What is "bad tourism"?

At present, there is no exact definition of so-called "loose tourism" and "reverse tourism" in the industry. Probably some public media or self-media are describing a phenomenon, such as "being in a daze in a hotel", "playing mobile phone in a hotel", "hanging out in a town on the 18 line", "lying in a different place" and "playing mobile phone in a different place".

In fact, these phenomena have existed for a long time, not this National Day Golden Week. It's just different expressions. Whether it is accurate or not and whether it can be recognized by the industry is another matter.

In other words, this year's National Day is basically not a long trip, but just an outing, Zhou Bianyou, or simply leisure. If not according to the international technical definition, but from the concept definition, it obviously belongs to the concept of big leisure and micro-vacation. If you insist on talking about tourism, it's not surprising that you can talk about it yourself, not to mention that "virtual tourism and park tour" have all become tourism.

After the National Day holiday, the word "tourism smashed" came into public view. "Staring at the hotel in a daze", "playing mobile phone in the hotel" and "wandering around the small town on the 18 line" have become the true portrayal of most people's holidays. The "lying in a different place" and "playing mobile phone in a different place", which used to be sneered at by people, really became fragrant during this year's National Day holiday. It is completely different from the previous way of traveling: instead of joining in the fun, going to popular cities and online celebrities, people prefer to choose an unknown destination for vacation, stay in a hotel, eat takeout, and be quiet and relaxed. As a result, some unpopular cities have entered the public eye. Avoiding the crowded crowd, "wandering" has opened up another way of leisure. For this phenomenon, some critics think it reflects the change of young people's tourism "taste", and even explain that this is the change of tourism "track", which indicates the great change of tourism. In fact, some tourists have long punched in to small tourist cities that are not popular. On the one hand, it benefits from the continuous improvement of infrastructure in small cities. For example, many small cities have opened high-speed trains and even airports, and the hotel conditions are not inferior to popular tourist cities, with better cost performance. On the other hand, thanks to the development of the Internet, many people will share travel pictures and texts on social platforms, and some niche attractions with good cost performance can be paid attention to and "planted", and then there will be opportunities to attract some tourists to punch in offline. This year, the reporter went to Moganshan in Huzhou for an interview. In Yucun at the foot of Mogan Mountain, there are many cafes in a village. According to local people, many young people come to Moganshan for "bad travel" and do not choose to punch in at scenic spots. Instead, I stayed comfortably in a hotel with an accent at the foot of the mountain for two days, and then went to the village for coffee and chat when I was free.