What are the liberal arts majors of e-commerce? Ask a professional. .

News and communication: editing, publishing and advertising

Management Science and Management Engineering: Information Management and Information System

Information management and information system

Business development goals:

Business training objectives: This major trains senior professionals who have the theoretical basis of modern management, the knowledge and application ability of computer science and technology, the knowledge and ability of system thinking, information system analysis and design methods and information management, and can engage in information management and information system analysis, design, implementation, management and evaluation in national management departments at all levels, industrial and commercial enterprises, financial institutions, scientific research units and other departments.

Business training requirements: Students in this major mainly study the basic theories and knowledge of economics, management, quantitative analysis methods, information resource management, computers and information systems, receive the training of system and design methods and information management methods, and have the basic ability to comprehensively use the knowledge they have learned to analyze and solve problems.

Graduates should have the following knowledge and abilities:

Master the basic theory and knowledge of information management and information system;

2. Master the analysis method, design method and implementation technology of management information system;

3. Have the basic ability of information organization, analysis and research, dissemination, development and utilization;

4. Have the basic ability to comprehensively use the knowledge learned to analyze and solve problems;

5. Understand the development trend of related fields in this major;

6 master the basic methods of literature retrieval, data query and collection, and have certain scientific research and practical work ability.

Main course:

Main subjects: management, economics, computer science and technology.

Main courses: economics, accounting, marketing, production and operation management, organizational strategy and behavior, management principles, applied mathematical statistics, operational research, computer system and system software, data structure and database, etc.

Main practical teaching links: programming practice, management software practice, graduation project, etc. Overall arrangement 18 weeks, in which the graduation design is not less than 12 weeks.

Study time: four years

Degree awarded: Bachelor of Management

Similar majors: management science, engineering management, sports industry management assets evaluation.

What kind of discipline-the science of classifying, managing and studying how to apply information.

This major mainly studies the basic theories and methods of information management and information system analysis, design, implementation, management and evaluation. Generally speaking, it is to find wealth from information. Modern society is an information society. How to manage a large amount of complex information and get effective information from it is a hot research topic in information management science. Combined with computers, information management with computers as tools is more effective and practical. With the modernization of enterprise management scale, the requirements for information management are getting stronger and stronger. For example, the railway booking system is the information inquiry and management system of tickets. It can be said that the main customer of software development is to help enterprises make a good information management system. Information management involves consulting, service, logistics and other industries, and there are many employment opportunities.

Teaching content-computer-oriented, involving management courses.

The study covers the core courses of computer science and management. Management disciplines include accounting, economics, management and statistics; Computers include high-level language programming, data structures, databases, operating systems and computer networks. The comprehensive courses of the two disciplines include e-commerce and management information system. The comprehensive courses of the two disciplines include e-commerce and management information system. Independently design and implement a subsystem of a small information system or a large information system, and complete the graduation design thesis on this basis. Last semester, we also arranged the corresponding management software for computer practice.

What will you do after graduation? Mainly involved in computer applications and some information management.

This is a widely used specialty. There are many employment opportunities, mainly in recent years:

Software developers-to help enterprises and institutions, the starting salary is generally 2000-3000 yuan/month;

Network or system administrator-the guarantee of efficient operation of enterprises or organizations, the starting salary is generally 1500-3000 yuan/month;

Enterprise information administrator-engaged in information collection and management in enterprises, the starting salary is generally 1000-3000 yuan/month.

What kind of school to apply for-we should make clear the differences in research direction of each school

There are many universities specializing in information management and information systems, such as China Renmin University, Tsinghua University, Peking University, Wuhan University, Harbin Institute of Technology, Xi Jiaotong University and Zhejiang University. Among them, engineering colleges focus on the research of computer application, while liberal arts colleges focus on management research.

Find a related major

Other related majors: computer science and technology, enterprise management, information science, library science.

A Misnamed Specialty: Computer Information Management

The information management major covers a wide range, so the content of different schools may vary greatly.

Expert reminder

It should be noted that some schools in this major actually study computer software, and some may be renamed from the former library department. Be sure to understand these situations when applying for the exam.

Established institutions: Chongqing Normal University Guizhou University Guizhou Finance and Economics College Guizhou Nationalities College Yunnan University Kunming University of Science and Technology Yunnan Finance and Trade College Northwest University Xi An Petroleum University Xi An Finance and Economics College Northwest Normal University Lanzhou Business School Xinjiang Agricultural University Xinjiang Finance and Economics College Beijing University of Technology Beijing Technology and Business University Beijing Institute of Mechanical Industry Beijing Union University capital university of economics and business tianjin polytechnic university Tianjin Institute of Technology Tianjin Normal University Tianjin Business School Tianjin Finance and Economics. College Hebei University Hebei Institute of Technology Hebei University of Science and Technology Hebei University of Economics and Business Shanxi University Shanxi University of Finance and Economics Inner Mongolia University Liaoning University Liaoning University of Engineering and Technology Jinzhou Normal University Jilin Institute of Technology Heilongjiang University Harbin University of Commerce Shanghai University of Engineering and Technology Jiangsu University Yangzhou University Hangzhou Business School Zhejiang University of Finance and Economics Anhui University Anhui University of Technology yang-en university Jiangxi Normal University Nanchang University Jinan University Shandong Institute of Economics shandong institute of business and technology Qingdao University Henan. Vocational and Technical Teachers College Henan Normal University Henan University of Finance and Economics Xiangtan University Hunan Business School South China Normal University Guangdong Business School Guangdong University of Technology Guangxi University South Central University for Nationalities Central University of Finance and Economics Dongbei University of Finance and Economics Shanghai University of Finance and Economics Jiangxi University of Finance and Economics Shandong University of Finance and Economics. Zhongnan University of Economics and Law university of international business and economics Hunan University Southwest University of Finance and Economics Xi An Jiaotong University China Agricultural University Nanjing Agricultural University Beijing Forestry University northeast china institute of electric power Three Gorges University Hohai University Beijing University of Posts and Telecommunications Beijing Institute of Information Engineering Hangzhou Institute of Electronic Technology Chongqing Institute of Electronic Technology xidian university Beijing Jiaotong University Southwest Jiaotong University Dalian Maritime University Shanghai Maritime University Beijing Broadcasting Institute China Medical University. (5 years) Jilin University (5 years) Central South University (5 years) Beijing Printing College Huaqiao University and Jinan University Changchun Taxation College China University of Science and Technology East China Institute of Shipbuilding Industry Beijing University of Technology Nanjing University of Technology Chongqing Institute of Industrial Management Beijing University of Aeronautics and Astronautics zhengzhou institute of aeronautical industry management Harbin Institute of Technology Wuhan University of Technology Anhui College of Finance and Trade Peking University China Renmin University Tsinghua University University of Science and Technology Beijing Normal University Nankai University. Tianjin University Dalian University of Technology Northeastern University Jilin University Fudan University Tongji University Donghua University East China Normal University Nanjing Southeast University Zhejiang University Xiamen University Wuhan University Huazhong Normal University Huazhong University of Science and Technology Zhongshan University South China University of Technology Chongqing University Southwest Normal University Sichuan University Xi 'an Jiaotong University Lanzhou University Shenzhen University harbin university of science and technology Xihua North University of Technology Zhengzhou University Hefei University of Technology Yanbian University Guangxi Institute for Nationalities Beijing Institute of Fashion Technology Capital Division. Fan University Hebei University of Technology Taiyuan College of Heavy Machinery North China University of Science and Technology Shanxi Agricultural University Inner Mongolia Agricultural University Inner Mongolia Institute of Finance and Economics Shenyang Institute of Aeronautical Technology Liaoning University of Petrochemical Technology shenyang institute of chemical technology Dalian Institute of Light Industry Shenyang Institute of Architecture and Engineering shenyang normal College changchun university of science and technology Heilongjiang Institute of Technology Shanghai International Studies University Nanjing University of Technology Yancheng Institute of Technology China Pharmaceutical University Nanjing University of Finance and Economics Zhejiang Institute of Technology Zhejiang University of Technology Wenzhou Medical College Donghua Institute of Technology Nanchang Institute of Aeronautical Technology Shandong University of Technology Shandong Institute of Civil Engineering and Architecture Henan University Xinxiang Medical College Hubei University China University of Geology Wuhan University of Science and Technology Wuyi University Guangxi Institute of Technology Guilin Institute of Electronic Technology Guilin University of Technology. Chongqing Jiaotong University chongqing technology and business university Southwest University of Science and Technology Southwest Petroleum College Chengdu University of Technology Chengdu University of Information Science and Technology Guizhou Normal University Yunnan Agricultural University Xi An University of Technology Xi An University of Posts and Telecommunications Northwest A& F University Qinghai University for Nationalities Ningxia University beijing language and culture university Institute of International Relations Tianjin Foreign Studies University Hebei Institute of Architecture and Technology Tangshan College North China Institute of Technology Central Judicial Police College Shanxi Medical University Changzhi Medical College Dalian Foreign Studies University Jilin Agricultural University Shanghai Sanda College Huaiyin Institute of Technology Nanjing Forestry University Jiaxing College Wenzhou Normal College Wannan Medical College Fuyang Normal College Hefei College Fuzhou University Jiangxi Science and Technology Normal College Dezhou University Taishan Medical College Jining Medical College. Yantai Teachers College Jiaozuo Institute of Technology anyang normal College Wuhan Institute of Technology Nanhua University Hengyang Teachers College Guangdong Pharmaceutical University Yulin Teachers College Chongqing Three Gorges College yili normal university Henan University of Science and Technology? hebei university of engineering

Editing and publishing specialty

Business development goals:

Business training objectives: This major trains senior editing and publishing professionals with systematic theoretical knowledge and skills and extensive cultural and scientific knowledge, who can engage in editing, publishing, distribution business and management, as well as teaching and scientific research in books and periodicals publishing, news propaganda and cultural education departments.

Business training requirements: students in this major mainly learn the basic knowledge of editing, publishing and distribution, receive the training of basic skills of editing and publishing, and have the basic ability of social activities and scientific research.

Graduates should have the following knowledge and abilities:

1. Master the basic theory and knowledge of editing and publishing;

2. Master the knowledge and methods of market analysis, topic planning, word processing and publicity;

3. Strong oral and written expression skills and initial ability to engage in scientific research;

4. Understand the principles, policies and regulations of editing, publishing and marketing in China;

5. Understand the basic knowledge of social science, humanities, management science, natural science and technical science.

Main course:

Main subjects: journalism and communication.

Main courses: Introduction to Editology, Ancient Chinese, Modern Chinese, Publishing and Distribution Basis, China Editorial Publishing History, Book Science, Publishing Aesthetics (including Binding and Design), Legal Basis of Book Industry, Newspaper Editing, Modern Publishing Technology, etc.

Main practical teaching links: including editing practice, publishing practice, etc. , generally arranged for 20 weeks.

Study time: four years

Degree awarded: Bachelor of Arts

Similar majors: journalism, radio and television, journalism, advertising, editing and publishing, communication, media, creativity, radio and television, and editing and directing international cultural exchanges.

Advertising film

Advertising is a science that studies the history, theory, strategy, production and management of advertising activities.

Advertising is a subject that educates and studies advertising in an academic way. Many universities have set up this subject, and it is usually listed under the School of Communication, which is the two subjects under Communication. The two pillars of advertising are communication and marketing.

Main courses: communication, introduction to advertising, advertising planning and creativity, advertising history, advertising copy writing, advertising regulations and management, advertising media research, advertising camera and photography, practical art and advertising design, computer graphic design, advertising investigation, public relations and so on.

Business development goals:

Business training objectives: This major aims to train advertising senior professionals with advertising theory and skills and extensive cultural and scientific knowledge, who can engage in advertising management, advertising planning creativity and design, marketing planning and market research and analysis in news media advertising departments, advertising companies, market research and information consulting industries, enterprises and institutions.

Business training requirements: Students in this major mainly study the basic principles of Marxism, the basic theories and knowledge of advertising, receive basic training in advertising planning, marketing and implementation, and master the basic knowledge and skills of advertising implementation and management.

Graduates should have the following knowledge and abilities:

1. Master the basic theory and knowledge of advertising;

2. Have the basic ability of modern advertising planning, creativity, production and release, as well as the basic knowledge of market research and marketing and the basic ability of market field analysis and data processing;

3. Familiar with advertising related policies and regulations;

4. Have the basic knowledge and activity ability of public relations;

5. Understand the present situation and development trend of advertising industry in China and the development trend of advertising industry abroad.

Main course:

Main subjects: journalism and communication.

Main courses: introduction to communication, introduction to advertising, advertising planning and creativity, advertising history, advertising copy writing, advertising operation and management, advertising media research, advertising camera and photography, practical art and advertising design, computer graphic design, etc.

Main practical teaching links: including primary practice and graduation practice. , generally arranged for 30 weeks.

Study time: four years

Degree awarded: Bachelor of Arts

Similar majors: journalism, radio and television, journalism, advertising, editing and publishing, communication, media, creativity, radio and television, and editing and directing international cultural exchanges.

First, the classification of liberal arts

Liberal arts are divided into humanities and social sciences.

Humanities studies human cultural heritage, and its classic disciplines are literature, history and philosophy. "History" includes history, archaeology, etc. Philosophy pays attention to methods, and aesthetics and art belong to the category of philosophy.

Social science is a science that studies social development, social problems and social laws. It is the floorboard of four disciplines: law, education, economics and management. * * * There are 19 disciplines and 120 majors in the undergraduate catalog. In 2004, there were 597 universities offering social science undergraduate majors. Social science is a science that human beings know and transform human society. Its research object is human society.

Second, the liberal arts can choose the major:

1, philosophy: philosophy, logic, religion, psychology.

2. Economics: Economics, international economy and trade, finance, finance.

3. Pedagogy: Pedagogy, preschool education and special education.

4. History: history, world history, archaeology, museology and ethnology.

5. Legal category:

① Jurisprudence

(2) Marxist theory: scientific socialism and international producer movement, revolutionary history and producer party history.

③ Sociology: Sociology and social work.

④ Politics: international politics, politics and administration, ideological education and diplomacy.

⑤ Public Security Science: Public Security Science, Reconnaissance Science and Frontier Defense Management Science.

6. Literature:

① China language and literature: Chinese language and literature, Chinese language, teaching Chinese as a foreign language, and classical literature.

② foreign languages

③ Journalism and communication: journalism, radio and television journalism, editing and publishing, and advertising.

7, management class:

① Management science and management engineering: management science, information management and information system.

② Business administration: business administration, marketing, accounting, financial management, human resource management and tourism management.

③ Public management: administrative management, public management, labor and social security.

④ Agricultural economic management: agricultural and forestry economic management and rural regional development.

⑤ Library Science and Archives Science: Library Science and Archives Science.

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