Traditional Culture Encyclopedia - Tourist attractions - Why are there not many hotels in Sanya?

Why are there not many hotels in Sanya?

Regional restriction, brand positioning, investment cost, market strategy.

1, geographical restrictions: Sanya is a tourist city, and the hotel market is relatively saturated. It is difficult for China Life Association to gain enough share in this highly competitive market.

2. Brand positioning: China Living Association pays more attention to the development in first-tier cities and provincial capital cities, which have bigger markets and stronger consumption power. In contrast, Sanya is not the key development area of China Housing Association.

3. Investment cost: In a popular tourist city like Sanya, the construction and operation costs of hotels are high. The Chinese Living Association thinks that investing in these cities is risky, so it chooses to develop in other areas.

4. Market strategy: China Living Association is considering the strategy of Sanya market, or is looking for suitable opportunities to enter this market. Therefore, the number of hotels in Sanya as of 2023+65438 in February+65438 in May is only temporary.