Promotion Fee Policy

Policies to promote consumption: adhere to a better combination of effective markets and promising governments, adhere to a better combination of optimizing supply and expanding demand, and adhere to a better combination of quality improvement and upgrading with innovative development.

Adhere to the better combination of effective markets and promising governments: comply with market laws and consumption trends, give full play to the decisive role of the market in resource allocation, better play the role of the government, accelerate the construction of a unified national market, and enhance Service quality stimulates market vitality, releases potential demand, and strives to create a good ecology that promotes consumption upgrades.

Insist on a better combination of optimizing supply and expanding demand: organically combine the implementation of the strategy of expanding domestic demand with deepening supply-side structural reform, enhance the adaptability and flexibility of the supply structure to changes in demand, and expand new space for consumption , create new consumption scenarios, enrich consumption experience, lead and create new market demands with high-quality supply.

Adhere to a better combination of quality improvement and innovation and development: highlight popularization and inclusiveness, accelerate the construction of urban and rural consumption infrastructure, improve the long-term mechanism for expanding resident consumption, effectively protect consumer rights and create convenience Consumption, a safe consumption environment, and continuous improvement of consumption convenience, comfort and satisfaction.

Measures to promote rural consumption

1. Carry out green products to the countryside. Regions that have the conditions can provide appropriate subsidies for green smart home appliances going to the countryside and the replacement of old home appliances with new ones, and provide differentiated policy support based on product energy efficiency, water efficiency, etc. Carry out activities to bring green building materials to the countryside and encourage qualified areas to provide appropriate subsidies or loan interest discounts for the consumption of green building materials.

2. Improve rural e-commerce and express logistics distribution systems. Vigorously develop rural live broadcast e-commerce and instant retail, and promote e-commerce platforms and enterprises to enrich the supply of products and services for rural areas. Improve the three-level express logistics and distribution system in counties and rural areas, accelerate the improvement of the comprehensive level of e-commerce and express delivery in rural areas, support the construction and transformation of county-level logistics distribution centers and township logistics sites, integrate postal, express, supply and marketing, e-commerce and other resources, and promote intensive distribution , encouraging rural passenger vehicles to carry express mail.

3. Promote specialty products into cities. We will further promote the "three products and one standard" of agricultural production and agricultural products, develop product industries with distinctive regional, national and local characteristics, vigorously develop rural e-commerce and order agriculture, and broaden the upstream channels for specialty agricultural products. Guide various online and offline platforms to continue to increase consumption assistance, and open special museums, areas and counters to promote the smooth sales of specialty products in poverty-stricken areas, driving farmers to increase their income and become rich, and enhance their consumption ability.

4. Vigorously develop rural tourism. Promote the experience of Zhejiang’s “Ten Million Project” to build a livable, industrial and beautiful countryside. Implement the cultural industry-empowered rural revitalization plan, protect and inherit excellent local culture, revitalize and tap rural cultural tourism resources, and improve the efficiency of rural cultural tourism facilities.

Reference for the above content: China Government Network - Notice forwarded by the General Office of the State Council on measures to restore and expand consumption from the National Development and Reform Commission