Traditional Culture Encyclopedia - Tourist attractions - Implementation Plan of Singles Day Activities Planning Theme
Implementation Plan of Singles Day Activities Planning Theme
In order to ensure that the work or things are carried out in an orderly manner, it is often necessary to prepare the scheme in advance, and the scheme is a method plan obtained before the case is filed. What formats should I pay attention to when writing a scheme? The following is the implementation plan of Singles Day activity planning theme I collected for you, for reference only, and you are welcome to read it. Singles Day activity planning theme implementation plan 1
1. Activity background:
Singles' world is a world full of boredom and emptiness, and at the same time it has a lot of howls. You will never find the shadow of the world of mortals here, it is a pure land. Here, they support and depend on each other, and when they are really bored every day, they break the restless world with that chilling voice.
On November 11th, xx, it is undoubtedly the opportunity for bachelors to prove themselves. Let the world know that we are bachelors, and with the magic of six ones, it can be said that it is a once-in-a-lifetime event, so let people who are not bachelors envy it! Do you hear that? They are roaring, Singles' Day!
II. Activity content:
This activity is specially prepared for bachelors of 25. The activity is jointly organized by bachelors of 25 and non-bachelors. At that time, everyone in the dormitory will drink to bachelors. To be honest, it is not easy to be a member of 25, but it is even more difficult to be a bachelor of 25; On this sad and sacred day, let all members of 25 cheer for it! That is to say, cheer in the activity and celebrate that we are still bachelors, areyouready
III. Purpose of the activity:
1. Let the bachelors who have been bachelors and the newly added bachelors celebrate an interesting Singles' Day together;
2. Let the 25 bachelors feel that we are not alone, and there are thousands of our compatriots in Qian Qian.
3. Let the bachelors shine. Although we are bachelors, we are no worse than those who are not.
4. Enhance brothers' friendship and let bachelors and non-bachelors get along better.
IV. Activity theme:
Singles Day, Are you ready?
5. Purpose of the activity: Take a day to shout out the voice of our bachelors
6. Organizer: 25 Dormitory Manager: 25 All members plan: The direction of drafting the Yangtze River with extraordinary temperament: for single girls in the whole school
7. Activity time: November 11, xx. Venue: xx behind the main venue and other places that can make all members happy <
2. The members of the dormitory have already played the prelude to Singles Day with their roaring and expectant eyes, and its temperature is booming.
9. Main links of the activity
1. Gather in the dormitory at six o'clock and rush to our goal
2. All of us have dinner first, and then go to ktv
3. Take a group photo first, and then the host leads out the activity. Specifically, there are:
① Opening remarks by the host; ② Introduce the bachelors and guests present; 3 bachelors speak and talk about the feelings of many years of bachelor career. Non-bachelors say two words of blessing; 4 bachelor k song; ⑤ Everyone has fun; ⑥ award the bachelor special prize
4. exit
5. other special activities
1. arrange the activities later
1. sort out the activity records and put them in the college students' life files
2. the propaganda department is responsible for summing up the advantages and disadvantages of the activities and trying to make up for the shortcomings in the next time;
3: Play belongs to play, but don't overdo it. The head of the dormitory is responsible for recording the problems, so that the dormitory members can (1) not endanger themselves; ② Do not harm others; ③ No harm to society
XI. Internal arrangement of activities: Propaganda Department:
Responsible for spreading the news; 25 There is an activity planning department: Writing a planning book; Outreach Department: Responsible for attracting people, Of course, whoever is in charge of pulling should understand other human resources departments: responsible for creating the atmosphere of this activity
12. Activity budget
1. Prizes and prizes
2. Eating and singing
3. Spending on other small activities
13. Details supplement
1. If girls are invited, the host should integrate them
. There are girls who are bachelors, so we have a little integrity. What do you think? Take action after that night, and don't embarrass our bachelors.
3. Listen to all actions and report to the organization if you have anything to do.
4. Be sure to play the theme implementation plan of Singles Day activities. 2. Background and significance of activities
xx Association has always been aiming at enriching students' extracurricular cultural life and creating a good campus cultural atmosphere. November 11th is a holiday for singles, because there are four ones on this day. In order to let college students who have been single release their study pressure and eliminate their loneliness and loneliness.
xx Association specially arranged this dance training meeting for its officers and members, so as to promote communication and exchange among members of the Association, increase the tacit understanding of cohesion and teamwork, and increase our friendship. At the same time, it also makes good preparations for the dance of the Association on November 19th.
Second, the theme of the event
It's not dancing, but loneliness
Third, the event time
2xx on the evening of November 11th
Fourth, the event location
Fifth, the event is held
Sponsored:
Undertaking:
Sixth, the person in charge of the preparatory work for the event: <
2. The Literature and Art Department of the Association will borrow audio and other equipment from the Students' Union in advance, and the relevant person in charge of the Organization Department will do a good job in audio debugging.
3. The relevant personnel of the Association are responsible for informing all single officers and members of the Association of this training meeting.
4. The Art Department should do a good job in dance training.
VII. Activity flow
The scene will be arranged before 1: and the Art Department of the Association will drive the members of the Association to learn and dance together.
2. At the dance training meeting, the male and female members of the association should be properly arranged to partner together to ensure a warm and harmonious atmosphere.
3. Several small dance games will be arranged at the meeting, so that everyone can be more involved in dance training.
4. Arrange relevant responsible persons to tidy up the meeting place after the meeting.
VIII. Precautions
1. The specific activity time of the training meeting can be adjusted according to the specific situation.
2. The Art Department must make preparations for the content of dance training in advance.
3. After the training meeting, the officers will stay and clean up.
4. Do a good job in the post-processing of materials, photos and DV.
5. Relevant staff at the activity site should pay attention to personal, articles and property safety, and keep the site clean and hygienic.
6. Relevant staff should deal with emergencies temporarily. Scheme 3
A new business myth was born in the promotion of Singles Day: the single-day transaction volume reached 9. 3.6 billion yuan, more than the total retail sales in Hong Kong, a shopping paradise, and 2.5% of the daily sales of xxxx stores. Six times. In such a commercial feast, Taobao really shows the popularity of e-commerce. Singles' Day is an entertainment festival popular among young people, which is proud to celebrate that they are still single ("single" means "single").
Singles' Day was born on campus and spread through the Internet and other media, gradually forming a culture of Singles' Day. January 1st is Little Singles Day, January 11th and November 1st are Middle Singles Day, and November 11th is called Big Singles Day because there are four ones. The general Singles' Day refers to the Great Singles' Day on November 11th. According to a sample survey conducted by the National Bureau of Statistics, the ratio of male to female at birth is nearly 12: 1, which is the highest in the world. It is estimated that by 2xx, there will be 3 million to 4 million more men of marriageable age than women in China.
Analysis of Singles Day customer base
Singles Day customer base segmentation:
College students, office workers, mostly between the ages of 18 and 3.
Singles Day customer base features:
Single, fashion, entertainment
Singles Day customer needs:
Psychological self-mockery, entertainment, love
Planning Singles Day company resources status quo
Activity purpose:
Multi-store resources integration, introducing traffic for managed stores with the help of Singles Day
Resources support
Multi-store resources. Promotion executive team with mainstream channel communication
Overall conception and deployment of Singles' Day activities
Selling point of activities
Taking in-store discounts as the core selling point
Spike gifts on the activity page as the auxiliary
Overall drainage conception of activities
Because the effect of paid promotion cannot be predicted, It is also difficult for all channels to collect data (for example, the cooperation mode of the mainstream community and the advertising space data need to be communicated and investigated with all platforms), so free soft-text marketing and Weibo marketing are adopted as a whole
drainage methods: the store hangs the advertising map of the double 11 activities, Attract customers' attention to Weibo Singles Day by giving preferential treatment. Plan 4
1. Theme of the event
Enriching campus culture and college students' campus life
2. Background of the event
Singles Day is a holiday created by college students who have risen rapidly recently, which comes from the special day of November 11th. In this new era, students can feel their needs for expressing campus culture and emotions. Take this opportunity to give students an opportunity to express their feelings.
Third, the purpose of the activity
1. Enrich the campus cultural life.
2. innovate the form of activities, enrich the content of activities, carry forward the spirit of innovation and accumulate innovative experience.
IV. Target audience
All students of XX University
V. Event time
2xx on the evening of November 11th
VI. Venue
VII. Organizer
Festival Cultural and Creative Association
VIII. Introduction to the event content
This celebration consists of two parts: writing letters and sending letters to students and dancing.
November 8-November 1 at 18:
1. Set up 2 tents on the main road of xx, so that everyone can write to the designated person on the theme of Singles Day, indicating the recipient and dormitory number.
2. The staff delivered the letter to people on the evening of November 1th (restricted to a large area of the lake.
3. Ask if you want to take part in the masked ball, carnival ball
On the evening of November 11th, 193-22
1. Invite the people who signed up in the previous link to the ball, and issue a number tag to each participant at the entrance, with 5 pairs of men and women.
2. Wear a mask to enter the venue. And find your opposite sex partner according to the number.
3. The host asked them to get acquainted with each other first
and gave them 15 minutes to communicate. Then ask ten couples who are willing to go on stage to play games. The winner of each game is 2 points.
4. Given one and a half minutes
Boys and girls are required to remember each other's name, department class, mobile phone number and QQ number.
5. Examine the tacit understanding between men and women
Tie their feet together to see which group will reach the finish line first.
The elimination system can be adopted to eliminate the last n players.
7. Sugar-holding game
At the table, the boy stands behind the girl, puts his hand under the girl's armpit, and holds the chopsticks to hold the marshmallows on the table for the boy to eat. For one minute, the one who eats the most is left.
8. Promulgate a big gift package for the winner
9. Play soothing music
Let everyone chat with each other, and boys invite girls to dance.
IX. Precautions
Pay attention to safety during the activity, and three or four responsible persons shall be responsible for overall coordination and maintain order at the scene. Activities should be pleasure-oriented, avoid possible conflicts among participants in some game sessions, and clean up the venue after the activities.
X. Publicity plan
Pre-publicity of posters from September 7th to September 14th
Special publicity posters will be made and posted on the publicity column of xx apartment. Sponsors and sponsors' logo such as "Event Sponsor xx Group" and "Special Thanks to xx Group" will be prominently marked on the poster.
media publicity such as internet and radio stations
online publicity on xx homepage, handwritten newspaper produced by the news department of the Students' Union of the Industrial Management Institute for freshmen during military training, or printed publicity on xx school newspaper
At the same time, the publicity highlights "This activity is sponsored by xx Group" and "Thanks to xx Group for its strong support".
naming right: we will use the business name of the merchant in the event promotion to achieve the effect of promoting the brand of the merchant.
leaflet publicity
mid-term live publicity
November 11th exhibition board publicity
1-2 posters of the sponsor can be posted on the exhibition board.
envelope promotion
business information and logo are printed on the envelope.
promotion of activities
All kinds of game tools and colored balloons, tables, chairs and balloons in the activities can be painted with the logo of the merchants.
Posters and banners
Posters and banners can also be pasted at the event site. On the poster, the merchant appears as a sponsor and can be printed with the company logo, or the merchant can design it himself.
promotion of small gifts
merchants can send small gifts according to the actual situation.
publicize
xx radio station in the later stage and make a summary report on this event
indicate that this event is sponsored by xx Group, and briefly introduce relevant information of XX Group.
XI. Budget
Flyers/envelopes in black and white .2 yuan/Zhang xx3 = envelopes used for activities in 36 yuan and registration meeting will be distributed on the main road of XX student apartment
Poster 12 yuan/Zhang xx26 =312 yuan will be posted in the window cabinets of student apartments in each dormitory building
Prizes can be provided with materials 2 yuan
Glow sticks 1 yuan/boxes xx2 boxes =2 yuan will be distributed to the masses <
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