Traditional Culture Encyclopedia - Photography and portraiture - Leah Dou made an advertisement for Ferriero. Why did he attract so many complaints?
Leah Dou made an advertisement for Ferriero. Why did he attract so many complaints?
First, the shape is too ugly and full of disobedience. When contemporary posters came out, Leah Dou looked more like a bodyguard than Ferrero. Moreover, Ferriero has always taken the high-end route, especially the outer packaging is very delicate and the taste is very silky and delicious. Leah Dou lowered the grade of Ferrero chocolate, which seems to be a sense of disobedience. Netizens said that she spoke for Ferriero and would never eat Ferrero chocolate again.
Second, the reputation is too small to convince the public. In fact, Leah Dou looks ordinary. She only became popular in the name of Faye Wong, and her fame was not that great. Her music style is also a long story, and her popularity is not very high. Her endorsement of Farje Rowe will only confuse many people. She is not a senior star, and many people don't know her.
Third, his personality is weird, which is not in line with Ferriero's style. Because of her parents' divorce, Leah Dou is eccentric, and her behavior is difficult for most people to understand. I am a girl, but I take the male route. Many people can't agree with my usual dressing style, and my hairstyle is very strange. No girl should have feminine taste and elegance. Let her endorse Ferriero's products, netizens all said that it was unacceptable, because her personal image was very different from that of Ferriero, and even the brand would go downhill.
But anyway, since Ferriero chose Leah Dou, he must have his reasons. After all, Leah Dou is also very talented in music. I hope her endorsement will bring sales to Ferrero chocolate.
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