The Genie in the Palm —— Comment on Guangxun EZshot C3 Mini Camera

Editor's Note: Sony's U50 has achieved good results since its listing. Even the old U20 has become a hot commodity in the second-hand market. Miniature digital cameras have also become a hot spot in the market, and many domestic manufacturers have also launched similar products. We chose a representative new EZSHOT C3 digital camera for testing, so that we can know what a mini camera looks like.

IT 168 evaluation digital products are developing in the direction of light and small. Not only mobile phones, MD/MP3 players and cameras are miniature, but even cameras have been introduced, perhaps to catch up with the current sticker tide. Even in travel and daily activities, the subminiature camera is very suitable for entertainment and relaxation because it is easy to carry. So in today's increasingly complex and powerful digital cameras, simplified products can still draw a touch of bright color in the market.

-Market positioning: young and fashionable women

-Price level: low-end machine, 1000 yuan.

-Positioning user recommendation: 75 points.

-Performance-price ratio: 80 points

-Overall attraction: 90 points.

# $ [* 87561.jpg * # a * # 0 * # center *] $ # C3 poster

# $ [* 87578.jpg * # A * # 0 * # 0 * # Center *] $ # Simplified cover design, representing DC simplified version.

# $ [* 87579.jpg * # A * # 0 * # 0 * # Center *] $ # C3 features are highlighted on the back.

# $ [* 87580.jpg * # A * # 0 * # Center *] $ # Box has only one C3 host and no accessories. No

Advantages:

-4-in-1 1 functions: camera, video camera, computer camera, mobile storage.

-3 million pixel interpolation

-4x digital zoom

-1.5 inch LCD screen

-Built-in flash

-Simple user interface

-Small and exquisite, weighing only 85 grams, absolutely mini.

-Built-in 16 MB memory and MMC expansion card slot.

-Low price

-Easy to carry

-Quick start.

-Support 4 photo effects: normal, black and white, classic and negative.

Disadvantages:

-The performance and photos taken are not ideal.

-LCD can't fully simulate the shooting effect.

-The lens is small and the pixels are low.

# $ [* 87586.jpg * # A * # 0 * # 0 * # Center *] $ # bilingual manual, corresponding to the international market.

# $ [* 87592.jpg * # A * # 0 * # Center *] $ # comes with a camera cord, USB cable, battery and sheath.

# $ [* 87594.jpg * # A * # 0 * # 0 * # Center *] $ # Be sure to install this CD-ROM, which contains a lot of useful software.

# $ [* 87598.jpg * # A * # 0 * # Center *] $ # [* 87601.jpg * # A * # 0 * # Center *] $ # $ [* 87604.jpg *.

I. Background

Shang Qi Science and Technology was established in Taipei in July, 199 1. Began to set foot in the professional field of drawing software, and gradually expanded to the value-added marketing services of professional information software and hardware products in the fields of books, images, multimedia and network, and the business developed to China, Singapore, Malaysia and South Korea.

Now we provide diversified digital peripheral integration solutions for the original factory and customers. How can I put it? Let's take a look at what it represents. The localization companies are Adobe, Macromedia, discreet-3D (animation software), Quark (professional typesetting), Wacom (drawing digital board), Handspring(PDA), Avision (Rainbow Precision, digital office equipment) and Photo Discard. Of course, the glory of the past does not mean that we must have outstanding performance in new fields, but at least it is a reassuring guarantee.

Guangxun is a digital camera brand launched by Shang Qi, and its main market is consumer users. Among them, the ultra-simple C3 is targeted at young fashionistas. They don't want to learn complicated photography skills, but only take photos as a way of entertainment. Please see if C3 can meet your requirements. ...

Second, the appearance

The first thing that caught the eye of the package was the young man and woman. They hold "elves" to show the happiness brought by youth, show the scenes where people take photos happily, and ensure that C3 belongs to young people.

# $ [* 87609.jpg * # A * # 0 * # Center *] $ # The front looks metallic, and the label in the middle has explained the main advantages of C3, and the one on the left is an anti-skid device. That small eye is a lens with a built-in flash.

# $ [* 87610.jpg * # a * # 0 * # center *] $ # The LCD on the back occupies nearly half of the space, only the menu and up and down function keys, and the circle on the right is where the thumb is placed.

# $ [* 87611.jpg * # a * # 0 * # 0 * # center *] $ # Below is the standard jack for tripod, which supports tripod, monopod and tripod.

# $ [* 87612.jpg * # a * # 0 * # center *] $ # Mode adjustment on the left, close-up shot on the top, portrait and foreground below, and USB port on the right.

# $ [* 87613.jpg * # a * # 0 * # center *] $ # There are three function keys on the top of the camera, the first power supply from right to left, the second shutter and the third camera function key.

# $ [* 87614.jpg * # a * # 0 * # center *] $ # After opening the battery cover, you can also find the SM card interface.

The small, exquisite and fashionable appearance is Guangzai's first impression of it, and he is worthy of being an elf in the palm of his hand. The silver-blue metallic color has a modern appearance, and the whole fuselage is smaller than Yangchengtong, weighing only 85 grams. Hanging it on your chest is absolutely fine. But many MMs have already hung up a mobile phone, how to hang up the camera again?

It is equipped with a black sheath. With it, the EZshot C3 can be prevented from being scratched and the fuselage can be kept perfect. Unfortunately, the style of that bag is so outdated that it doesn't match C3 at all. In addition, the camera strap must be worn to make it safer for you to carry.

battery

Two AA batteries are used to support rechargeable Ni-MH batteries. Because C3 framing must use 1.5 inch TFT LCD, there is no power saving mode for framing. In this case, it can still shoot for 40 minutes, which proves that the power consumption of C3 is still quite low. Of course, C3 has other power-saving modes. If you don't operate for 60 seconds, the LCD will be automatically turned off, and after 3 minutes, the LCD will be turned off.

Third, the functional characteristics

Multifunctional is the biggest feature of C3. It has become a trend to change our concept of traditional DC and integrate digital products.

Two million pixels

CMOS lenses can use interpolation of up to 3 million pixels. However, due to the defects of internal imaging function, it is still very poor at the level of 2 million pixels, not to mention the interpolated 3 million pixel picture. F3.5 aperture lens also limits its shooting range, so people must be used to accommodate the scenery, not the camera.

30cm macro is no longer "micro". We still have to master the shooting mode of close-range and long-range so as not to take blurred photos. C3 has no red-eye prevention function, especially at night. If you don't take a good photo, you will become a "red-eyed person"!

For indoor scenes, C3 must be shot in a well-lit environment.

# $ [* 87616.jpg * # a * # 0 * # center *] $ # [* 87617.jpg * # a * # 0 * # center *] $ # The indoor environment with insufficient light will change color.

# $[* 876 18 . jpg * # A * # 0 * # Center *]$ # $[* 876 19 . jpg * # A * # 0 * # Center *]$ # $[* 87622]

# $ [* 87621.jpg * # a * # 0 * # center *] $ # Red-eye demon

Outdoor scene

# $ [* 87639.jpg * # A * # 0 * # Center *] $ # [* 87640.jpg * # A * # 0 * # Center *] $ # $ [* 8764 1.jpg *.

# $ [* 87645.jpg * # A * # 0 * # Center *] $ # [* 87647.jpg * # A * # 0 * # Center *] $ #, the texture of reflective objects is acceptable.

# $ [* 87649.jpg * # A * # 0 * # 0 * # Center *] $ #, it's difficult to focus on close-range buildings.

# $ [* 87650.jpg * # A * # 0 * # Center *] $ # It's easier to focus on distant buildings.

# $[* 8765 1 . jpg * # A * # 0 * # center *]$ # $[* 87652.jpg * # A * # 0 * # 0 * # center *]$ # $[* 87653.jpg *。

# $ [* 87654.jpg * # A * # 0 * # Center *] $ # [* 87655.jpg * # A * # 0 * # Center *] $ #, the edge of the portrait is blurred.

4x digital zoom

The lack of optical zoom may be the biggest disadvantage of C3. As we all know, no matter how excellent the algorithm is, the forcibly enlarged picture will be distorted. Quadruple digital zoom may help to observe the distant scenery, but the photos taken must be at the expense of image quality. If you want to get the best picture quality, you'd better not use zoom, or use photoshop to reduce the image after zooming to generate the image. Of course, if you can accept the quality of the sticker and are not prepared to output it at the normal photo level, having digital zoom becomes a great advantage.

# $ [* 87656.jpg * # A * # 0 * # 0 * # Center *] $ # No zoom.

# $ [* 87657.jpg * # A * # 0 * # 0 * # Center *] $ # 4x zoom

white balance

It is good to have a white balance, not to mention four kinds, including the most commonly used sunny (bright), cloudy (dark), fluorescent (high color temperature) and tungsten lamp (low color temperature). In the actual shooting process, I found that these white balances are not very helpful for practice. If you want to get a better picture, you must always readjust it with software.

Camera shooting

It is an exaggeration to say that DV digital cameras are far from that level. But its dynamic shooting ability is outstanding among peers, and it is also better than mobile phone cameras. 320X240 resolution, 20 frames of dynamic pictures, the picture dynamic is not bad, the biggest advantage is not limited to video recording, only limited by the capacity of the memory card. It is also interesting to make a special video by outputting standard and black-and-white effects. Note that you can't zoom when shooting, which is also the biggest difference from DV.

computer camera

The picture of 320*240 is terrible, at least it can be set to 640*480, and it needs to be adjusted manually. It is best to adjust only the brightness. Too much contrast will turn into black and white, too much saturation will turn into red, too much sharpness will turn into sawtooth, and hue is the color preference option.

If you want to use the video recording function, you'd better prepare a large hard disk. I recorded a 640*480 movie at 7fps, and it took up 137MB in just 22 seconds. If I record at 22fps, 16 seconds will take up 203MB. It's really troublesome to have no automatic compression.

# $[* 87670 . jpg * # a * # 0 * # 0 * # center *]$ # $[* 8767 1 . jpg * # a * # 0 * # 0 * # center *]$ # $[* 87672 . jpg * # a * # 0 * # 0 * # center *]$ # # $[* 87673 . jpg * # a * # 0 * # 0 * # center *]$ # # $[* 87674 . jpg

Storage; stock

Built-in flash memory has almost become the standard configuration of simple DC. Recently, even ordinary DC has the trend of built-in flash memory. C3 has built-in 16 MB memory, which is not enough for taking ultra-high resolution photos, but it can also take 40 photos at normal resolution.

C3 is equipped with SD/MMC storage socket with a maximum of 5 12MB, which is convenient for users to use and expand. SD and MMC are small and power-saving memories, but they are relatively expensive, which increases the subsequent use cost of the camera.

Mobile storage and reader.

In order to make full use of the built-in flash memory, C3 can also be used as a USB flash drive product, saving money on buying flash drives. Due to the support of SD/MMC flash card, the capacity of flash disk can be expanded as a card reader. It's a pity that C3 doesn't have MP3 function, otherwise you don't even have to buy a walkman.

# $[* 87677 . jpg * # a * # 0 * # 0 * # center *]$ #

Simple operation

Simple function buttons can be easily used with one finger. The operation of the whole machine adopts a graphical user-friendly interface, which makes me unaccustomed to functional DC for a long time and I don't know how to start for a while. It seems too simple and too troublesome. Fortunately, C3 fully considers the convenience of mass consumers' operation and use, and it doesn't take long to learn, so that children can shoot quickly is one of the advantages of this DC.

There is a setting of flashing frequency in the setting item, which can be selected from 50Hz/60Hz. If there is too much noise in the picture, especially if the surrounding lights can't be synchronized with the camera picture, you can try to change the frequency value.

# $ [* 87687.jpg * # A * # 0 * # Center *] $ # Eight-grid menu, very intuitive.

# $ [* 87689.jpg * # A * # 0 * # 0 * # Center *] $ # Look at the screen through the LCD, 1 zoom.

# $ [* 87690.jpg * # A * # 0 * # Center *] $ # [* 87691.jpg * # A * # 0 * # Center *] $ # $ [* 87692.jpg *.

# $ [* 87693.jpg * # A * # 0 * # Center *] $ # Timed selfie is an uncommon function that can be used in the camera menu.

# $ [* 87694.jpg * # A * # 0 * # 0 * # Center *] $ # Exposure compensation is a commonly used function, but it is quite inconvenient to use in the menu.

# $ [* 87695.jpg * # A * # 0 * # 0 * # Center *] $ # The white balance graphic menu is clear at a glance.

# $ [* 87696.jpg * # A * # 0 * # 0 * # Center *] $ # Four effects can be seen immediately.

# $ [* 87697.jpg * # a * # 0 * # 0 * # center *] $ # There are other options in the advanced settings.

# $ [* 87698.jpg * # A * # 0 * # Center *] $ # 16m flash memory is coming to an end.

# $ [* 87699.jpg * # a * # 0 * # 0 * # center *] $ # There are three deletion forms: single sheet, complete and formatted.

High speed boots

The boot time is fast, so that users can capture satisfactory photos at any time. Because the camera is easy to use, people require it to be used immediately. If you drive for too long, people will be impatient and miss the wonderful moments and moving scenes in life, which is a waste.

Four photo effects

Normal, black-and-white, classical and negative special effects were only available in professional DC before, but recently even mobile phones have added these special effects, and simple DC is of course indispensable. The significance of them is that they don't need post-production, which brings a variety of photo output effects to users and facilitates those users who don't need or don't want to process digital photos.

# $ [* 87701.jpg * # a * # 0 * # center *] $ # is normal, and the picture is not good. Fortunately, at the highest resolution, it can be compressed to a smaller size, making the image clearer again.

# $ [* 87702.jpg * # A * # 0 * # 0 * # Center *] $ # Black and white

# $ [* 87703.jpg * # A * # 0 * # 0 * # Center *] $ # Classical only adds softness, which is almost the same as ordinary.

# $ [* 87705.jpg * # A * # 0 * # 0 * # Center *] $ # negative, the picture is exquisite.

tripod

Do you want a DC tripod without manual function? The main reason is that DC itself does not have the function of super image stabilizer. When recording, 10 second selfie or video conference, you should use a tripod instead of trusting your own hands too much.

software

Although copying photos from the camera is just a simple Ctrl+x cut and Ctrl+p paste, Shang Qi obviously makes this process more humanized and replaces it with a graphical interface software. When downloading photos, you will also be prompted with "resolution enhancement mode", that is, photos with 2 million pixels will be upgraded to 3 million, photos with 1 10,000 will be upgraded to 2 million, and so on.

# $[* 87707 . jpg * # a * # 0 * # 0 * # center *]$ # $[* 87708 . jpg * # a * # 0 * # 0 * # center *]$ #

Fourth, summary.

C3 is a multifunctional, high-pixel, slim and fashionable DC. Although the photo quality is not as good as that of ordinary DC, it is compact and easy to use for its positioning users. We can't look at a simple camera professionally. When you laugh at simple DC as "garbage", have you ever thought that professional DC is also a complex "garbage" in the eyes of fashion users? In a word, C3 is very suitable for the consumption level of students and young people. It is a very cost-effective mini DC. You don't need to think too much. Let's enjoy the fun brought by the elves in our hands.

Verb (abbreviation of verb) product specification

-photosensitive element: 2 megapixel CMOS

-Still picture resolution: super high pixel: 2028 x1536 (3 million pixels); Standard pixel:1600x1200 (6 * 4); Ordinary pixel: 1280 X 960(5*3)

-Dynamic image resolution: 320x240, 20 frames

-Computer camera: 640x480, 10 frame; 320x240 frame

-LCD screen: 1.5 inch color LCD screen, (68,000 pixels)

-Focal length: fixed, level 2

-Flash: Yes (Auto/Off)

-aperture: F3.5

-Macro focusing range: 30 ~ 60 cm

-Standard:150m ~ infinity

-Digital zoom: 4x

-exposure control: 2 modes (auto/backlight)

-White balance: 5 modes (shutter speed:110-11000 seconds), (auto/daylight/cloudy/fluorescent lamp/tungsten lamp).

-Still image effect Still image: 4 modes (normal/black and white/classic/negative)

-Movie: 2 modes (standard/black and white)

-Microphone: Yes

-Self-timer: 10 second delay

-Automatic shutdown: LCD screen is closed 1 min; Turn off the camera for 3 minutes.

-Built-in memory: 16 MB flash memory.

-memory: SD card /MMC card.

-interface: USB 1. 1 (compatible with 2.0)

File format: static JPEG format, dynamic AVI format.

-power supply: 3.4 inches x 1.6 inches x 1.2 inches (88 x 40x32mm)

-Weight: 83g (excluding battery)