Have you ever read an article that made you cry? I really want to cry.

My advice: If you want to learn something, first learn to be patient

Reading preparation: eye drops + glasses + patience + a calm heart

It has been five years since I came to Shanghai. My career has made rapid progress, and my life has gone through periods of bitterness. However, looking back now, in the past five years, these troubles have finally become an opportunity for me to move forward, allowing me to have a fairly acceptable living situation at present - a net worth of 7 million, which may be insignificant to some brothers, but I think Most of my friends may not have reached this state yet - I don't mean to show off at all. I know that many of my friends will be successful and much better than me - so they are interested in my experience, and I decided to settle down. , write some words carefully, I hope you won’t disappoint your friends.

Today I have a clearer idea in my mind, that is: love, and only love, is the best and most suitable motivation for a man to succeed. And it is definitely not my own vanity or so-called ambition. As a man, the first thing you need to do is find your true love. It will stimulate your ability like an atomic bomb, giving you an explosion of endless power, and God will also be moved by you. This state is what everyone dreams of.

Friends, maybe you don’t agree with me. Let’s not argue. Let’s take a look at my experience and see if it makes sense.

1. Shanghai

In mid-1999, I resigned from the job I had just been assigned to a state agency and came to Shanghai from Xinjiang. At that time, I was very ambitious, thinking that with my own strength and hard work, I would be able to gain a foothold in this metropolis and create a sky of my own.

I was born in Xinjiang in 1976. Xinjiang’s sunshine and plateau climate have made me as tall and tall as a poplar. Although I can’t say that I am extraordinary handsome, most people don’t dislike me. I have excelled in my studies since I was a child, and I was admitted to one of the top five key universities in the country. I was assigned in 1998. My father was afraid that it would be difficult to find a job, so he insisted that I go back to work as a civil servant in a leisurely and stable government agency. I felt that I could also experience how to deal with others, so I returned to the Xinjiang Autonomous Region Government. After working for a few months, I became very familiar with my colleagues in the department, and my skills in drinking, bragging, and looking at looks improved rapidly. However, I felt that work was really a waste of my youth and a waste of my life, so I decided to resign and go to Shanghai to work hard. Haha, now my classmates are doing very well in Xinjiang. This is a different personality.

My major is economics and management. I was ignorant at the time and had a high self-esteem. When I arrived in Shanghai, I became stupid: companies don’t want people like this at all. What they want is people with certain skills and the ability to do things. People like me who have never done actual work are not provided with training opportunities at all. My classmates and friends all found jobs one by one, but I couldn’t find a lowly job. Seeing that the money I brought in was slowly going to bottom out, I felt more and more anxious - is there really no room for me to use here? ?

Three months later, I finally found a job that satisfied me temporarily, but it was far from my major. I have a wide range of interests and am full of energy. I dabbled in many fields in college and have many ideas. My writing skills are pretty good. There happened to be an advertising company recruiting copywriters, and I thought I could do it. But when I tried, the company interviewer said that although I had never done anything before, my ideas and skills were pretty good, and the school I graduated from had a good reputation, so they kept me -- -Now I am still very grateful to that senior, and the subsequent work also proved his vision. The monthly salary is 3,500. Fortunately, my life problems have been temporarily solved.

Soon my life entered a working state, and I felt very happy. Two months later, something happened that caught me off guard. I didn’t expect that my life would change so much from then on. I made a joke when I met a foreigner for the first time

2. Encounter

After I went to work, I was extremely enthusiastic about my work and worked very hard. After a month or two, I had already done 3 Cases , customers, bosses and superiors are all quite satisfied. At that time, I had just come out of the agency and wanted to do a good job. Secondly, I wanted to repay the company for its kindness in recognizing and employing people. When doing things, I did not hesitate to work hard, but I was also humble and willing to learn. In addition, because I had gone through the experience of the agency, I was on my way. I am also generous, and I often treat my colleagues to drinks and meals, and they are also willing to help me, so I quickly became the backbone of the department. To this day, I still advise young friends that they should devote themselves wholeheartedly to work. From a financial perspective, this investment will not cause any loss for anyone. Haha, but the deposit was 0 during that period.

One day I went to work. It was raining lightly that morning. I had to take a taxi from where I lived to the company. There were so many people asking for a taxi that it was impossible to get a taxi. Just when it was my turn to get on the bus, a girl rushed over from the side of the road. Her hair was already wet and she opened the back door and was about to get on the bus. I turned around and was about to ask her to get out of the car to see how wet she was. Besides, I said I really couldn't let a girl out. She seemed to have no choice but to look at me with a red face. I just smiled at her and backed out.

The next morning, we met again at the same place. It was a sunny day and everyone was waiting for the bus. As soon as she saw me, she took the initiative to give me an apologetic smile. I pointed at the approaching bus and said with a smile: "You won't take this bus away too, will you?" ", she laughed and said, "I'll give it to you today!"

That’s it, we got to know each other.

3. Passionately in love

Her name is Yun and she is from Hunan. She not only has the beauty and gentleness of a Hunan girl, but also the fierceness and understanding of a Hunan girl. She also just arrived in Shanghai and works in a trading company.

We quickly met, got to know each other, and then fell in love. Maybe the passionate love is before knowing each other. I still don't understand why I suddenly fell in love so much. Maybe it was because I had just arrived in a strange place and had just escaped the threat of survival. Maybe it was because I was used to laughing and joking after work. Suddenly a good girl appeared and she had real feelings and I gave up.

Because we live close together, we spend time together every day after get off work. Yun said that when I hugged her for the first time, she couldn't leave me. She said that my body odor made her extremely obsessed with me. When I was passionately in love, I felt that my energy was endless. I stayed with my Yun until 11 or 12 at night every day. When inspiration came, I would go to the company to work overtime. During that time, my work efficiency was also very high. Friends say my eyes are sparkling. One day without us is like three autumns apart. Looking into her eyes I would forget about my hunger. Many times when I returned to my apartment with my heart pounding, I suddenly found myself unbearably hungry, haha.

Once I went to Chongming to follow a project. Because I was late and the ferry service was stopped, I couldn’t come back, so I called her to tell her that I couldn’t come back. We actually talked on the phone more than 50 times in one night, either her calling or me calling. When I got off the boat early the next morning, I actually found my Yun on the pier---it takes an hour to get there by taxi. She shed tears and said that she had not slept all night and had come to wait for me early in the morning. We hugged each other and cried, extremely happy.

Soon we both considered each other to be the other half of our future families. At the end of the year, Yun asked me to go to her home to meet her family. I was nervous but happy and started preparing for the meeting ceremony. Haha, we were all so dizzy at that time that we had no idea of ??saving money. Fortunately, my salary has been increased to 5,500, and she also has 2,500, so we still have enough to spend.

Not long after, however, a piece of news sent me into eighteen levels of hell. Is Zhejiang’s foreign trade salesperson the most difficult in the country? !

4. Betrothal gifts

It’s the end of the year, and I’m almost ready for gifts. I spent about 4,000 per day. Over the past six months, I have become a leader in the company, and my boss is quite optimistic about me. Because I have always been a northwest person, generous but wise, and I never care about overtime or subsidies at work. At the end of the year, my boss made a lot more money. I already had 10,000 yuan on hand after buying gifts. I felt rich, so I didn’t think about money at all.

At this time, a cousin of hers came from her hometown and said she came to take a look. I think it was probably mainly because her family asked her to come and see my son-in-law who had not come to visit. She told me a long time ago that her mother, the boss of her family, decides everything. We didn't dare to neglect and took her cousin to have a good time in Shanghai. In the end, I felt that her cousin was quite satisfied with me, and I felt relieved.

A few days before leaving, Yun suddenly told me that this visit might be more formal and the language was a bit evasive. I was a little confused and thought maybe her mother had already passed the preliminary inspection. One day, when the three of us were together, her cousin said to her in a joking manner, "Sister, you have such a good condition, you must ask for less betrothal gift!" My aunt said that the daughter of Lao Li's family on Qian Street wants 80,000 yuan from her husband. We must not pay less than 150,000 yuan. He looked at me as he spoke.

Oh my god, I felt like I was shocked and stunned. To be honest, I grew up in Xinjiang, and the culture is very liberal. The amount of money given by the man after marriage is usually only 40,000 to 50,000 yuan, and it is also stated that it is for the children. I had only come across the concept of betrothal gifts when reading novels, and I never thought that one day it would happen to me. When her family members say this now, they definitely mean it, and the way they speak is so skillful. what do I do? Let her marry and change her mind? Save it! Why? I know the foundation of my family well, and I must never reach out to my family. What to do? I still smiled and looked at Yun and her cousin. Yun was a little nervous, and I couldn't bear it anymore. "Haha! It seems that I have to show my sincerity.", I answered noncommittally with a smile.

What should I do? After returning home, I thought about this issue over and over again.

5. Promise

It was a painful three days, and I barely slept. Yun also noticed it, and she was careful not to mess with me. I was very angry: How could marrying a daughter be like selling her? Sometimes I want to just blow it off, but when I think about us being separated, my heart feels like a knife, and tears come down involuntarily. My family has always been poor, and my younger brother is still in college, so it is impossible for me to reach out to the family; my own salary? God, I feel like I don’t have enough money now. I only have 10,000 yuan on hand. I have to prepare for bleeding this time. Besides, I am saving money and preparing for our marriage and buying a house. 150,000 yuan was given to her family, and we What to do in the future? . . .

What I’ve learned about myself over the years is that I like to make surprising moves. After thinking about it for three days, I came up with a solution and my mind was set. Yun sometimes looks at me and is at a loss - she knows my temper, family background and financial situation, but she also knows that she can't change her mother's mind, and the most important thing is that she also has the idea that the bride price should be given. . I told her, don't worry, I have a solution.

Soon, we arrived at her house, met, handed over gifts, and chatted. . .

Her mother was kind and shrewd, her father steady and loving. Two days passed quickly, and it was time for us to leave, and what was supposed to come was about to come. At the last supper, her mother spoke: "Little D, you have been with us for 2 days, and we are quite satisfied with you. You are a good child. If there are no accidents, I hope you can be happy this year (New Year) ) The marriage is set. When will the etiquette be settled? Please discuss it with your family, okay? By the way, you may not know the customs here, and you don’t know what Ayun Xiaoyue will do. Did you tell me?"

I immediately picked up the topic and said with a smile, "Thank you, aunt, uncle, Xiaoyue for telling me." At this time, I saw Ayun's nervous face change. Yeah, I was scared to death when I looked at him. Yeah, don’t mess up that last paragraph. I smiled to reassure her.

"Auntie, uncle, I understand how you feel. It is not easy to raise a daughter. Besides, there is only one daughter. I think if Bibi invests 150,000, it is not too much, and it is not even enough. Our family has this money. I should give it."

"I think Ayun has also told the two old people about my family situation. That's what I think, but it may not be appropriate. You two should listen first.

“150,000 should be given. But I feel that since I am working, I am self-reliant, and I am marrying Ayun, and you also think I am suitable, then this 150,000 should be given by me, not by my family. 5 foreign trade tips from top salesmen!

"The person you and Ayun are looking for should not only have a family of 150,000, but also have the ability to bring happiness to Ayun's future life. I think I have this ability. . Not only do I have to have 150,000, but I should also prove to you that I have the ability to give Ayun happiness.

"I only have one request, which is to give me a short period of time, just two years." We are still young (Ayun is 2 years younger than me), so it doesn’t matter if we get married later. In two years, I will spend 150,000 and prove to you that Ayun and I are capable of living happily. ”

Actually, my words that night were far more wonderful than my words. Because I had love in my heart, I moved everyone in her family, and Ayun’s face was also flushed. When we left, His family was happy, maybe only on the surface, but at least he acquiesced to my request. Of course, from then on, I felt like a huge mountain was weighing on my heart, and my life changed.

6. Beginning

After returning to Shanghai, my mood was not depressed. Instead, I felt as calm and excited as when the war came. I secretly made up my mind to protect my lover and my future. To live a happy life, I have to work several times harder than others to fulfill my promise. I want to do this with all my heart, and I believe that I will succeed.

Yun was worried, and she told me otherwise. We moved together to save some money, and she and I saved money together. I rejected her. Although we have been physically intimate for a long time, I didn't want her family to know that it would be bad for her. I don’t want her to save money together, after all, I said, this is my business. I know that a girl’s monthly expenses for life, clothes, cosmetics, etc. are about 2,000 yuan. I said, Yun, I may not be able to buy you a lot of clothes and cosmetics during this time, she nodded solemnly. I don’t know if I will regret this decision in the future.

My initial thoughts are this. : Because I have only worked for 7 months, and my salary has already increased to 5,500. If I follow this rate, my salary should be at least 8,000 in half a year, and at the worst it should be around 10,000 in a year. I can work and develop into management. In this way, I can save 70% of my salary every month. After two years, plus the year-end bonus, it will be almost enough. Moreover, even if I "pay" all 150,000 at that time, I will be able to do it. The annual income can make us live a well-off life.

Looking back on my thoughts at that time, there are only two words in my mind: naive. The development of the situation has indeed confirmed that sentence: plans are always useless in the face of reality.

7. Failure

Soon, reality gave me a heavy blow. By chance, I chatted with the big boss, and he told me that planning and creative talents can do it. Earn an upper-middle-level salary quickly, but it is almost impossible to reach 5 figures with only 2 years of work experience because the domestic business conditions are not yet mature and the ability of customers is limited. , it is enough to achieve 80% satisfaction in planning and creativity. Moreover, the company is willing to give high salaries to business personnel and managers. A person with only 2 years of work experience basically does not have the network resources and operational capabilities it requires. and management ability.

I understood what the boss meant. I started looking for other companies in the market, but the reality quickly disappointed me. It was simply impossible to earn a monthly salary of more than 10,000 yuan in one year. Yes. There are good companies, but they all say there is hope within 2 to 3 years, if they do well, God, I don’t have enough time! At the same time, the company found out that I was looking for a job outside, and the bosses were very unhappy because, to be fair, the company felt that I had been treated badly. To be honest, this path has a high probability of success, but there is not enough time!

What to do?

I decided to resign.

I started doing foreign trade at the age of thirty-two...

8. Hardship

Now that it has been proven that this road is impassable, it would be a waste of time to stay. I don't have much time. And I think that if I resign, I will have a lot of time, be able to get in touch with more and deeper society, and there will be correspondingly more opportunities. Ayun disagreed, saying it was too unstable. I couldn't convince her, and she couldn't convince me. I did it anyway, knowing that I had no choice but to burn the boat.

I had a deep talk with my boss before leaving and asked him to forgive me. I also told him part of my situation. We had a good conversation. The boss was very sorry and asked me to come back to work in the future. I was reluctant to leave, but I had no way out.

I started the experience of roaming around Shanghai, riding a broken bicycle around Shanghai, looking for limited acquaintances and asking if they had any projects to do. I have more than 12,000 yuan around me, and I think it can last for half a year. I think if there are planning projects to do in the past six months, I will work harder and do everything myself, and I should be able to earn 20,000 to 30,000. Doing a few more projects will be better than working part-time. Haha, if any of my friends have the same thoughts as I did at that time, I would definitely advise you not to do it today! Afterwards, I thought, I was too confident and too anxious. I really should have looked for opportunities while working, and then started when the time was right. Otherwise, 99% of the time I went into the sea, I would drown. I went through wind and rain like this, running for 2 months without getting a single order. In addition, I lost my bag once and lost more than 1,000 yuan and my mobile phone. I spent 3,500 yuan on accommodation, meals, and transportation, and I only had more than 7,000 yuan left. But there is no sign of a turnaround.

9. Opportunity

At this moment, an unbelievable and very good opportunity appeared. One of my former clients came to me and told me that one of his friends was the mayor of a town in Jiading, Shanghai. Their town was going to hold a "Water Town Love" event in three months, mainly to attract people from Hong Kong and Taiwan. Investment of funds by foreigners. They asked me to draft a plan for a large-scale event, and the price was 40,000 yuan. This customer said that he had cooperated with me in our company before and felt that I had this ability. If he hired the company to do planning, the price would usually be more than 80,000 yuan. We have more space for cooperation, and if the planning book is done well, we still have opportunities in event organization and production. I was very happy and understood that he wanted to make some money for himself, so I immediately gave him 2,000 yuan in benefits. I don’t know if this habit has affected me. Until now, I believe that when an opportunity comes, I must invest, rather than what most people think.

I worked tirelessly for more than 20 days, until 2 o'clock every night, and revised the manuscript 4 times. Then I spent more than 400 yuan to make 3 sample books. When I handed it over to my friend, he was very complimentary and kept saying that it was very well done. It seems that the subsequent production will be fine. I will wait to get the money within a week. I also sighed in my heart that my investment was not in vain, so I quickly told Yun the good news, and she was also very happy. After all, this is my first income! And the amount is quite a lot.

10. Being cheated

I never expected that this seemingly good opportunity would actually turn out to be a scammer. After this client got my plan, he disappeared from the world! After I waited patiently for a week, this guy stopped contacting me. I called, but my phone was switched off, so I went to his old company to find him. The people at the company said that he had stopped working long ago and was now cooperating with someone to start a company. I went to the town in Jiading to find his friend, the mayor, whom we had met together before. The mayor said that this project had been signed for a long time. He and my client were not friends, but the contracting company said that the planning book was outsourced. He, he found me again and said I was his assistant. Now the planning document has been approved and the money has been paid. I immediately found the company again, and the company said that my client was not from their company, but that he asked the company to outsource the planning book part to him, and the company had just settled the payment with him. After learning about my situation, they expressed sympathy, but there was nothing they could do: now they couldn't find anyone and the money had been settled.

This blow was fatal to me at that time and made my situation worse. I have spent a lot of energy not to mention that I have already spent most of the remaining 7,000 yuan, leaving only more than 3,000 yuan. What's even more frightening is that my time took more than a month.

This is a later story: I haven’t seen that customer again in the past few years. Later, I heard that he was having a bad life, and many people were looking for him. He let his partners cheat him again, and basically never heard of anything he had done in this industry again.

11, discouraged

Extremely frustrated, I told Yun the situation. When I told her, I clearly heard the sound of a beautiful bubble breaking in her heart. She didn't say anything, but I knew she was disappointed. We hugged each other speechlessly, and I could only get a hint of warmth and comfort from her. She said, don't worry, it doesn't matter, we will start from scratch. But, my love, you know, this blow even made me look back at myself and doubt myself: Am I suitable for a northerner like me to work hard in Shanghai?

Although I am extremely disappointed and disappointed, I cannot let my girl be disappointed in me. The next day I steeled myself and told Ayun that I wanted to start over.

I thought about it all night, because I had no money and could no longer rent the original house. I had to find a private house to live in. I could save about 7 to 800 yuan a month. But this way, we can't be as close as Yun Xiang was before. I said I couldn't stop, time was running out. Yun cried and hugged me and said, I must visit her more often, she will miss me very much, and I must come to see her if I have financial difficulties. I smiled and said, if you have financial difficulties, you should come to me.

Friends, even though so much time has passed, I still shed tears when I recalled this today. At that time, I was at my lowest point, and survival was also a problem, but I still want to recall what happened at that time. How could I possibly have thought that Old Man Destiny would make such a big change for her and me in the future? 4 Speaking Skills for Salespersons

12, First Awakening

The house I moved to was a private house, a house built by farmers themselves. The house was hot in summer and cold in winter, and only 10 bungalows in size. I am very satisfied. The monthly rent here is only 200 yuan, which means I have saved 800 yuan compared to before.

After moving here, I didn’t know what to do for a long time. I think this is a common problem among people who have experienced somersaults. I believe friends who have had similar experiences will feel the same way. But if I don’t do anything, I feel extremely anxious. This contradictory feeling really makes me feel uncomfortable every day.

A month has passed in the blink of an eye. This month I have basically been eating steamed buns or pickles, and my stomach is really short of oil and water. I decided to buy some cooked meat to satisfy my craving. There are several newly renovated residential areas around my private house. Because it is far away from the city, basically some relocated households in the city moved here. People who really buy the houses here have little money, but people like this There are many in Shanghai, and the popularity outside the community is quite good. This place is not like high-priced housing, which has been open for a long time and has not seen many people. There is a street between the communities. There are many people, but most of them are old people and children wandering around. The business of the delicatessen shop didn't seem to be very good, so I ordered some meat and bought a bottle of beer, and sat down to eat on a simple table in the shop next to it.

Many years later, when I look back on that moment, I still think it was an opportunity God gave me in a desperate situation. At that moment, someone suddenly spoke to the deli owner, saying, boss, your business is not going well! Yes, the boss said, I will be busy with farming next week and will go home, so I won’t do it anymore. The man said, what about your store? The boss said, just switch. I haven’t made much money in the past six months, so I might as well do something else. Suddenly I had a feeling of awakening. I was looking for money everywhere, but I was so ambitious that I ignored the opportunities around me. Didn't I see it all the time? I immediately stood up, asked the boss to give me some more beef, and then casually asked him about the transfer of the store.

In just ten minutes, I understood: this store is only about 10 square meters, and the monthly rent is 1,200. He paid two extra months of rent. He doesn't ask for a high transfer fee, just make sure it doesn't make a loss, and it costs 20,000 yuan for some simple facilities. I said I wanted to take over, but the price was too high, so he lowered it to 18,000. I said I wanted 15,000 today. He went back and discussed the following with his wife and agreed. I immediately went back to the room and paid him the remaining 3,000 yuan as a deposit, and then signed a transfer letter that night. Of course, he agreed that I would pay the balance within 7 days.

13. Hard work

I found the boss of my previous company and asked him to lend me money. I also brought the planning document I made and said that I gave it to the company. My boss also heard about my situation. He understood my situation in detail and lent me 15,000 yuan without saying a word. I smiled and said, "Boss, can I deposit my ID card with you?" The boss also smiled and said, "Do you want my ID card and I'll deposit the 15,000 yuan with you?" In fact, I still don't know. I have always admired my boss. His career is now doing very well, and his net worth is more than 30 million.

Can it greatly improve my store business? First of all, I recalled the chicken porridge shop in the past and felt that Shanghainese people love to eat chicken, especially white chicken and roast duck, so I decided to change the varieties of business appropriately; in addition, the most important thing in the catering industry is hygiene (health licenses are issued once a year, and already ), I decided to thoroughly clean the store for a day, re-post the opening sign on the store, and bought a second-hand disinfection cabinet, specially placed on the countertop so that customers can see the process of disinfection facilities; then, I found a master from Shanghai to come Instructed the production process (retired and rehired, very cheap), and found two hard-working Sichuan girls to help, and promised to give them a 5% commission on their performance, but if it doesn’t work, I will replace them; there are probably more than 20 measures, etc. I filled 2 pages of paper at that time, and it has been nearly 10 days since I finished it. Finally, I bought some firecrackers and set them off, and the popularity was immediately attracted to me. Haha, I was busy until 11 o'clock at night, and the turnover was more than 500!

14, Dawn

Friends who have done business know that whether business is good on the day of opening does not mean that business will continue to be good in the future. Because customers are curious at first and give it a try. Once there is nothing particularly attractive, they will immediately forget about you. And it will be much harder for you to attract their attention again.

I understood this, so from the next day I kept chatting with people in front of the store, asking them how it tasted, and then I couldn’t help but offer them some cooked food.

Shanghainese people are very clear about this. They will never take things from others for free. Most of them will pay some money. Of course, they will not give things to others for free. Of course, I understand that the key to business is that my products must suit the customer's taste. Slowly my shop became popular. I also asked people to post advertisements for our store in several communities, and also asked people to deliberately carry our roast ducks around in crowded places in several communities, making noise between each other, and cleverly attracting people's attention. Through many such methods, my store's daily turnover can reach about 800 yuan a month later, and it is still rising. Haha, all my previous planning skills have been used on this.

I am so busy from dawn to dusk, I work about 14 or 5 hours a day, completely focusing on the store. After the first month of business, I took inventory and found that I made 9,000 yuan in one operation; in the second month, I made 12,000 yuan. After paying off the debt I owed, I had no money again. But I feel that the long-lost dawn in my life has come. To be honest, this feeling is really wonderful. A salesman's foreign trade mood one day

15, dreaming

I ran my own shop like this, and another 3 to 4 months passed. During this period, I was so busy that I only slept 5 or 6 hours a day, and would fall into a coma as soon as I lay down. Ayun and I talked on the phone several times, and she was also busy because she was promoted to a senior salesperson. We met several times, and she asked me to take a good rest. I smiled and said, let’s talk about marrying you back. She said you made money with that facade? I smiled and decided to give her a surprise in a few months.

Four months later, I have saved 50,000 yuan, but it is almost the end of the year. Calculating, I only have a little more than 13 months left. If I continue to develop according to the current model, the possibility of completing my goal of 150,000 is stable. As long as I maintain the current status every month, I should use 180,000 to 200,000 in a year. I have enough money to hold a decent wedding, but buying a house is something I don’t have to think about for the time being. Haha, seeing this, I don’t know how many friends are laughing at me - the poster’s childish disease has occurred again! Yes, if there was no incident of rent collection by the landlord, I think I would continue to have such a dream.

After the landlord came to collect the rent for a few months, it was the end of the year. One day the landlord suddenly showed up and said he wanted to sign a rental contract for next year, but the price was twice as high. I was so angry that I almost fell out. This was obviously because I was jealous because my business was doing well! But I know that when people are under the roof, they have to lower their heads. Besides, I can't have any problems now. I talked it over with him and gave him some cooked food, but the landlord still gave me an extra 1,000 yuan.

This incident made me realize that the crisis has emerged. After the business is done well, firstly, the landlord's rent will increase, and it is impossible to decrease the price, and various expenses will also increase; secondly, competitors will appear soon, and when they appear, they will be the same size as my shop. It will inevitably divert customers. So this state of making money will not last long. If I don't take action, I can imagine the final result: the store will be able to make a living in a few months. So what should I do? I stayed up all night, thinking hard about countermeasures.

Early the next morning, I made up my mind and decided to make a desperate move and take a big risk!

16, Adventure

My plan is this: the first step is to open a few more delis like this in nearby communities. The location only needs to be similar to the location of my current store, but not too close. Then use the same decoration, the same name, and the same planning methods to establish a brand image in the minds of the residents of the community. In this way, the purchase price will be much cheaper, and also It can force latecomers to increase investment. The sooner this plan is implemented, the better. The second step is that I feel that the price of this shop is not high now. If I pay more than 2,000 yuan in rent, I might as well buy it. Friends in Shanghai all know that at the end of 2000, the price of a house in the suburbs of Shanghai was only more than 2,000 yuan, and the price of shops was only more than 3,000 yuan. This step must be implemented steadily, one step at a time. But this way I have to invest all the 50,000 yuan I have now. If it fails, my investment of time and money may completely make it impossible to achieve my goal. But I also thought, if I don’t do it, I will place my hope on others not to steal the business. If I do it, I will place my hope on myself. In comparison, I am willing to place my hope on myself.

But my previous plan to give my Yun a surprise can only be postponed. I said to myself, for her, use all your energy! It was an extremely difficult month. Not only do I have to take care of the business of the No. 1 store, I also have to select locations, select people, purchase facilities, store layout, etc. for the No. 2 and No. 3 stores. Later, I increased the commission ratio of a No. 1 store clerk, made him the store manager, and told him that if the store's sales dropped by more than 5% in one month, he would be replaced as the store manager immediately. In this way, I devote myself wholeheartedly to the opening of new stores. One month later, my second and third stores opened one after another, but I still couldn't take a break, so I started planning and campaigning as before, and started preparations for the fourth store.

The next month