What is the soul of rural tourism?

Homesickness is the soul of rural tourism. Experts from Forward-looking Industry Research Institute pointed out that rural tourism is a tourism mode that relies on the countryside, takes the countryside as the main body, and takes the unique natural environment, pastoral scenery, production forms, folk customs, farming culture and rural settlements as the main attractions to meet the tourists' sightseeing, leisure, vacation, experience, fitness, entertainment, catering and shopping purposes. Rural tourism is not only about eating farmhouse meals, living in farmhouses and doing farm work, but also the cultural gene that attracts tourists most-homesickness.

The soul of tourism is culture, and the soul of rural tourism is homesickness. Homesickness is also a kind of culture, and it is also the most local culture. Rural tourism without homesickness will be eclipsed. Keeping homesickness means keeping memories, emotions and personalities, so as to keep tourists. In the development and construction of rural tourism, we should take homesickness as the main line of resource integration, tap the characteristic homesickness and leave homesickness in every detail of the scenic spot.