Traditional Culture Encyclopedia - Tourist attractions - What is the difference between Wanda Mao and Wanda?

What is the difference between Wanda Mao and Wanda?

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I believe most people have heard of Wanda Mao and Wanda. They are representatives of a new cultural tourism industry and are spread all over the country. everywhere. Wanda Group focuses on a large shopping mall as its main business and uses this commercial center model as the core of the enterprise. So, the editor below will take you to understand the difference between Wanda Mao and Wanda. \r\nThe difference between Wanda Plaza and Wanda\r\n1. Wanda Plaza is fully copied, but Wanda Plaza is different\r\nWanda Plaza is the main core brand of Wanda Group, with 109 buildings nationwide. The reason why it is It has developed so rapidly in such a short period of time because of its "standardized and replicable" feature. Wanda Plazas in major cities across the country are fully replicated in terms of functional layout and architectural shape. model. \r\nWanda Mall focuses on localization and personalization, because it has to face the personalized cultural and tourism experience needs of different residents in major cities. Each Wanda Mall must have its own characteristics. And the project content must be completely different. For example, Nanjing Wanda Mall was built based on local urban cultural characteristics, integrating Nanjing's local culture into the built projects. \r\n2. Wanda Plaza serves a single area, but Wanda Mall affects several cities. \r\nWanda Plaza is positioned as a regional commercial center and only affects a certain area. It is limited to serving a certain area because of its commercial nature. Consumption itself is fixed in a certain area, so that it can meet customers' supply needs and diverse choices. \r\nWanda Mall is completely different from Wanda Plaza, both in terms of area and independent innovation. Its floor space and operating area are far larger than Wanda Plaza. It has comprehensive intellectual property rights and has its own independent innovation that cannot be copied. \r\nArticle summary: The above is an introduction to the differences between Wanda Mall and Wanda. I hope it will be helpful to everyone. If you want to know more related content, please continue to pay attention to Qijia.com.

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