Traditional Culture Encyclopedia - Tourist attractions - Ctrip’s business model and corporate culture
Ctrip’s business model and corporate culture
Ctrip is an online ticketing service company founded in 1999 and headquartered in Shanghai, China. Ctrip.com has more than 600,000 member hotels at home and abroad for booking and is China's leading hotel reservation service center. Next, please enjoy the business model of Ctrip that I collected and compiled for you.
Ctrip’s business model
In theory, all tourism-related businesses can be carried out
However, Ctrip mainly focuses on individual travelers (this is also its main Profit points)
Using the huge advantage of individual guest bookings to gradually develop other tourism businesses
Although the banner of the Internet is set up, there are still traditional phone and fax confirmations.
Travel websites with similar practices
www.junli.com Air ticket agents use their advantages in air tickets to enter other businesses
www.trip1314.com is also a travel agency and Websites of air ticket agents
Too many travel agencies, air ticket agencies, and reservation centers adopt online booking and offline operations for confirmation
However, with the establishment of online payment, mobile payment, and credit system , improve and promote in the future, it can be foreseen that everything will be based on the Internet
Ctrip's corporate culture
Business philosophy
Adhering to the "customer-centered" principle, The close and seamless cooperation mechanism between teams creates a "multi-win" partnership-style cooperation system with meticulous professionalism and true and honest cooperation concepts, so as to jointly create the greatest value.
Customer - customer (customer-centric)
Teamwork - team (close and seamless cooperation mechanism)
Respect - dedication (meticulous professionalism)
Integrity (a true and honest cooperation concept)
Partner (a partnership-style "multi-win" cooperation system)
Service concept
Convenient - Convenient (do not let customers do repetitive things)
Thorough - Thorough (do everything possible for customers)
Reliable - Reliable (do not let customers do the same thing) Customers are a little worried)
Intimate - cordial (let customers hear our smile)
Professional - professional (let customers feel that we are all experts)
Sincere - Sincerity (wholeheartedly considers customers)
Ctrip’s operating advantages
Scale management
Service scale and resource scale are the key to Ctrip’s One of the core advantages. Ctrip has the leading call center in Asia's travel industry, with nearly 4,000 seats. Ctrip has established long-term and stable cooperative relationships with more than 28,000 hotels in 134 countries and regions around the world. Its air ticket booking network covers most international and domestic routes, and its ticket delivery network covers 52 major domestic cities. Large-scale operations can not only provide members with more high-quality travel options, but also ensure the standardization of services, thereby ensuring service quality and reducing operating costs.
Technological leadership
Ctrip has always regarded technology as the source of corporate vitality and spared no effort in improving its research and development capabilities. Ctrip has established a complete set of modern service systems, including: customer management system, room management system, call queuing system, order processing system, E-Booking ticket reservation system, service quality monitoring system, etc. Relying on these advanced services and management systems, Ctrip provides members with more convenient and efficient services.
System specifications
Advanced management and control system is another core advantage of Ctrip. Ctrip divides the service process into multiple links, controls different links with detailed indicators, and establishes an evaluation system. At the same time, Ctrip has also successfully applied the manufacturing quality management method - Six Sigma system to the travel industry. At present, Ctrip's various service indicators are close to the international leading level, and service quality and customer satisfaction have also been greatly improved.
A member of the group operated by Ctrip.com
Luping.com
It is an integration of hotel reviews, destination exploration and community services from Ctrip.com. Luping.com is committed to helping you better share where to go, what to play and where to stay, and discover high-rated hotels, attractions and destinations.
Starway Hotels
Founded in 2008, it is a mid-range hotel alliance founded by Ctrip International. We are committed to selecting high-quality hotels in the mid-range hotel market and injecting modern management, customer service and brand concepts. Currently, it has nearly 100 hotels in more than 20 cities including Shanghai, Beijing, Hangzhou, Suzhou, Chengdu, Ningbo, Dalian, Qingdao, Tianjin, Changzhou, Guangzhou, Zhuhai, Shenzhen, Xiamen, Xi'an, Wuhan, Yantai, Jinan, and Jilin. .
China Ancient Towns Network
Founded in 2005, it is China’s most authoritative website that comprehensively introduces ancient town tourism, covering all aspects of food, accommodation, transportation, entertainment and travel routes in China’s ancient towns. In November 2010, the online hotel booking service was launched.
Taiwan Yiyou.com
Founded in 2000, it is headquartered in Taipei and has 500 employees. It provides a full range of online reservations and online payments through the Internet. With 2.2 million members, it is the leader in online travel in Taiwan.
ChinaSoft Haotai
Founded in 1995, it is China's best comprehensive solution provider for hotel software and services. After more than ten years of development, Chinasoft Haotai has become the number one national software brand in China's tourism hotel industry by virtue of its strong comprehensive strength such as its continuous innovation capabilities in technology and products, and its complete service support system.
Hong Kong Wing On Travel
Founded in 1964, it has more than 45 years of rich operating experience and employs more than 600 elites around the world. It is the leading travel agency in the Hong Kong tourism industry. The service network covers Hong Kong, Kowloon and the New Territories, and has overseas branches in Canada, the United Kingdom and other places. Its routes cover 50 countries around the world, and it serves more than 400,000 customers every year.
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