Traditional Culture Encyclopedia - Tourist attractions - What does tourism sales mean?

What does tourism sales mean?

Question 1: What is tourism inter-industry sales? That is, we only do peer travel, mainly as a tourist route, and generally do not directly receive tourists. They were all signed by other travel agencies and then given to her to be sent out together.

Question 2: What does a tourist franchise store mean? A store that specializes in selling tourism-related products and services.

Question 3: What is the meaning of peer price in tourism? For example, I am a travel agency and you book a hotel from me.

If you have 30 people to book their own rooms, I will give you the team price;

If you are a travel agency, book a room for me, then we are peers and give you the price of peers.

Peer price is generally cheaper than team price, because the cooperation time is long and there are many opportunities.

Question 4: What does a tour provider mean? Tourism suppliers are enterprises that provide tourism enterprises with all kinds of resources needed for production and business activities. For example, hotels that provide rooms and catering products to travel companies, tourist attractions that provide tourism resources, transportation companies that provide transportation services, and hotel supplies companies that provide hotel supplies such as tableware to hotels.

The quantity, quality, price, timeliness and stability of resources provided by tourism suppliers have an impact on the marketing activities of tourism enterprises, and enterprises should be particularly cautious when choosing tourism suppliers. Those suppliers with good quality and low price, timely delivery, good reputation and high efficiency are the best partners of tourism enterprises. We should establish long-term cooperative relations with them to ensure the continuity and stability of supply. Even so, we should not rely on a few suppliers, but diversify the supply sources to avoid the difficulties of enterprises when the market changes or the relationship between enterprises and suppliers changes.

Tourism suppliers are enterprises or individuals that provide tourism enterprises and competitors with various resources needed to produce tourism products. The resources provided by suppliers are the guarantee for the normal operation of tourism enterprises and the basis for providing tourism products to the market. A very important aspect of tourism marketing is to keep in touch with tourism resource suppliers, and we can't relax in any link of tourism resource supply. Because the comprehensiveness of tourism products determines its fragility, the damage of one link will cause the whole mess.

Grasping the supply environment of tourism resources not only helps to ensure the supply quality, but also helps to reduce the cost. Master the price changes of the supplied goods and control them as much as possible to maximize the profit composition in the comprehensive quotation. At present, many tourism enterprises adopt the "fixed-point" system, which enables food, accommodation, transportation, travel, shopping and entertainment to form a one-stop service, providing each other with tourists and giving each other preferential treatment, with good results.

Question 5: What does it mean for travel agencies to sell in the same industry? Tourism products, like all other products, have producers and sellers.

It is the travel agency that produces routes that sells products to travel agencies that specialize in selling tourist routes, which is the same industry sales.

Question 6: What does tourism marketing mean? It is to go to a specific place and recommend tourism products face to face for a specific group of people.

Question 7: What is the general meaning of tourism management? 1. aims to cultivate senior professionals with professional knowledge of tourism management who can engage in tourism management in tourism administrative departments and tourism enterprises and institutions at all levels.

2. Requirements: You should learn the basic theory and knowledge of tourism management, receive the basic training of tourism management, and have the basic ability to analyze and solve problems.

3. Professional employment direction

Sales assistants, sales elites, sales representatives, personnel specialists, account managers, administrative assistants, telemarketers, reserve cadres and salesmen.

At present, most people in this major will engage in jobs that have nothing to do with their major. Because it is a bit difficult to choose a professional counterpart.

Question 8: What does corporate travel mean? The whole process of tourism economic activities is completed by all relevant social departments and industries. It can be roughly divided into three categories: first, direct tourism enterprises (including travel agencies, restaurants, tourist shops, transportation companies, tourist attractions, entertainment places, etc. ), second, auxiliary tourism enterprises (including management companies, service companies, film and television companies, publishing units, communication facilities, food, health and other life service departments and industries), third, development institutions (including relevant institutions, tourism institutions, etc. )

Three pillars of modern tourism: Travel agencies, transportation and accommodation represented by hotels play a key role in the economic sectors that provide comprehensive services for tourists.

There are four main functions of travel agencies: tourism product development, tourism product sales, tourism service procurement and tourism reception.

Traffic is an important symbol of the development process of tourism, and it is also a way of tourism (such as taking a boat trip to the Three Gorges of the Yangtze River and enjoying the beautiful scenery by car). ).

For a tourist area and scenic spot, traffic plays an important role in gathering, distributing, transporting and guiding tourists.

The overall construction level of the accommodation industry represented by hotels (including the number of rooms, the practical degree of facilities and equipment, the number of service items, the proportion of grades and numbers, etc.). ) is an important basis to measure the tourism reception capacity of a country (region), and it is also an important link in tourism income generation.

Question 9: What are the direct selling strategies and indirect selling strategies of tourist attractions?

According to whether goods pass through intermediate links in the transaction process, they can be divided into direct sales channels and indirect sales channels. Direct marketing channel is the business model that enterprises adopt the integration of production and marketing, that is, goods are transferred from the production field to the consumption field without any intermediate links, and indirect marketing channel refers to the sales channel that goods are transferred from the production field to users through several middlemen.

Direct selling has the advantages of timely sales, low intermediate cost, easy price control, timely understanding of the market and favorable service provision, but this way makes producers spend more investment, space and manpower, so it is not suitable for commodities with wide consumption and large market scale. In the case that middlemen participate in indirect sales, logging can make use of the knowledge, experience and relationship of middlemen, thus simplifying the transaction, shortening the transaction time, concentrating manpower, financial resources and material resources to develop production and enhancing the sales ability of commodities.

Question 10: What does a travel consultant mean? What is the main job content? Tourism consultants are equivalent to sales in travel agencies, that is, they sell tourism products to tourists and provide travel advice, which is different from tour guides.