Why is there a form of personal travel?

Because most individual travelers go out by themselves or with family and friends, the number of individual travelers is much less than that of group tours. For travel agencies, the batch of individual tourists is much smaller than that of group tourists.

2. Many batches

The services provided by individual travelers to travel agencies are not one-off, and sometimes the same individual traveler requests travel agencies to provide services many times, which increases the workload of travel agencies.

The scheduled time is very short.

Because individual travel requires travel agencies not to provide a full set of travel services, but to provide relevant travel services in a relatively short period of time.

4. More requirements

There are a large number of official and business travelers among individual travelers. Because most of their travel expenses are borne by the company, their entertainment, business and official activities in tourism require not only a high level, but also more and higher services.

5. There are many changes

Because of the lack of travel experience, individual travelers often lack careful arrangements for their travel plans before going out, and there will be many temporary changes.

Looking at the development trend of world tourism, the reasons for the rise of individual travel can be summarized as follows:

First, tourists are becoming more and more mature. With the accumulation of experience, tourists have more and more confidence in their ability to travel long distances alone. They no longer regard travel as a fear of the road, but as an integral part of daily life to adjust body and mind, recover from fatigue and increase experience.

Second, the psychological needs of tourists have entered a higher level. The motivation of tourists' travel behavior has changed from traditional sightseeing to multi-themes, and special tourism such as exploration, study, scientific research and ecology has flourished, and the tourism goal has risen to the height of experiencing life, perfecting oneself and realizing self-worth.

Third, the traditional standardized tourism model is difficult to meet the personalized requirements. Although the previous package tour mode of travel agencies has many advantages, it also has some defects, such as high package price, too many restrictions on browsing items and routes, and insufficient freedom of tourists' activities.

In order to pursue economic benefits, individual travel agencies also arrange tourism projects too densely, which makes tourists only browse around the scenic spots and scramble to play everywhere, thus making the traditional package way lose the interest of more and more tourists.

Fourth, the continuous improvement of modern communication, transportation and other scientific and technological means and the continuous improvement of management and service have enhanced tourists' sense of convenience and weakened their dependence. The perfection of tourism supporting facilities and the improvement of service quality provide a strong material guarantee for individual travel, making it possible for tourists to develop tourism without relying on travel agencies and with the help of numerous tourism support means.

It can be seen that the development of individual tourism is the product of tourism entering a higher level and updating stage, and it is also the inevitable trend of tourism development. Although group tourism will not disappear completely because of the old and weak tourists, first-time travelers and language barriers, its scale will shrink and the group model will change.

In the parallel development of group tourism and individual tourism, the former will continue to combine the characteristics of individual tourism and make corresponding adjustments to the direction of the latter's business model, resulting in an intermediate form between group tourism and individual tourism to meet the needs of the market.