that produced by simple pictures or text. In modern movie poster design, many popular elements and modern symbols are added to pictures and text, making the visual effect of movie posters more moving and the expression more poetic. Among visual art creation techniques, light and shadow are the most influential on the human spiritual world. They may be deep or shallow, bright or dark, and each change gives it a unique artistic conception, making the audience feel as if they are on the scene and intoxicated in the atmosphere it creates. in the atmosphere.

Whether it is the poetic blend of pictures and text, or the ingenious combination of color, light and shadow, these cross changes of light or dark make every audience intoxicated and enjoy a visual feast. Feel the unique artistic charm of movie posters.

2. It has strong appeal

As the "business card" of the movie, the movie poster aims to promote the movie and stimulate the box office, but it also has artistic appeal and Aesthetic properties. Graphics are the most understandable language that transcends the limitations of text. The graphics in movie posters are intuitive, clear, and have strong visual impact. The common expression methods are photography, painting, computer stunts, etc. Typically, representative shots from the movie plot are selected to appear in posters to create suspense or arouse the public's desire to watch.

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