What do tourism majors need to learn?

Tourism majors need to learn tourism management, tourism planning, tourism marketing and so on.

1. Tourism management: Learn the principles, policies, management and regulations of the tourism industry, and comprehensively manage various tourism modes, destinations, marketing and public relations.

2. Tourism planning: learn the principles, methods and skills of tourism planning, master the knowledge of scenic spot planning, scenic spot design, tourism resource development and protection, tourism planning strategies and feasibility analysis skills.

3. Tourism Marketing: Learn the basic theories and methods of marketing, as well as the specific application in the tourism industry, including how to develop the market, formulate brand promotion strategies, analyze customer needs, and manage tourism marketing resources.

4. Tour guide: Learn basic tour guide knowledge and skills, such as tour guide knowledge, guest service, speech skills, social etiquette, etc. At the same time, you need to learn knowledge of other languages and cultural backgrounds to improve the quality and depth of tour guide services.

5. Cultural, historical and geographical knowledge of various tourism resources: for example, understanding the natural environment, cultural customs in the north and south, the history and culture of ancient buildings, local traditional culture, etc. So as to better understand the needs of tourist destinations and tourists.

6. Tourism project planning: learn the methods and skills of customer-oriented tourism project planning, including tourism routes, tourism programs, tourism experience design, etc.

7. Tourism English: Learn tourism English and other foreign languages related to the tourism industry, and master how to use these language skills and skills in tourism service and management.

8. Tourism safety management: All kinds of accidents during this period have attracted much attention. Learn tourism safety management, understand emergency measures for various accidents, and learn how to make emergency plans.

9. Tourism laws and regulations: study tourism laws and regulations, including travel permits, safety and supervision regulations.

Introduction to tourism specialty

Tourism major is a comprehensive discipline, and it needs to learn a variety of disciplines and skills before it can engage in diversified work in the tourism industry. Tourism major is a comprehensive discipline, and the theoretical knowledge and technology adopted play an important role in the tourism industry. The following is an introduction to tourism.

Tourism major is a professional discipline to cultivate high-quality applied talents with tourism knowledge, business skills and innovation ability. Tourism majors mainly study knowledge and skills in tourism planning and scheme design, tourism market investigation and analysis, tourism management and service, and tour guide service.

The curriculum content of tourism specialty includes macroeconomics, China tourism, tourism enterprise management, tourism culture, tourism geography, tour guide knowledge, tourism law and so on. Students will learn the theoretical knowledge of all aspects of tourism and deeply understand the regional, cultural and functional characteristics of tourism in theory. At the same time, it is necessary to master practical skills such as tourism management, tourism planning and tourism marketing, as well as practical operations such as tourism information management, social etiquette and tour guide eloquence.