Traditional Culture Encyclopedia - Tourist attractions - How to be an excellent tour guide

How to be an excellent tour guide

Introduction: The professional ethics of tour guides mainly consists of eight elements: professional ethics, professional responsibility, professional attitude, professional discipline, professional skills, professional conscience and professional honor. It is not easy to be a popular leader.

1, take tour guide as a career, not making money as a career.

2. Read widely and pay attention everywhere.

3. Learn to love with your heart, love yourself, love the people you love and love everything around you. Love can overcome everything, including those friends who regard you as an enemy. Love is the most invincible weapon in the world.

The following are the details. Are you satisfied? .....

A tour guide, as its name implies, is to guide others to visit. Is it to satisfy tourists? Seeking knowledge, novelty, novelty and pleasure? The service of organizing and coordinating tourism activities is a high-level service of communicating, spreading culture, imparting knowledge and experience to tourists, cultivating sentiment, enhancing communication and understanding, and establishing friendship.

Tour guide service is an important part of tourism service, which runs through the whole process of tourism and is the primary representative of the service quality of travel agencies! The basic quality of a tour guide is a good personal quality that a tour guide should have, and it is also a necessary condition for a tour guide to be competent in tourist reception. The basic qualities that a tour guide should possess include the following nine aspects:

1. Enthusiastic, friendly and dedicated.

A tour guide should be cheerful, enthusiastic, lively, wise and humorous. During the reception, the tour guide should treat every visitor warmly, always be caring and attentive, and provide humanized service to make visitors feel at home.

Tour guides should have strong professionalism, love tour guide work, serve tourists sincerely and enthusiastically, and actively participate in the reception of tour groups. Tour guides should give full play to their intelligence and subjective initiative, not afraid of hardship, not afraid of hardship, and accomplish the task of receiving tourists well, so that tourists can come happily and return home satisfied.

2. Optimistic, not afraid of difficulties

Tour guides often encounter all kinds of unexpected difficulties in the process of receiving tourists. For example, the flight was delayed, a car accident occurred during the tour, some people in the tour group got sick, and some tourists in the tour group expressed strong dissatisfaction with some arrangements made by the travel agency. In the face of difficulties, tour guides should show an optimistic attitude, make tourists feel that the difficulties are not as serious as they originally thought, and increase their courage to overcome them. Therefore, a tour guide must be an optimist and should not lose heart in the face of any difficulties. Those who panic and complain when encountering difficulties will never become a qualified tour guide.

3. Resolute and decisive.

Firm will and decisive work style are important factors for tour guides to successfully lead tourists to complete tourism activities. Tour guides, whether they are tour leaders, full-time tour leaders or local escorts, must show full confidence and anti-interference ability in front of tourists. Tour guides should unswervingly safeguard the legitimate rights and interests of tourists and travel agencies, and insist that the relevant parties faithfully perform the travel contracts or other cooperation agreements reached in advance.

Tour guides should be able to keep calm and clear-headed when encountering thorny problems, and be good at finding the essence of the problem quickly through chaotic and complicated superficial phenomena, and take decisive and appropriate measures to solve the problem as soon as possible.

4. Treat people sincerely and pay attention to credibility

A tour guide must have the quality of being sincere to others. No matter tourists or travel agencies, they should stress their credibility, keep their words and do everything aboveboard. They are not allowed to carry out private transactions with tourists, travel agencies or other travel agencies behind their backs. Tour guides are not allowed to make false accounts, falsely report various expenses, or cheat tourists and harm their interests. A tour guide must not speak ill of the travel agency or tourists he serves. This is unfair and unwise, and will eventually make people have a bad impression on the tour guide.

5. Be polite and have dignity.

Neat clothes, dignified appearance and generous manners will add a little tolerance to the tour guide, while a tour guide with sloppy clothes, sloppy image and rude words will make people feel untrustworthy. Therefore, the clothes of tour guides must be neat and decent; Dignified and generous; The expression should be natural, sincere and steady, so that people always look full of energy and vigor. In the process of receiving tourists, tour guides should pay attention to polite service, use polite language and always have a smile on their faces to make tourists feel comfortable and satisfied.

6. Take the overall situation into consideration and work together.

In the reception process, tour guides will inevitably cooperate with many departments, units, enterprises and individuals. In the process of cooperation, there are sometimes misunderstandings and even conflicts with these departments, units, enterprises and individuals for various reasons. When this happens, tour guides should focus on the overall situation, compromise on some unprincipled issues, try to explain to each other and try to gain understanding, so as to eliminate misunderstandings and strengthen cooperation.

In addition, tour guides should always pay attention to tourists' emotions during the reception, and mediate in time when they find signs of disharmony, so that the whole tour group can successfully spend the whole tour in a United and harmonious atmosphere and leave a good impression on tourism activities.

7. Good health and cheerful personality

A tour guide should have a healthy body and mind, full of energy and vitality. Tourism reception is not only a very heavy mental work, but also a very heavy physical work. Tour guides should not only provide a large number of tour guide explanation services every day, but also take care of tourists from different countries and regions with different cultural traditions and living habits from all aspects of life. In the process of traveling, the tour guide is often the first to get up and the last to go to bed in the whole group, and often faces all kinds of unexpected difficulties. They need to constantly solve problems, mediate various disputes and coordinate all aspects of relations. These jobs will consume a lot of mental and physical strength of tour guides, and sometimes they will be exhausted.

8. Abide by the law and act in accordance with the law

A tour guide should be a model of obeying laws and regulations, consciously safeguard the laws and regulations of the country, and act in strict accordance with the rules and regulations of travel agencies. Tour guides should be familiar with the laws and regulations related to the tourism industry and consumers' rights and interests, be able to use the law to protect the legitimate rights and interests of travel agencies and tourists, and be brave in fighting against all kinds of violations of national laws and rules and regulations of travel agencies.

9. Diligent and enterprising

Tour guides should have a strong sense of professionalism, be diligent and eager to learn, and constantly enrich their minds with all kinds of knowledge. Tour guides should not only learn book knowledge, but also learn and exercise through practice, and combine book knowledge with practical experience to improve their knowledge level and professional ability. Besides, tour guides should learn from others, colleagues and tourists with an open mind. We should not only learn from their successful experiences, but also learn from their failed experiences to avoid repeating the mistakes of others.

When studying book knowledge and other people's experience, tour guides must not copy it, but think and analyze it through their own minds, find out the knowledge and experience suitable for their actual situation and apply it, and strive to sum up unique experience and theory to guide their future tourism reception work through continuous study and practice.

Four requirements of tour guide's ability

1, the ability to independently implement policies and independently publicize and explain.

Tour guides must have a high awareness of policy and legal system, and should use relevant state policies, laws and regulations to guide their words, deeds and work; It is necessary to strictly implement the reception plan of travel agencies; We should actively expound China's long and splendid history and culture and current principles and policies; Introduce the great creation of China people and the great achievements of socialist construction, as well as the construction and development of various regions; Answer all kinds of inquiries from tourists.

2. Strong organization and coordination ability and flexible working methods.

After receiving the task, the tour guide should arrange and implement the tourism activity plan, and lead the whole group to swim well and have a good time. This requires tour guides to have a certain ability of organization and coordination, to have a strong pertinence and leave room when arranging the activity schedule, to pay attention to methods and grasp the changing objective situation in time when organizing various specific activities, to take corresponding effective measures flexibly, and to try their best to be a good command of tour activities.

3. Be good at dealing with all kinds of people.

The work objects of tour guides are extensive and complex, and being good at interacting with all kinds of people is one of the most important abilities of tour guides. Dealing with Chinese and foreign people with different levels, different qualities and opposite personalities requires tour guides to master certain public relations knowledge and skillfully use it, have flexibility and strong understanding ability, be able to adapt to the ever-changing atmosphere, deal with problems according to circumstances and do a good job in all aspects. Tour guides have considerable public relations skills, which can facilitate their work and help improve the service quality of tour guides.

4. Ability to independently analyze, solve problems and deal with accidents

Dealing with accidents decisively, calmly and correctly is one of the most important abilities of tour guides. Accidents in tourism activities are inevitable, and whether they can be properly handled is a severe test for tour guides. Fearless in times of crisis, clear-headed, calm, decisive and agile, proactive and resourceful are the qualities that tour guides should have when dealing with emergencies.

Knowledge that tour guides should master:

1。 Language knowledge of tour guides is the basic skill of tour guides and the basic tool of service. Foreign language guides, in particular, must master the language skillfully in order to explain it correctly, clearly, vividly and flexibly.

2。 Historical and cultural knowledge, including history, geography, religion, folk customs, local products and garden art, etc.

3。 Knowledge of policies and regulations

4。 Knowledge of psychology and aesthetics

5。 Social knowledge

6。 International knowledge

7。 Tourism common sense, etc.

In addition, tour guides must have certain language skills and skills. The tour guide eats by mouth. The explanation of tour guides is to convey all kinds of information to tourists through the language expression of tour guides, so that tourists can cultivate their sentiments and increase their knowledge. This requires a tour guide to have good oral English. Whether the tour guide explains beautifully and attracts tourists is an extremely important factor in the success or failure of tour guide work. Tour guides should use all kinds of explanation skills when explaining, whether in foreign languages, Putonghua, local languages or minority languages, they should be accurate, concise, vivid, vivid, to the point, fascinating and expressive.

No pains, no gains! I hope that through the efforts of our tour guide, we can get a good mood for traveling!