How to write a press release

Down to Earth. Begin with a sentence that introduces the time, place, people, and events. The focus is on new changes, new problems, and new situations. The reason why news is called news is because it is "new". Write more content related to the masses. Write more relevant research studies and experience summaries.

Communication is a form of news reporting that uses narrative, description, lyricism, discussion and other techniques to reflect news events or typical figures in a concrete, vivid and vivid way. It is a type of narrative and is a commonly used style in newspapers, radio stations, and news agencies.

The types of communication include: people communication, event communication, work communication, overview communication, news stories, literary communication, theme communication, and travel communication; the most common ones are: people communication and event communication. It is one of the important genres in applied writing research.

According to form, communications are divided into general narrative communications, interview notes (exclusive interviews, personal interviews), short stories, collections, tours, documentaries, observations, close-ups, sketches, side notes, casual notes, and interview notes.

Writing requirements:

1. The topic must be clear. Only with a clear theme can there be standards for selecting materials, and only then can there be a basis for starting, transitioning, climaxing, and ending.

2. The materials must be accurate. According to the requirements of the theme, weigh and select materials; write in the materials that best reflect the essence of things, are typical, and are the most attractive.

3. Writing about people is inseparable from things, and writing about things is in order to write about people. Of course, when writing character communications, you must write about people. Even when writing event communications, overview communications, and work communications, you must not forget to write about people. Of course, writing about people is inseparable from writing about things. If you write about people without examples, details, and plots, your writing will inevitably be empty.

4. The angle should be novel. The writing method should be flexible and diverse. In addition to narration, it can be described and discussed, and it can also be interspersed with character dialogue, self-narration, and the author's experience and feelings. It can be written in the form of a third-person report, or it can be written as a first-person interview, impression, or Letter style, diary style, etc.

The news facts reported in the newsletter can be observed and reflected from various angles, such as front, back, side, bird's eye view, level view, looking up, far away, close up, bowing down, careful inspection... …different angles, different impressions. If you can carefully choose the best angle to write, you can often add new ideas to the manuscript, making it unique and fascinating.

Reference for the above content: Baidu Encyclopedia—Newsletter