The impact of Guizhou tourism environment on tourist behavior

The role of Guizhou’s tourism resources in promoting the development of Guizhou’s tourism industry:

1. The number of tourists and tourism income have grown rapidly.

2. Tourism reception capacity continues to increase, and tourism infrastructure and supporting facilities continue to improve.

3. A radial tourism opening pattern with Guiyang as the center point and a combination of lines and planes has initially been formed.

4. The rapid development of Guizhou's tourism industry has not only become a new economic growth point in the province, but also promoted and driven the comprehensive development of the tertiary industry.

5. Tourism promotes economic prosperity and helps get rid of poverty and become rich.

Strategies to promote the development of tourism in Guizhou under the new situation:

1. Strengthen tourism management awareness

In order to accelerate the development of tourism in Guizhou, it is necessary to Yes, the tourism industry implements comprehensive, all-round and authoritative management, covering the entire industry, playing a multi-level role in the market, forming a regulatory system, realizing the transformation from a single department to related departments, and comprehensively managing the tourism industry. The comprehensiveness and dependence of the tourism industry make the industry span large and the industry boundaries blur.

Tourism market management involves many management departments, so it is impossible for the tourism management department to take over the functions of other management departments. Effective management of the tourism market must be a joint management, and the relationship between the tourism management department and relevant departments should be well handled. Relevant departments must regard tourism management related to their own departments as their own responsibilities, perform their respective duties, and form an effective tourism management system.

2. Shape the tourism image and strengthen publicity and promotion efforts

Almost all countries or regions with developed tourism are seeking to use the whole rather than a few scenic spots as tourism attraction factors. A marketing method that relies on image to attract tourists. In the past, the tourism images and slogans created by Guizhou have changed too much and their characteristics are unclear. Today, the positioning of Guizhou's tourism image should be from a national perspective, from the perspective of tourists' psychological induction and market demand.

The design of Guizhou’s tourism image must not only conform to its own resource characteristics and historical context, but also make it attractive to the market.

When promoting tourism abroad, we should establish an overall tourism image, and then divide the tourism market according to the characteristics of the country