Introduction and picking guide of 2020 Yuyao Yangmei Festival

Yuyao holds Yangmei Festival every year, and so does Jinan. The activity is about to start, and it will last for a month. You can go directly to the scenic spot to pick bayberry to participate in the activity, and the activity time will be interval and the activity content will be different.

The activity time is from June 5 to July 5.

Activity content 1. Yuyao Yangmei China Red

2020 China Yuyao Yangmei Festival Opening Network Release

Time: June 5.

Content: "China Yuyao Yangmei Festival 2020" was released on Tencent, Sina, Phoenix, You Man, Zhejiang Online, Yuyao News Network and other websites, as well as Ningbo TV, Yuyao TV, FM 104.5 Voice of Traffic, FM92 Ningbo News Comprehensive, FM96.6 Happiness FM, Travel Times, East China Travel News, Ningbo Daily, Modern Jinbao and Yuyao Daily.

Two, Yuyao six boutique tourist routes released.

Time: June 10

Content: Yuyao is a famous country of literature and the most famous city in the southeast of China. It not only has beautiful scenery and rich products, but also has a long context and many celebrities. Relying on the good natural ecology and numerous cultural and historical sites, integrating resources from all sides and highlighting the integration of culture and tourism, Yuyao has planned and designed six boutique tourist routes, which were publicly released during the Yangmei Festival in Yuyao, China in 2020.

Third, "the mountains and rivers are infinitely good"

Opened the Hangzhou Yuyao Yangmei through train

Time: early June

Content: With the theme of "the mountains and rivers are infinitely good", Hangzhou Yuyao Yangmei Picking Through Train was jointly launched with Hangzhou Cooperative Travel Agency, and a series of activities were carried out to organize Hangzhou citizens to come to Yao to pick Yangmei, taste the culture and appreciate the landscape.

Fourth, "a thousand miles of plum blossoms lead the way"

-Yuyao Meiyou Network Marketing Conference

Time: June 5-July 5.

Content: Organize Yangmei-related producing areas and tourism enterprises, launch Yuyao Meiyou boutique and special tourist routes, and cooperate with Youyou, Tiantu and other cooperative tourism e-commerce platforms to carry out online activities of "Thousands of Miles of Plum Blossoms", so as to attract more foreign tourists to pick Yangmei in Yao and feel the unique charm of Yuyao through special prices and special products.

The 5th Network Myrica rubra Culture Festival

Time: from mid-May to mid-June.

Content: With the theme of "Seven Thousand Years of China Red", the 5th Internet Yangmei Culture Festival, with the help of the platform of "Beautiful Siming Mountain", launched the live broadcast of Yuyao Yangmei, spreading the brand culture of Yuyao Yangmei for seven thousand years, expanding online sales channels and helping farmers to increase their income.

Six, Yuyao Yangmeiyun promotion

Time: June 16

Content: Affected by the epidemic, cloud promotion has become a very popular marketing method. In order to further spread the roots of Myrica rubra in China and promote the beauty of Yuyao. Xiuyao anchor group specially invited to enter Moushan, the main producing area of Yuyao White Myrica rubra, to interpret Moushan and White Myrica rubra from different perspectives, promote Yuyao and Yuyao Myrica rubra from point to area, and enhance the popularity and influence of Yuyao and Moushan Myrica rubra.

Seven, "the deep feelings of mountains and seas take plum as the medium"

Xingyi tourism enters Yuyao promotion meeting.

Time: Late June

Content: In order to further deepen Yuyao Xingyi twinning action and promote Yuyao Xingyi regional tourism cooperation. Xingyi will organize some tourism enterprises to carry out promotion activities in wanda plaza, Yuyao to display Xingyi's tourism products and bring special folk performances and preferential benefits. Some travel agencies in Yuyao will also take customers to participate in activities on the spot.

Eight, angels in white Meishan trip.

Time: June 13

Content: The sudden COVID-19 epidemic has brought a serious threat to people's life safety and health. In the face of this war without smoke, a group of retrograde people show the kindness of doctors with their lives and sweat. They are the loveliest people in the new era. In order to show our respect for them, we specially invited some angels in white who participated in this activity to enter Yuyao, climb Meishan and taste the most authentic China Myrica rubra.

Nine, 2020 "Yuyao Yangmeiwang" Challenge

Time: mid-June

Content: During Yangmei Festival, the Municipal Bureau of Agriculture and Rural Affairs organized Yangmei Township to recommend excellent Yangmei sightseeing areas (spots) and participated in the "Yuyao Yangmei King" competition, winning the "Yuyao Yangmei King 2020".

X. Yu Travel Notes

The 2020 Yuyao Forum Travel Diary Competition was launched.

Time: June

Content: This contest is jointly sponsored by Yuyao Culture, Radio, Film and Television Tourism and Sports Bureau and the people's governments of Simingshan Town, Dalan Town, Liangnong Town, Luting Town, Sanqi Town, Linshan Town and Moushan Town, and undertaken by Yuyao Life Network. The theme of this solicitation activity is Yu Travel Notes.

Encourage netizens to make all-round and multi-level records in the form of words, photographs, short videos, etc., and deeply display the natural scenery, humanistic customs, history and culture of Yuyao towns and villages. Conduct a monthly appraisal and finally decide on the annual award.

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