College students' income from organizing alternative tourism is 280,000.

College students' income from organizing alternative tourism is 280,000.

? At present, tourism on the market is all about eating, drinking and sightseeing. We want to know whether we can develop an educational tourism specifically for college students. Inspired by this, a group of students from Nanjing Normal University formed the You 8 Entrepreneurship Team, which was specially launched for college students in Nanjing? Educational tourism? , this project is in the eighth session? Challenge Cup? China University Student Entrepreneurship Plan Competition won the national gold medal. The reporter learned that this creative entrepreneurial idea did not stay in words. In the previous operation, these college students have successfully made a profit of 280,000 yuan.

Survey: 90% of college students are willing to participate? Famous enterprise tour?

Li Haohua, the captain, told the reporter that the patrol team 8 was composed of 14 students from Heather Business School, Geography College and Education Science College. Before carrying out educational tourism, they made a serious investigation of the market.

? At present, the huge educational group in China is a very considerable tourism force. ? According to Li Haohua's analysis, statistics show that the number of primary and secondary school students in Jiangsu Province is 7 million, the number of college students is 2.3 million, the number of working students is 800,000, and the number of teachers is 1 10,000. The market scale can reach1kloc-0/kloc-0. In the booming tourism industry, educational tourism will become a new tourism highlight, with great development potential and good market prospects.

For further verification, they also distributed 846 questionnaires to students of 1 1 schools in Xianlin, Jiangning and Pukou, Nanjing, including Nanjing University and Southeast University. Investigation and analysis show that 95.9%, 46.9%, 28.9% and 65,438+09.7% of college students are willing to participate in famous enterprise tours, professional tours, study tours and public welfare tours.

? We launched educational tourism only to segment the market and run it in the wrong place. ? Han Miao, the leader of Tourism Team 8, said.

Fire: Only? Qingdao famous enterprise tour? I sent 24 groups.

What did these college students do? Educational tourism? What is it like? The reporter learned that they launched? Famous enterprise tour? At present, the most influential among Nanjing university students is only? Qingdao famous enterprise tour? Before and after this route, 24 college students' tour groups have been formed, each with 50 people.

? Qingdao famous enterprise tour? The arrangement was quite painstaking: the first day in Qingdao, the first group. The first stop is Haier Industrial Park. In addition to visiting, we also designed a competition game: to see which group will find the heads of Haier's three landmark buildings and human resources department first, so as to test everyone's teamwork, inquiry and communication skills. Then go to the classroom to receive Haier's vocational training. The second stop is Tsingtao Beer. Each group handed out a case of beer, put away the wallets of each group member, and let everyone sell the beer for half a day, thinking about advertising slogans and ideas. The third stop is Sunshine Department Store. You can find faults in high-end shopping malls by trying on and talking with sales staff, and see who can find the boss's office first and make their own suggestions. The fourth stop is China Ocean University and Qingdao University, and we will hold a bonfire party together. On this tourist route, famous enterprises will also conduct mock recruitment interviews for college students.

These contents that meet the interests and needs of college students make? Famous enterprise tour? At that time, students from universities such as South Institute of Technology, Lin Nan and Nancai came to register. The demand for tour groups was in short supply, and groups of students were sent out. Some students even took a fancy to staying in Qingdao.

The reporter learned that this line only accepts 400 yuan for three days, which is in line with the consumption level of college students. Han Miao said that when people first started this project, the money they earned was mainly sponsored by famous enterprises, which was also the main profit model. With the help of Mr. Han Miao, the Youth League Committee of our school, Team 8 of the Tour has been established? Famous enterprise library? Among them, there are 30 national top 500 enterprises such as Haier Group and Voice, and 20 innovative and entrepreneurial enterprises such as Suning Appliance. Educational tourism? The project provides strong resource support.

Creativity:? Traveling while teaching? Very popular

Except? Famous enterprise tour? This sign, they also planned three major educational tourism projects: professional tour, study tour and public welfare tour, which are also very popular. ? Professional tourism mainly provides personalized practical services for college students who are eager to improve their professional knowledge and practical experience. ? Li Haohua introduced, for example, what did they introduce? Xidi and Hongcun Professional Internship Tour? This project mainly aims at sophomores and above majoring in fine arts, art design, animation and photography in the Academy of Fine Arts, and establishes a fixed practice base in Xidi and Hongcun for field sketch, photography and design. In addition, according to the needs of archaeological students, they contacted units in Xi, Gansu and other places and designed a route combining professional study with tourism.

The public welfare tour is aimed at enterprises, social institutions and college students with volunteer service needs. Giving and traveling? Our comprehensive service makes travel full of happiness of helping others. Han Miao said that they contacted the education departments in Yunnan, Sichuan, Gansu, Guizhou and other places through the Youth League Committee, and contacted counterpart teaching schools, so that college students could study local folk customs and enjoy the scenery while teaching. I went to Dushan in Guizhou this year, which is an anti-Japanese base and a scenic spot. Students can trace back to history when teaching.

Idea: established? University education and tourism alliance?

It is understood that you 8 team entered the entrepreneurial practice period in March 20 10, and has achieved a profit of 280,000 in two and a half years. Han Miao said that the projects they started were mainly half public welfare and half aid. Li Haohua revealed that in the future, they will also develop theme tourism services such as famous school tours, outdoor tours, social tours, platter tours, cultural tours and graduation tours. The team also has a far-reaching vision: at present, it has reached a willingness to cooperate with more than 20 well-known universities at home and abroad and more than 30 provincial and municipal student organizations, and will eventually set up nearly 100? University education and tourism alliance? Provide a strong guarantee for the advantages of university alliances.

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