The reasons why the number of outbound tourists increased during the Spring Festival in my country in 2015

According to relevant data, the number of mainland Chinese outbound tourists during the Spring Festival in 2015 exceeded domestic tourists for the first time. Short-distance travel to Thailand, South Korea, and Japan became tourist hotspots, while long-distance travel to the United States and Australia were the most popular.

The number of outbound tourists exceeded that of domestic tourists for the first time, mainly due to good news such as the relaxation of visa conditions in many destination countries. As the economy in mainland China continues to grow, more and more Chinese citizens have deep pockets and hope to go abroad and see the wonderful world abroad.

Thailand still ranks first among outbound destinations, followed closely by Japan and South Korea, becoming the most popular Spring Festival travel destinations for Chinese tourists. Due to the long spring break, long-term routes in the United States, Australia, Middle East and Africa have also become popular, and some routes show that the remaining seats are already in single digits.

The tourism market is a hierarchical market, and people’s travel destinations must range from near to far, from low to high. Outbound travel, especially medium and long-distance outbound travel, is a relatively high-end part of tourism consumption. Only when a country's overall living standard reaches a certain level can this kind of outbound travel wave occur. Economic development is the most important reason for China’s outbound tourism wave.

Since the reform and opening up in 1978, the country has faced the world with a more open attitude. Especially after the new leadership came to power, they showed a more confident attitude to the outside world, which also greatly promoted the enthusiasm of domestic people to learn about foreign countries and go overseas to see for themselves.

China's high tariffs have largely inhibited the enthusiasm for consuming high-end goods, while a large number of residents traveling abroad have released this enthusiasm. When Chinese residents travel overseas, they carry large and small bags of goods back and forth, and they also frequently shop for goods in foreign stores and shopping venues. This is a substitute and supplement for China’s imported goods from destination countries, especially high-end goods.

In some developed countries, tourism is the leader and main body of the service industry, with a high proportion. The level of tourism directly marks the level of the service industry, and the prosperity of the tourism industry also marks the prosperity of the service industry. The number of Chinese outbound tourists is increasing, and they want more.