What is the intelligence of my country’s tourism e-commerce development?

The intelligentization of tourism e-commerce is actually considered from three aspects.

1. The first is an integrated e-commerce centered on tourists’ travel service experience, including booking, product selection, automatic product recommendation, and rationalized automatic push based on tourists’ needs and consumption history.

2. The second is the intelligent management service of OTA merchants, which mainly optimizes the OTA sales platform according to the needs of tourists, and provides customized and personalized services to tourists in accordance with scientific and reasonable processes.

3. The third is the supply of intelligent products from the resource side. Suppliers of scenic spots, hotels, catering and other elements use their own smart tourism platforms to connect with OTA providers, opening up online and offline closed loops, and resource parties provide convenient services.

The overall reality is what everyone calls the OTO e-commerce model.