Traditional Culture Encyclopedia - Tourist attractions - Why should Yangzhou Slender West Lake Scenic Area explore a new e-commerce model?

Why should Yangzhou Slender West Lake Scenic Area explore a new e-commerce model?

Enhance tourism experience, optimize scenic spot management and expand sales channels.

1. Enhance the tourist experience: Through the e-commerce mode, the scenic spot can better meet the needs of tourists and provide more convenient and personalized services, such as online ticket purchase, booking tour guides and obtaining electronic maps, so as to enhance the tourist experience.

2. Optimize the management of scenic spots: The new e-commerce model can help scenic spots realize intelligent and information management and improve management efficiency, such as optimizing the allocation of service resources in scenic spots and improving tourists' satisfaction through data analysis and prediction of tourist flow.

3. Expanding sales channels: Through e-commerce mode, the scenic spot can expand the sales of products and services to a wider customer base, not only selling tickets and tourism products online, but also promoting them through offline cooperation channels, further expanding the visibility and influence of the scenic spot.