Traditional Culture Encyclopedia - Tourist attractions - Employment direction of graduate students majoring in tourism management

Employment direction of graduate students majoring in tourism management

The employment direction of graduate students majoring in tourism management is as follows:

First of all, graduate students majoring in tourism management can be employed in the hotel industry. Hotel industry is an important part of tourism, including hotel management, hotel management and hotel marketing. Postgraduates majoring in tourism management can engage in the management, operation, marketing and customer service of the hotel industry.

Secondly, graduate students of tourism management can find jobs in the field of tourism planning. Tourism planning refers to the process of providing tourism planning and services for tourists, including the design of tourist routes, the arrangement of tourist attractions and the planning of tourism activities. Postgraduates majoring in tourism management can engage in tourism planning in tourism planning companies, travel agencies, scenic spot management and other institutions.

In addition, graduate students of tourism management can find jobs in the field of tourism marketing. Tourism marketing refers to the process of promoting tourism products and services through various channels, including advertising, publicity, promotion and brand promotion. Postgraduates majoring in tourism management can engage in tourism marketing in tourism marketing companies, travel agencies, scenic spot management and other institutions.

Finally, graduate students majoring in tourism management can find jobs in the field of tourism resource development. The development of tourism resources refers to attracting more tourists by developing tourism resources and facilities, including the development of tourist attractions, the construction of tourist hotels and tourism real estate. Postgraduates majoring in tourism management can engage in tourism resource development in tourism resource development companies, scenic spot management and other institutions.

Training objectives

Undergraduate tourism management majors cultivate applied professionals who master the basic theories, professional knowledge and skills of modern tourism management, have international vision, management ability, service awareness and innovative spirit, and can engage in tourism-related business, management, planning, consulting, training and education.

Have excellent moral quality and correct world outlook, outlook on life and values; Have good professionalism, teamwork spirit, sense of the times and international vision; Talents with professional identity, professional responsibility and professional accomplishment.