Location advantage of developing ice and snow circle tourism in Greater Shangri-La area

The regional advantages of Greater Shangri-La in developing ice and snow circle tourism mainly include the following points.

1. Location: Located in the southeast of Qinghai-Tibet Plateau, Greater Shangri-La is an ideal place to develop ice and snow tourism with high terrain and cold climate. At the same time, the region is also at the intersection of southwest China, Southeast Asia and South Asia, with a superior geographical position and tourists coming from all directions.

2. Natural environment: The Greater Shangri-La region is located in the high-altitude mountainous area, with low temperature and heavy snowfall in winter, forming a unique natural landscape of frozen circles such as snow scenes and glaciers, which provides unique conditions for ice and snow tourism.

3. Cultural resources: The Greater Shangri-La area is inhabited by ethnic minorities and is rich in ethnic cultural resources, such as Tibetan Buddhist culture and Naxi culture. These cultures are of great significance to the development of local tourism and can provide unique tourism experiences for tourists.

4. Policy support: The Greater Shangri-La area is one of the key areas of the western development of China and the core area of the national ecological security barrier construction. Local governments actively promote the development of tourism and provide policy support and preferential measures to attract more investment and tourists.