Traditional Culture Encyclopedia - Tourist attractions - Is the nature of tour guide service political?
Is the nature of tour guide service political?
The nature of tour guide services is political.
1. Tour guide service is a highly political business
The nature of tour guide service determines that it is a complex and sensitive job, because its service objects come from all over the world. They have different professions, identities, purposes and interests, which requires tour guides to have a high degree of political awareness and sensitivity. Tour guides must be familiar with the party's line, principles, policies and various laws and regulations, and promote and explain to tourists to help tourists understand China.
At the same time, tour guides must serve tourists in a warm and friendly manner, be neither humble nor arrogant, be polite and generous, pay attention to their words and deeds, show the identity and image of Chinese hosts, and safeguard the dignity and interests of the country.
2. Tour guide service is a highly foreign-related business
With the deepening of China’s opening up to the outside world, more and more foreign tourists come to China for tourism. As a bridge between China and foreign countries, tour guides need to have cross-cultural communication capabilities and foreign language proficiency.
Tour guides need to understand the cultural backgrounds, religious beliefs, customs and habits of different countries in order to better provide services to tourists. At the same time, tour guides also need to have a certain level of foreign language skills and be able to communicate effectively with foreign tourists.
3. Tour guide service is a highly cultural business
Tourism is a cultural activity. Tourists need to understand the local culture, history, customs, etc. during the tour. As disseminators of tourism culture, tour guides need to have extensive cultural knowledge and profound cultural literacy. It is necessary to understand the local history, culture, folk customs, etc. in order to better provide services to tourists.
At the same time, tour guides also need to have certain cultural appreciation abilities and artistic accomplishments, and be able to appreciate various art forms and cultural phenomena.
4. Tour guide service is a highly service-oriented business job
As the core figures of tourism services, tour guides need to have a high degree of service awareness and a good service attitude. They need to provide services to tourists in a warm and friendly manner, pay attention to tourists' needs and feelings, and solve tourists' problems and difficulties in a timely manner. At the same time, tour guides also need to have certain organizational and coordination abilities to effectively organize and manage tourism groups.
About the role of tour guide services
1. Improving the tourism experience
Tour guide services play an important role in improving the tourism experience. Through professional tour guides, tourists can have a deeper understanding of the history, culture, customs and customs of tourist destinations, thus increasing the interest and depth of travel. At the same time, tour guides can also provide tourists with personalized advice and assistance to meet their special needs and make the travel process more comfortable and enjoyable.
2. Transmit cultural values
Tour guide service is an important way of cultural exchange. During the tour, tour guides convey local cultural values ??to tourists through explanations and demonstrations. This not only helps tourists understand local culture, but also promotes communication and understanding between different cultures and enhances mutual friendship and cooperation.
3. Cultivate the comprehensive quality
Tour guide service can also cultivate the comprehensive quality of tourists to a certain extent. During the travel process, tourists need to abide by travel rules and respect local customs, which will help cultivate tourists' civilized qualities and social ethics. At the same time, tour guide services can also improve tourists' communication skills and teamwork spirit, laying a good foundation for their personal growth and social development.
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