Summer tourism market likes "retaliatory" rebound. What is the reason?

Summer tourism market likes "retaliatory" rebound. What is the reason? Because the epidemic has a great impact on tourism. However, with the improvement of the epidemic situation and the accumulation of favorable policies, major tourist resorts and scenic spots have successively announced the restart. It also coincides with the arrival of the peak of summer travel, which is convenient for tourists to travel. The information of hotel restaurants, air tickets, train tickets and scenic spots has soared, and the pressure of online customer service has expanded instantly.

With the increasingly fierce competition in the industry, in order to open up the market, we are committed to playing price cards and service cards with major enterprises in the tourism economy. However, with the passage of time, the price will tend to be unified, and the service level and quality are directly related to the brand image and economic benefits of various tourism enterprises. How to provide users with more convenient and efficient services, improve customer satisfaction, attract old customers, tap potential users and improve internal control management of enterprises, so as to gain a firm foothold in the competition, has become an urgent problem for tourism enterprises.

The price is finally unified, and the service project will help you solve it. On the one hand, the construction of customer service center in tourist attractions has realized the requirements of holiday tourism for diversified, fast and standardized services in scenic spots. On the other hand, it is necessary to do a lot of targeted marketing activities in combination with the customer service center, maintain sufficient and long-term relations with tourists, and maximize the marketing effect of the activities.

The advantage of establishing a customer service center is to unify the number-to shape the brand image of tourist attractions, and to apply simple and unified number connection to facilitate tourists to remember and inquire. Enhance tourists' trust and service quality, and create a better image of scenic service enterprises. Automatic splash screen-humanized service, which can automatically retrieve relevant information for recorded tourists. When a tourist calls a mobile phone, the identity of the tourist can be automatically retrieved. And all relevant data such as customer information and historical information are displayed on the agent computer, which is convenient for the agent to give corresponding service items according to the phenomenon of the enterprise. Let tourists feel that customers are supreme.

Increase voice services and solve the development of IVR and TTS technologies through a multi-channel unified platform. Through the multi-channel unified platform such as WeChat, mobile phone WeChat, website, etc., we will provide users with 7*24 hours of uninterrupted humanized service and carry out brand services of tourist attractions. Intelligent quality inspection-improve service quality and ensure service quality. Moreover, automatic recording can help managers control and check customer service and improve management level; It can also ensure that there is evidence to check and follow when handling disputes. Business process optimization-reduce service costs, build a customer service center, and connect the internal architecture business management system of the scenic spot with related system software through the message middleware of Shen Lang Customer Service Center to complete information sharing and connection fortress, reduce unnecessary links and reduce service costs.

Report statistics-improving the efficiency of management decision. These diversified statistical reports, such as statistical analysis of mobile phone traffic, statistical analysis of call loss rate, statistical analysis of business process, statistical analysis of hotline data, statistical analysis of sub-regions, etc., can be generated with one click, which will bring good and important basis for managers of tourist attractions and improve the efficiency of management decision-making. It is also suitable for the data given by the scenic spot management.